cbsa the great generational divide

Download Cbsa The Great Generational Divide

Post on 13-Jan-2015




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Sneak peak on a presentation I delivered at a 2-day management conference


  • 1. The Great Generational Divide &The Influence of Social Media Brian Smith - PLD 1

2. The events and conditions each of us experience during our formative years help define who we are and how we view the World Brian Smith - PLD 2 3. Sit Down if You Remember Brian Smith - PLD 3 4. Sit Down if You Remember Brian Smith - PLD 4 5. Sit Down if You Remember How to save a file on a floppy disc Having an 8 track player How to send a hard copy fax When Napster was cutting edge Walkmans How to record on a VHS tape Brian Smith - PLD 5 6. Sit Down if You Remember Brian Smith - PLD 6 7. The Internet EvolutionThe internet is nothing but a bunch of hype nothing but a fad- Newsweek 1995Brian Smith - 8. Building BridgesWe dont have a choice on whether we dosocial media. The question is how well we do it- Erik QualmanBrian Smith - PLD 9. Generational Gap Brian Smith - PLD 9 10. Why Bother? Better understand the Generationalimpact in the workplace Communicate and interact moreeffectively across all Generations Promote teamwork and buildcollaborative teams Brian Smith - PLD 10 11. Different Strokes Baby Boomers - 1946 to 1966 (Age 2011 from 45 - 65) Generation X 1966 to 1976 (Age in 2011 from 35 to 45) Generation Y 1977 to 1994 (Age in 2011 from 17 to 35)Brian Smith - 12. Boomers Brian Smith - PLD 12 13. BoomersThe Baby Boom Generation Leadership Style: Consensual / Collegial Interaction: Team Player / Love Meetings Communication: In personBrian Smith - 14. Take Note Love titles recognition Money is power Buy now pay later Education is a birth right Traditional family model breaks down Need to know they are valued Known as the Me Generation Brian Smith - PLD 14 15. Boomer Values Optimism Team Orientation Personal Gratification Involvement Personal GrowthBrian Smith - 16. Generation X Brian Smith - PLD 16 17. Generation X The Forgotten Generation Leadership: Everyone equal / challenge status quo Interaction: Entrepreneurial Communication: Direct / immediate Brian Smith - PLD 17 18. Take Note Freedom best reward Latch Key Kid Generation Money cautious save save save Education is a way to get there Sorry to interrupt But how am I doing?Brian Smith - PLD 19. Generation X Values Diversity Techno literacy Fun and informality Self-reliant Autonomy PragmatismBrian Smith - 20. Generation Y Brian Smith - PLD 20 21. Generation Y The Millennials / Nexters Leadership Style: To be determined Interaction: Participative Communication: Facebook, Twitter, smart phoneBrian Smith - 22. Take Note Meaningful work Instant gratification Work with other bright creative people Work where they want to work Earn to spendBrian Smith - 23. Generation Y Values Optimistic Civic Duty Confident Achievement Oriented Respect for diversity SocialpreneursBrian Smith - 24. Are You Ready?The Biggest Workforce Shift in 100 YearsBrian Smith - PLD 25. Team BuildingWorth Remembering .You dont have to socialize with them you just need to learn how to work with themBrian Smith - PLD 26. Build Relationships Rapport: Relationship: Respect: Brian Smith - PLD 26 27. Managing MillennialsProvide StructureProvide leadership and guidanceListen more then you talkEmbrace their can-do attitude, self assuredness &their positive personal self-image.Challenge them to learn more do more be moreProvide Life-Work balance Brian Smith - PLD 27 28. Generation Z Brian Smith - PLD 28 29. Generation ZThe Connected Generation Brian Smith - PLD 29 30. Gen Z Generation Next The Googleized Generation Multi-tasking is a way of life Wants instant gratification Good at processing information First generation to grow up totally digital Brian Smith - PLD30 31. Influence of Social MediaIndividual action and social mediawill be drivers of social change ttp:// Smith - 32. Silent Majority? Brian Smith - PLD 32 33. Cisco Results Online communication overtaking face-to-faceas primary method of interpersonalcommunication Expectation of the next workforce isincreasingly emphasizing work flexibility,mobility & non-traditional work styles Attitudes towards information access , mobiledevices and SM will influence the future ofwork from lifestyles to corporate cultures.Brian Smith - 34. Social Goes Global 50% of the Worlds population is under 30 96% of Millennials have joined a social network like Twitter, Linkedin, Facebook Facebook tops Google for weekly traffic Gen Y and Z consider email passBrian Smith - PLD 35. Its Not a Fad Fasting growing segment using FB is females 55 to 65 years old Youtube is second largest search engine There are now over 200,000,000 Blogs Schools stopped issuing email accounts issue i-pads, laptops & e-readers instead Brian Smith - PLD 35 36. Fundamental Shift Wikipedia has over 15 million articles 78% are not in English Kindle e-books out sold paper back Traditional newspapers are a dying breed 60 million status updates daily on FBBrian Smith - PLD 37. Changing Your World Brian Smith - PLD 37 38. The Great Generational Divide&The Influence of Social Media Brian Smith PLD. Follow on Twitter Linkedin Group Ah Ha Moments The Blog: - https://ahhamoments.wordpress.comBrian Smith - PLD


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