case study on abuse of dominance in taiwan
DESCRIPTION
Case Study on abuse of dominance in Taiwan. Jishyan Hwu Senior Investigator Fair Trade Commission(TFTC) OECD RCC seminar,Seoul ,23-25 April,2008. Outlines. Fuel gas market Case study Conclusion. Fuel Gas Market in Taiwan. Classification of fuel gas market - PowerPoint PPT PresentationTRANSCRIPT
Case Study on abuse of dominance in Taiwan
Jishyan Hwu
Senior Investigator
Fair Trade Commission(TFTC)
OECD RCC seminar,Seoul ,23-25 April,2008
2
Outlines
Fuel gas market
Case study
Conclusion
3
Fuel Gas Market in Taiwan
Classification of fuel gas market 1. Liquefied Petroleum Gas, LPG
LPG provides 65% usage of household heat energy
2. Liquefied Natural Gas, LNG
LNG provides 35% usage of household heat energy
4
Classification of Fuel Gas Market
Liquefied Petroleum Gas, LPG
Liquefied Natural Gas, LNG
5
LPG LNG
Market Share of household fuel gas usage in Taiwan (%)
65 35
Transportation to household
Motocycle or Truck Pipeline
Type of Market
Facing ConsumersCompetitive Regional Monopoly
Number of suppliers in Taiwan
About 3,600 retailers 25 city gas companies
Classification of Fuel Gas Market
6
Case analysis(1)
The Great Taipei Gas Corp ( Taipei Gas ) Case
7
Case analysis(2)
Taipei Gas Case
When and What Article been violated?Fair Trade Commission’s ( TFTC ) Decision (the 44
4 Commission Meeting) Violation of Article 10 of the Fair Trade Act(FTA) by a
busing its market power and asymmetric information of consumers to inappropriately install larger flow rate of No.5 natural gas meters in order to raise the basic monthly fees and gain extra illegal benefit.
8
Taipei Gas Case
Case BackgroundOriginated from:A citizen’s
complaintTaipei Gas’s market position
-- a monopolist in its LNG business operation area
-- price regulation is undertaken in LNG industry
--
9
Facts-1 (1/10)
Gas meter and basic usage degree
Gas meter No.3 No.5Max Gas Flow Rate per Hour 3.7 (cubic meters) 5.8 (cubic meters)
Basic usage degree 12 (cubic meters) 18 (cubic meters)
Expenditure of users under basic usage degree
12*p( p is the charged rate)
18*p
Suitable for Household with one hot-water heater and a 2-burner gas stove
Household with more than one hot-water heater and a 2-burner gas stove
Expenditure of users above basic usage degree
Usage*p Usage*p
10
Max Flow Rate of No.3 Gas Meter per hour is about 3.7 cubic meters
Facts-2 (2/10)
A typical household in Taipei usually had gas appliance of one hot water (shower)heater and one 2-burner gas stove
No.3 Gas Meter
11
Facts-3(3/10)
The hot water (shower)heaters sold on the market had an average flow rate of gas about 2.25 or less cubic meters per hour.
What flow rate did a hot water heater need most per hour?
12
Facts-4 (4/10)
The two burner Gas Stoves sold on the market had an average flow rate of gas about 1.2 or less cubic meters per hour.
What flow rate did a 2-burner gas stove need most per hour?
13
Facts-5 (5/10)
A combined flow rate of all gas appliance in a typical household is about 3.45 ( 2.25+ 1.2 ) cubic meters per hour.
According to other city gas companies’ statement: Gas meters were typically designed for the combined flow rate per hour of all gas appliances in a household when they were operating simultaneously at 80%.
14
Facts-6 (6/10)
That is: 3.45 ×80%=2.76 cubic meters per hour
No.3 gas meters could accommodate a max flow rate of 3.7 cubic meters per hour.
Taipei Gas's No.3 meters had an average flow rate of 3.53 cubic meters per hour.
Accordingly, No.3 gas meter would have been adequate for the needs of a household having one 2-burner gas stove and one hot water heater.
15
Facts-7 (7/10)
After comparing with other suppliers in the LNG industry
It is found by TFTC that : The number and percentage of No. 5 meters
installed by Taipei Gas, and that of customers paying only the basic monthly fee ,compared with other LNG suppliers, were excessively high.
16
Facts-8 (8/10)
Gas Meter NO.5 NO.5
GasCompany
Ratio of NO.5users of totalhouseholds
Ratio of No.5users only payingbasic monthly fee
Taipei Gas 69.51 8.65
A 7 0.2B 7.77 0.71C 2.45 0.17D 4.7 1.07E 1.77 2.92F 13.99 1.32G 6 0.4H 5.52 0.26I 0 0
J 0 0
17
Facts-9 (9/10)
TaipeiGas
A B C D E F G H I J
N5 ratio
0
10
20
30
40
50
60
70
Ratio Ratio of NO.5 installment of total households
N5 ratio
18
Facts-10 (10/10)
TaipeiGas
A B C D E F G H I J
N5 ratio
0
1
2
3
4
5
6
7
8
9
Ratio Ratio of NO.5 users only paying basic monthly fee
N5 ratio
19
Economic Analysis
No.3 versus No.5
12 180
12p
18p
X, degree
Y
pxy
degree No.3 No.5 extra
range expense expense expense
0≦x≦12 12p 18p 6p
12 < x≦18 xp 18p( 18-x )
p
x > 18 xp xp 0
Consumer’s expense curve = Taipei Gas’s revenue curve
Consumers of Taipei Gas had been cheated and exploited.
20
Economic Analysis of the Case
“Comparable Market Concept”
TaipeiGas
A B C D E F G H I J
N5 ratio
0
10
20
30
40
50
60
70
Ratio Ratio of NO.5 installment of total households
N5 ratio
TaipeiGas
A B C D E F G H I J
N5 ratio
0
1
2
3
4
5
6
7
8
9
Ratio Ratio of NO.5 users only paying basic monthly fee
N5 ratio
21
Identify and Investigate Abuses
Types of AbusesExploitative abuses
To its customers or suppliers
Exclusionary abuses To its competitors
22
Identify and Investigate Abuses
Exploitative Abuse of Dominance Taipei Gas’s market position: Regional Monopolist
Asymmetric information Without first ascertaining Without explaining the difference
Motive of gaining illegal benefits
23
Enforcement of FTA
Violated Article 10(1)(ii) of the FTA Article 10(1)(ii)
Remedy orders-- Ordered Taipei Gas To cease the practice and change its basic monthly fee o
f original No.5 users from 18 to 12 degree (0r change meter)
To pay a fine of NTD 5 million (USD 153 thousand) To inform its customers of related information
24
Conclusion
One of the fundamental purposes of FTA is to protect consumers’ interests
The enforcement of competition laws is to protect consumers’ interests against the abuse of dominance
25
Case Study on Abuse of Dominance
The Taipei Gas Case
Taipei 101 tower
26
謝謝 Thanks for your attention