Individual presentation based on Enterprise Rent A car

Name :Abdul Alim RahimyRoll no:01Class SYBBA

Executive summaryEnterprise Rent A Car was founded by Jack Taylor in 1957 Maintaining high levels of customer satisfaction is a key driver of growth for Enterprise. The key success of the enterprise was it HRS which targeted the right people for the selection.It had tow competitors they are giving shock for the new employees, along with the low salary and no border between managers and employees.

Analysis of the case Concentrating on customer satisfaction helped enterprise to achieve healthy growth in business segments like air port ,and also international market like U. k and etc .It had a good HRS for the recruiting of the right people at the right place .And also they created a cost effective way in the enterprise by Training and development of HR.Serving for the Green and high class customer.Maintaining of good places for it’s offices.

SOWT Analysis STRENGTH:Unique strategy of Jack Taylor played a key role in the firm’s initial success . good HRM and its role .Leading Market Position .

Weaknesses No motivation for the current employees .Shocking for the new employees.

OpportunitiesConcentrating on customer satisfaction .Maintaining of good places for its offices.Serving for the green and high class customers.

Threats

Coming late than the competitors at the market.Increasing Fuel Prices .Intense Competition.

Answers of the Questions

1. Would enterprise’s approach to HRM work in other industries?

Answers 1: No, because at the HRM of this enterprise , there is no border between employees and managers , all of them has the same uniform and all. For other industries it is not like this.

Question 2.does enterprise face any risks from its HRS?Answer 2: No , the strategy which is used by the HR it was very success and through these strategies enterprise growth up in international markets . Like right recruitment process and targeting right people for the growth of the enterprise. And also giving good training and development for the employees and using of cost effective way in the enterprise.

Answer of Question 3Question3.would you want to work for enterprise?Answer3: yes; because working for enterprise is that we are always moving up into a new progressive role with the organization.

Recommendation Look for the international market , should try to continue for the increase No of its international locations with the continued success it has experienced. try to access for the new technology and prepare websites for the airport and train station , and bring facilities for the customers.Bring some changes for the rule and regulation of the enterprise like reducing of the work time and bring a border between managers and employees works.

Conclusion A service orientated business like enterprise must deliver perfect service every time to keep customers satisfied .Enterprise operates in a highly competitive marketplace Its strategy of recruiting people with the right skills and competencies help the business to carry out its aims and objectives.

Thanking you