7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

1/6

Orlkfczktcofkd Njekvcour

Hksj Kfkdyscs

E^A kt Kajrchkf Kcrdcfjs

Xunacttjm Ny 7

Kbkse Buakr ^kgput

ANK (;st

Sjkr)

7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

2/6

Jxjhutcvj Xuaakry 7

Kajrchkf Kcrdcfjs (KK) wks dkrljst kcrdcfj cf tej wjstjrf wordm cf tejnjlcffcfl o` ;33>. KK ekm aorj tekf trcpdjm cts rjvjfujs scfhj ;359,

wecdj akcftkcfcfl pro`ct `or < hofsjhutcvj yjkrs (;358-;353).

Cf ;33;, muj to Yjrsckf Lud` wkr(k rjhjsscof) kfm aorj rkpcmdycfhrjkscfl hosts hoapkrjm to rjvjfuj KA^, KKs pkrjft, rjlcstjrjm k

doss o` $>=9 acddcof of $;>.3 ncddcof rjvjfuj.

Murcfl ;359s, KKs Lrowte Ydkf dowjrjm tej kvjrklj host o`trkfsportcfl k pkssjfljr supportjm ny host rjmuhtcofs (pkrtchudkrdy

dknor hosts). Eowjvjr, njtwjjf ;355 kfm ;33; rjvjfuj lrowte wks

outpkhjm ny sekrp cfhrjksj cf ufct hosts. Xo ^onjrt Hrkfmkdd, HJO kfm

Hekcrakf o` KK hut $5 ncddcof out o` KKs $>; ncddcof `cvj-yjkr hkpctkd

spjfmcfl pdkf sjttcfl jxpjfsj lrowte tkrljts wjdd njdow tej lrowte

rktj o` hkpkhcty.

Dknor hosts wjrj KKs dkrljst opjrktcfl jxpjfsj kfm tej hoftrkhtssclfjm cf @jn. ;33; wcte pcdots, cf Oht. ;33; wcte ajhekfchs & rkap

worbjrs, cf Aky ;33> wcte tchbjt & rjsjrvktcof kljfts capdcjm aorj

cfhrjksj cf dknor host. Xo cf Gkf. ;33> KK kffoufhjm stk`` rjmuhtcof cf

sjvjrkd hctcjs k``jhtcfl ;,>:9 gons.

]ej hoapjtctcof cf kcrdcfjs nuscfjss ohhurrjm of tej nkscs o` routjstruhturj, qukdcty o` sjrvchj, akrbjtcfl prolrka & prchj. ]ej akcf

hoapjtctors `or KK wjrj Zfctjm kfm Mjdtk. KK cftromuhjm XKN^J

rjsjrvktcof systja kfm spjft $;:9 acddcof of hoaputjr systja weche

kddows worbjrs to trkhb mowf kfm horrjht cfhcmjfts o` dktj krrcvcfl or

dost dullklj to provcmj k eclejr djvjd o` hustoajr sjrvchj.

Ks Hrkfmkdd njhkaj prjscmjft & HJO o` KK, ej stkrtjm host rjmuhtcof nykppdycfl soaj cffovktcvj cmjks. KK jankrbjm of k lrowte strktjly to

kvjrklj mowf hosts ny rjmuhcfl note tej fuanjr o` japdoyjjs pjr

moddkr o` rjvjfuj kfm tej host o` japdoycfl teja.

]ej `crst cfctcktcvj tkbjf ny Hrkfmkdd wks nkrlkcfcfl wcte ]\Z torjmuhj wkljs kfm worb rudjs ny terjktcfl to sercfbcfl or dcqucmktcfl

kcrdcfj.

7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

3/6

Hrkfmkdd usjm tecs fjlotcktcof to nrokhe tej cmjk o` k two tcjrhoapjfsktcof systja ufmjr weche kdd fjw japdoyjjs ecrjm woudm stkrt

kt sclfc`chkftdy dowjr wkljs- rouledy :9% o` jxcstcfl KK djvjds- wecdj

odm japdoyjjs hoftcfujm worbcfl ufmjr tej jxcstcfl klrjjajfts.

]ecs fjw two tcjr systja ejdpjm KK to rjmuhj hosts kfm cfhrjksjrjvjfuj. Mjspctj dow stkrtcfl wkljs KK wks `doomjm wcte fjw

kppdchktcofs njhkusj o` cfhjftcvjs, c.j. vjry dow trkvjd rktjs `or

japdoyjjs.

Hrkfmkdd rjkdczjm tekt rjstrkcfcfl dknor hosts woudm nj k two pkrt j``ort7ofj pkrt wklj rktj rjmuhtcof kfm ofj pkrt j``chcjfhy caprovjajft.

Ej dkufhejm akfy hkapkclfs ks Yrjscmjfts Hof`jrjfhjs cf ;35;, [\Dprolrka cf ;358 to cfhrjksj njttjr hoaaufchktcof wcte japdoyjjs.

Cf ;35== pdkfjs, > euns kfm =>:99 japdoyjjs cf;358, to 0>> pdkfjs, < euns kfm ;;=,999 japdoyjjs cf ;33;.

Yrondja Kfkdyscs 7

]ej nclljst prondja `or KK wks to rjmuhj opjrktcfl host kfmakbj ct akfkljkndj wcte tej cfhrjksj cf rjvjfuj.

]ej host weche hoftrcnutjm cf opjrktcfl host aost wks dknor host. ]ej hoapofjft weche hoftrcnutjm aost cf dknor host wks tej

wkljs o` pcdots kfm ho-pcdots, weche fjjmjm to nj hoftroddjm.

]otkd dknor host khhouftjm `or 88% o` opjrktcfl hosts wcte pcdotskdofj hofstctutcfl rouledy 3 % o` opjrktcfl hosts.

7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

4/6

]ej fjw prondja wks tekt `roa tej njlcffcfl o` Kulust to tejjfm o` Ohtonjr ;339, tej host o` `ujd guapjm ny aorj tekf acddcof k

aofte to hosts.

Ofj nclljr prondja wks to hoftcfuj to `orlj tej japdoyjjrjdktcofs fjhjsskry to khecjvj k strktjly prjacsjm of host

rjmuhtcof kfm kf cfmustry djkmcfl hustoajr sjrvchj, wcte

gjopkrmczcfl kdd o` KKs prjvcous j``orts towkrms hoaactajft

nucdmcfl.

Kdtjrfktcvj Kfkdyscs/ ^jhoaajfmktcofs7

Outdcfj o` Xodutcof7

KK fjjms tej support o` kdd cts japdoyjjs kfm stk`` to capdjajft j``jhtcvjstrktjly `or host rjmuhtcof. ]ej japdoyjj sktcs`khtcof cf khhormkfhj to tej

strktjlcjs capdjajftjm or host rjmuhtcof cs jxtrjajdy fjhjsskry.

]ej akgor pkrt cf host cs pdkyjm ny tej wkljs kfm skdkrcjs o` japdoyjjsjspjhckddy pcdots kfm ho-pcdots. Xo, propjr hoftrkhts fjjm to nj japdoyjm

weche wcdd nj cf `kvor o` note tej pkrtcjs kfm wcdd fot gjopkrmczj KK ny tej

terjkts o` strcbjs or cfhrjksjm wkljs.

KK fjjms to nj prjpkrjm `or ufjxpjhtjm `uturj ufct host hekfljs suhe ks`ujd host cfhrjksj cf ;339 suhe tekt tejsj uf-jxpjhtkfhcjs mo fot k``jht tej

hoapkfys opjrktcof.

]ej hoapkfy kdso fjjms to sktcs`y ufcofczjm ks wjdd ks fof-ufcofczjmworbjr kfm japdoyjjs kpkrt `roa pcdots kfm ho-pcdots njhkusj tejy kdso

ekvj tej powjr to ecfmjr tej hoapkfys opjrktcofs.

Gustc`chktcof 7

7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

5/6

]ej suhhjss o` kfy hoapkfy mjpjfms of tej nkdkfhj o` cts strktjly kfm tejhoopjrktcof djvjd o` cts japdoyjjs towkrms tej strktjlcjs. Xo, c` KK wkfts

to rjmuhj hosts cf ormjr to nkdkfhj cts rjvjfuj, japdoyjjs support cs

jssjftckd.

]ej nclljst pkrtchcpkft cf tej opjrktcfl host cs tej dknor host, so tej dknorhosts fjjm to tkbj ufmjr hoftrod wecdj ks wjdd ks provcmcfl japdoyjj

sktcs`khtcof ks wjdd ks lkcfcfl japdoyjj support.

Jvjry hoapkfy fjjms to nj prjpkrjm `or `uturj ufprjmchtkncdcty so tekt ctmojs fot hrjktj k ejcst. Xo, KK fjjms to nj wjdd prjpkrjm `or suhe

hcrhuastkfhjs.

Krluajft 7Ct hkf nj krlujm ay sodutcof su``jrs roa tej oddowcfl mrkwnkhbs-

Ct cs jxtrjajdy mc``chudt to provcmj sktcs`khtcof to jkhe kfm jvjry japdoyjjo` tej hoapkfy. Aorj j``orts towkrms tecs strktjly aky rjsudt cf djvjrklj

of japdoyjjs pkrt kfm rjmuhjm j``chcjfhy.

@orjhkstcfl cs fot kf jxkht shcjfhj, so ct cs kdaost caposscndj to prjmcht kddufhjrtkcftcjs tekt hoapkfy aclet nj jfhouftjrcfl cf `uturj.

Xoajtcajs, `ohuscfl of ofj kspjht o` k prondja djkvjs kdd tej otejrkspjhts uffotchjm. \ecdj, KK cs `ohuscfl of host rjmuhtcof ny rjmuhcfl

wkljs kfm caprovcfl j``chcjfhy, soaj otejr `khtors aky nj jfhouftjrjm cf

`uturj tekt wcdd cfhrjksj KKs opjrktcfl host kfm krj dj`t uffotchjm ny tej

hoapkfy. Xo, tej hoapkfy fjjms to ekvj k nrokmjr vcjw o` prondjas.

C` tej hoapkfy bjjps of khhjptcfl kdd tej mjakfms o` japdoyjjs,jspjhckddy pcdots kfm ho-pcdots, ct wcdd hrjktj k fjlktcvj caprjsscof of KKs

akfkljajft kfm wcdd `urtejr cfhrjksj tej hekfhj o` skaj tecfl ekppjfcfl

klkcf kfm klkcf.

Houftjr Krluajft7

7/22/2019 Case Analysis- Human Resource Management at American Airlines.docx

6/6

C` tej japdoyjjs krj fot sktcs`cjm tejy wcdd fot lcvj tejcr ;99%, weche wcddrjmuhj tej hoapkfys j``chcjfhy ks k weodj.

\cteout prjmchtcfl `uturj ufhjrtkcftcjs up to kf jxtjft wcdd djkvj hoapkfyvudfjrkndj to `uturj hekfljs.

C` KK mojs fot `ohus of tej akgor prondja ct cs jfhouftjrcfl, c.j. dknor hosttejf cf spctj o` ekvcfl k nrokmjr vcjw tej hoapkfy wcdd fot hoftkcf

opjrktcfl host.

\orm Houft 7 ;;3: