carving out a career in the music industry
TRANSCRIPT
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Carving Out a Career in the Music Industry
A Mathew Knowles Production
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The music industry is more than just talent in the booth. An artist is surrounded by a team that works to bring that sound to life.
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What can you do?
Want to work in the industry, but lack talents in front of the mic? No problem, there are so
many parts to the life cycle of music— there’s bound to be something for you!
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PublicistA Musician’s Right Hand
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Roles and Responsibilities
A career here is truly one where you work up the chain
Often start by running errands
Eventually you are responsible for the artist’s public image
Schedule interviews, maintain social media presence, issue statements, etc.
You need great writing and communication skills
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A&RThe Biggest Critic
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What’s the Job?
A&R works to develop an artists talent throughout career
Finds them the best producers and collaborators
They also seek out new talent to bring to the label
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EngineersThe Mixing Master
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Taking the Board
Tech forward job
Edit the audio to actually make it sound… great!
Need an excellent working knowledge of digital workstations and an ear for balance
Requires the patience to piece together layer upon layer to make the master track
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ProducersLarge and in Charge
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Now it gets tricky…
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There are two kinds of producers: executive producers and record producers.
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Record Producers: An Overview
Responsible for overseeing the overall recording process
Brings a vision of what the album should sound like
May bring their own musical insight to help the artist
Must work closely with sound engineers during mixing phase
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Executive Producers: Big Boss
Oversees all aspects of sound production, publicity, touring, and A&R
Pretty much every aspect of the creation of a record or album has the exec’s prints on it.
Immensely challenging job, but is surrounded by qualified and well informed advisors
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PublishersBringing in the Benjamins
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The Cherry on Top
After a record is made, publishers are responsible for negotiating royalties
They also handle use of the music for film or advertising
Distributes money to all members involved with the project, from the artist to the producers to the executives
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There’s a place for you in the industry!
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— Mathew Knowles
Thanks for watching!