carrasco carrasco jessica business portfolio

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UNIVERSIDAD TÉCNICA DE AMBATO

FACULTAD DE CIENCIAS HUMANAS Y DE LA

EDUCACIÓN

CARRERA DE IDIOMAS

MODALIDAD PRESENCIAL

STUDENT PORTFOLIO

“BUSINESS”

Fourth Semester “A”

Student´s name: Jessica Lizbeth Carrasco Carrasco

Professor´s name: Edgar Encalada Trujillo

AMBATO – ECUADOR

October 2015 – March 2016

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TABLE OF CONTENTS

........................................................................................................................................... 1

MISIÓN (MISION STATEMENT) .................................................................................. 3

VISIÓN (VISION STATEMENT) ................................................................................... 3

PERFIL DE EGRESO (EXIT PROFILE) ......................................................................... 4

STUDENT´S C.V .............................................................................................................. 6

CURRICULUM................................................................................................................. 6

STATEMENT OF PERSONAL LEARNING GOALS .................................................... 7

SÍLABO ............................................................................................................................. 8

Evidence for Element 1 ................................................................................................... 13





FINAL REFLECTION .................................................................................................... 35

FINAL PORTFOLIO RUBRIC ...................................................................................... 36

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EDUCACIÓN

CARRERA DE IDIOMAS

MISIÓN (MISION STATEMENT)

Formar profesionales líderes competentes, con visión humanista y

pensamiento crítico a través de la Docencia, la Investigación y la

Vinculación, que apliquen, promuevan y difundan el conocimiento

respondiendo a las necesidades del país.

VISIÓN (VISION STATEMENT)

La Carrera de Idiomas de la Facultad de Ciencias Humanas y de la

Educación de la Universidad Técnica de Ambato por sus niveles de

excelencia se constituirá como un centro de formación superior con

liderazgo y proyección nacional e internacional

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EDUCACIÓN

CARRERA DE IDIOMAS

PERFIL DE EGRESO (EXIT PROFILE)

UNIVERSIDAD TÉCNICA DE AMBATO FACULTAD DE

CIENCIAS HUMANAS Y DE LA EDUCACIÓN CARRRA DE

IDIOMAS

Perfil del egresado Al concluir la Carrera de Idiomas los estudiantes demostrarán haber adquirido y

desarrollado las siguientes competencias, capacidades, habilidades, destrezas y

desempeños como resultados de su formación profesional:

1. Usa el idioma inglés a un nivel B2 del Common European Framework.

2. Maneja competentemente los métodos y estrategias metodológicas para la

enseñanza del idioma inglés según las exigencias del Teaching Knowledge Test

(TKT)

3. Diseña programas o cursos específicos y sus respectivos materiales didácticos.

4. Elabora materiales didácticos mediante la utilización de NTIC´s.

5. Transforma el contexto educativo a tráves de la práctica de valores.

6. Genera escenarios de aprendizaje significativos dando lugar a la

investigación participativa, el aprendizaje basado en problemas y el trabajo

en equipo.

7. Maneja leyes y reglamentos de Educación Ecuatoriana.

8. Aplica técnicas de valoración de los aprendizajes, así como también de su

propio desempeño docente.

9. Manejo de los aspectos sociales, intelectuales y psicológicos de los

estudiantes para promover el aprendizaje.

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La Carrera de Idiomas adopta como instrumentos de evaluación interno del perfil de

ingreso dos simulaciones de exámenes con estándares internacionales. Siendo así,

Teaching Knowledge Test (TKT) test de acreditación internacional para la enseñanza

del inglés y Test of English as a Foreign Language (TOEFL) para la competencia

comunicativa.

Para ello la Coordinación de Carrera de Idiomas organizará dentro de los módulos

optativos seminarios taller de preparación para dichos tests, los mismos que podrán ser

aprobados a partir del séptimo semestre.

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STUDENT´S C.V

CURRICULUM

PERSONAL DATA

Full Name: Carrasco Carrasco Jessica Lizbeth

Address: Pamatug Centro

City: Pelileo

Phone: 03 2830850

Birthdate: 21/03/1996

Age: 19 years old

Nationality: Ecuadorian

E-mail: [email protected]

EDUCATION

Primary Studies at “Domingo Faustino Sarmiento” in the Pelileo.

Secondary Studies at “Mariano Benitez” in Pelileo in July 26th 2013.

OBJECTIVE

Full-time position of English Teachers

Full– time position of flight attendant

mailto:[email protected]

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STATEMENT OF PERSONAL LEARNING GOALS

English is currently considered the most important language worldwide, either for the

people who speak it as their mother language, or for people who speak it as their second

or foreign language. In this sense, I can say that English language is present in almost all

the world. It is considered as the main element of communication between diverse

cultures. The oral skills is a fast, effective and very funny way to learn English especially

in communication in business. Business will let to improve the fluency, pronunciation,

and comprehension at the moment to listen whichever kind of business conversation.

Nowadays, it is very common to teach English in schools and colleges. As we know

English is present in many aspects of everyday life such as business, labor and culture.

That’s why I chose the career of languages because I can communicate with others and

get to know other cultures, the traditions and customs through English. We must also

recognize that the knowledge of the English language provides a great opportunity to find

a good job.

To develop communication in business I can use a variety of exercises that allow the

improvement of the strategies within oral skill. That is why in this subject Business, I’ll

do it my best, taking in to account the importance of daily practice, assistance to all

subjects and fulfilling the tasks as given by the teacher. All these aspects will help me

improve my oral business skill. At the end of this semester I am sure that I am going to

be able to recognize some technical vocabulary for communication within the business

context. Furthermore, I will be able to apply rules of socialization with people of different

cultures in order to interact in the business world. Moreover, I will able to participate in

role plays about receiving phone calls and a Business letter based on the contents of the

textbook; and prepare simulated telephone support in different commercial aspects.

Finally, I am going to assess business projects for entrepreneurships

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FACULTAD DE CIENCIAS HUMANAS Y DE LA EDUCACIÒN

CARRERA DE IDIOMAS

MODALIDAD PRESENCIAL

SÍLABO

BUSINESS “EMPRENDIMIENTO”

Octubre 2015 – Marzo 2016

EDGAR ENCALADA TRUJILLO

Magister en Lingüística Aplicada a la Educación Bilingüe Español – Inglés

Licenciado en Ciencias de la Educación especialidad Inglés

AMBATO - ECUADOR

2015

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I. GENERAL INFORMATION

Subject

Business (Emprendimiento)

Program

Carrera de idiomas

Code: FCHE/I/MP/2129/06/06

Prerequisites: NONE

Study Modality: Presencial

Subject Code

Curricular Organization Unit:

Profesional

Credits: 3

Level:

Fourth

Corequisites:

Subject Code

1. Language

Teaching

Strategies

FCHE/I/MP/2129/06/05

Hours per Week

Class Hours:

3

Theoretical:1

Practical:2

Tutoring Student

Hours:

On Campus:1

Virtual:

TOTAL LEARNING HOURS : WEEK HOURS:3

HOURS DURING THE SEMESTER

NUMBER OF SEMESTER HOURS: (16 weeks x 3 hours) = 48 hours

INTERDEPENDENT HOURS: 56 hours

ACADEMIC TUTORING: 16 hours

TOTAL HOURS: 48+56+16 = 120 hours (3 credits)

II. PROFESSOR'S TEACHING PROFILE

Professor's name: Encalada Trujillo Edgar Guadia

Academic degree: Magister en Lingüística Aplicada a la Enseñanza Bilingüe Español -

Ingles

Knowledge area:

Broad field 01 Education

Narrow field 011 Education

Detailed field 0114 Teacher training with subject specialization Bachelor's degree: Licenciado en Ciencias de la Educación especialidad Inglés

Knowledge area:

Broad field 01 Education

Narrow field 011 Education

Detailed field 0114 Teacher training with subject specialization Professional experience: 15 years

Teaching experience: 18 years

Program Academic area: Pedagogical and Psycholinguistics Competence

Professsor's schedule (practical application and learning experimentation) :

Wednesday from 10:00 to 12:00

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Friday from 9:00 to 10:00

Professor's schedule (Academic tutoring):

Tuesday and Thursday from 13:00 to 14:00

Phone numbers: 032 800 435 - 0996575373

E-mail: [email protected]

III. COURSE DESCRIPTION AND OBJECTIVES

Purpose

Use English in an oral and written way to communicate efficiently in a business context

according to the requirements of a global world.

Course Description:

Business communication involves constant flow of information as a fundamental part of

any organizations. It involves number of people. Communication here plays a very

important role in process of directing and controlling the people in the organization.

Immediate feedback can be obtained and misunderstandings if any can be avoided.

So, the aim is to develop learners’ confidence and fluency in some basic areas of business;

as well as improving communication techniques and developing and consolidating the

target language in this context. Besides, students will be able to recognize some technical

vocabulary within the business context, apply rules of socialization with people from

different cultures; analyze rules of communication through technological resources. Also

they will prepare simulated telephone support and assess business projects. This syllabus

contributes to the development of the Communicative Competence in correspondence to

the Council Common European Framework level B2.

Course General Objective:

To communicate in English using the language skills of reading, listening, speaking and writing

in the business world.

Course Specific Objectives :

1. Recognize some technical vocabulary for communication within the business context

2. Apply rules of socialization with people of different cultures in order to interact in the

business world.

3. Analyze rules of communication through technological resources for business issues

4. Prepare simulated telephone support in different commercial aspects

5. Assess business projects for entrepreneurships

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IV. COURSE STUDY PROGRAM

Curricular Units

U.1 Recognize some technical vocabulary for communication within the business context

Thematic Units

Class Hours Tutoring

Hours

Independent hours

including research and

community service

Assessment tools

Theoretical Practical

1.1 Some business terms 1 3 Tasks

1.2 Cross cultural understanding 1 2 1 3 Scoring scales

1.3 Welcome visitors 1 2 1 3 Questionnaires

1.4 Small talks: keeping the conversation going 1 2 1 3 Mind maps

Written tasks

Summative tests

Digital tasks in Excell

SUBTOTAL HOURS 4 6 3 12 TOTAL HOURS 25

Learning outcome: Present a conversation about keeping the conversation going during small talks based on the corresponding units of the book

Learning Methodologies: Collaborative Learning; Project based learning, Study case, problem based learning

Educational Strategies: Simulations; Conferences; Mind maps creation

Didactic Resources: Slides, markers, projector, audiovisual aids, internet

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U.2 Apply rules of socialization with people of different cultures in order to interact in the business world.

Thematic Units

Class Hours

Hours of

Tutoríng

Independent study

including research and

relationship with the

society

Mechanisms and assessment

tools

Theoretical

Practical

2.1 Cross cultural understanding 1 1 1 3 Tasks

2.2 Inviting, and accepting or declining. 1 1 1 Scoring scales

2.3 Eating out with visitors 1 1 1 3 Questionnaires

2.4 Cross cultural understanding 1 1 1 Mind maps

2.5 Inviting, and accepting or declining. 1 1 2 Written tasks

Summative tests


Tasks

Scoring scales

Questionnaires


Unit Learning outcome: Write and present scripts about ways to invite visitors to have a social time based on what was covered in class.




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U.3 Analyze rules of communication through technological resources for business issues

Thematic Units

Class Hours

Hours of

Tutoring

Independent study including

research and relationship

with the society


tools

Theoretical

Practical

3.1 Preparing to make telephone calls. 1 2 1 2 Tasks

3.2 Receiving calls. 1 1 1 Scoring scales

3.3 Asking for and giving repetition 1 1 1 2 Questionnaires

3.4 The secretarial barrier 1 1 1 3 Mind maps

3.5 Sample Business Letter 1 1 1 3 Written tasks

Summative tests


Tasks

Scoring scales


Unit Learning outcome: Participate in role plays about receiving phone calls and a Business letter based on the contents of the textbook.




7

U.4 Prepare simulated telephone support in different commercial aspects

Thematic Units

Class Hours

Hours of

Tutoring



with the society


tools

Theoretical

Practical

4.1 Cross-cultural communication on the telephone(1) 1 1 2 Tasks

4.2 Setting up appointments 1 1 1 Scoring scales

4.3 Changing appointments 1 1 3 Questionnaires

4.4 Ending a call 1 1 1 Mind maps

4.5 Cross-cultural communication on the telephone (2)- 1 3 Written tasks

4.6 Problem solving on the telephone 1 1 2 Summative tests

4.7 Complaints 1 1 Digital tasks in Excell

Tasks

Scoring scales

SUBTOTAL HOURS

5 6 4 10 TOTAL HOURS 25

Unit Learning outcome: Design and present a short role play about using the telephone based on the dialogues covered in class




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U.5 Assess business projects for entrepreneurships

Thematic Units

Class Hours

Hours of

Tutoring



with the society


tools

Theoretical

Practical

5.1 The structure of decision making meetings 1 Tasks

5.2 Starting and asking for opinion 1 2 Scoring scales

5.3 Interrupting and handling interruptions 1 1 1 2 Questionnaires

5.4 The structure of decision making 1 Mind maps

5.5 Stating and asking for opinion 1 1 Written tasks

5.6 Interrupting and handling interruptions 1 2 Summative tests

5.7 Asking for and giving clarification 1 Digital tasks in Excell

5.8 Delaying decisions 1 1 2 Tasks

5.9 Ending the negotiation 1 Scoring scales

SUBTOTAL HOURS

5 5 3 8 TOTAL HOURS 21

Unit Learning outcome: Create a project according to an enterprise trying to sell a product based on the suggestions given in class. Interdisciplinary project




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V. NORMATIVE STANDARDS EVALUATION

Specific Objectives

Diagnostic

Evaluation

Formative

Evaluation

Summative Evaluation

1. Recognize some technical vocabulary for communication within the business context

Techniques and

instruments:

Teacher observation

Questionnaire

Oral test

Oral presentations

Rubrics for Oral

presentation

Questionnaire

2. Apply rules of socialization with people of different cultures in order to interact in the

business world.

Techniques and

instruments:

Questionnaire

Oral participation

Observation

Questionnaire

Written activity

Presentation

Oral and written

quizzes

3. Analyze rules of communication through technological resources for business issues

Techniques and

instruments:

Oral test

PORTFOLIOS

Oral presentations

Oral and written

quizzes and tests.

Oral presentations.

Rubric for oral

presentations

Questionnaire

4. Prepare simulated telephone support in different commercial aspects

Techniques and

instruments:

Teacher observation.

Oral and written

quizzes and tests.

Portfolios.

Rubric for mid-

term oral

presentations

5. Assess business projects

Techniques and

instruments:

Teacher

observation.

Oral presentations.

Portfolios.

Learning logs.

Oral and written

quizz

Rubric for final oral

presentations

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VI. BIBLIOGRAPHY

AUTHOR (S) ISSUED

YEAR BOOK TITLE

EDITION

NUMBER EDITORIAL

CITY/COUNTRY

NUMBER OF

PAGES

Sweeney, S. 2004 Communicating in

business

2nd

Edition

Cambridge

University

Press

England, Essex 320

CODE/ DATABASE LOCATION: Código de Biblioteca 659=20)

(Inventario: 08011)

COMMENTARY:

This is a short course for business English students which will be familiarized

with the business world

NUMBER OF

ISSUES

PRINTED: X

DIGITAL: 1

VIRTUAL: X

URL: http://assets.cambridge.org/97805215/49127/sample/9780521549127ws.pdf

AUTHOR (S) ISSUED

YEAR BOOK TITLE

EDITION

NUMBER

EDITORIAL CITY/COUNTRY

NUMBER OF

PAGES

Heisterberg, R. 2014 Creating Business Agility:

How Convergence of

Cloud, Social, Mobile,

Video, and Big Data

Enables Competitive

Advantage.

Editorial

Wiley

387

CODE/ DATABASE LOCATION: COMMENTARY: The book describes the agility that comes from collaborative commerce, and

provides key decision makers the implementation roadmap they need to build a

successful business ecosystem.

NUMBER OF

ISSUES PRINTED:

DIGITAL: X

VIRTUAL:

URL: http://site.ebrary.com/lib/uta/docDetail.action?docID=10925541&adv.x=1&p00=hb1&f00=lccn&p00_upper=hj9999

http://site.ebrary.com/lib/uta/docDetail.action?docID=10925541&adv.x=1&p00=hb1&f00=lccn&p00_upper=hj9999

11

AUTHOR (S) ISSUED

YEAR BOOK TITLE

EDITION

NUMBER EDITORIAL

CITY/COUNTRY

NUMBER OF

PAGES

Esteban, J. L. 2014 Vive tu sueño, emprende. Editorial UOC,

S.L., 2014 249

CODE/ DATABASE LOCATION: COMMENTARY:

It is necessary to keep on struggling constantly in order to achieve our goals,

this text gives you a series of strategies to get your dreams.

NUMBER OF

ISSUES PRINTED:

DIGITAL: X

VIRTUAL:

URL: http://site.ebrary.com/lib/utasp/docDetail.action?docID=10902828&p00=emprendimiento

ADDITIONAL BIBLIOGRAPHY

AUTHOR (S) ISSUED

YEAR BOOK TITLE

EDITION

NUMBER EDITORIAL

CITY/COUNTRY

NUMBER OF

PAGES

Frey, R 2012 Successful Proposal

Strategies for Small

Businesses: Using

Knowledge Management

to Win Government,

Private-Sector, and

International Contracts

6th Edition Editorial

Artech House

Chicago, Illinois 723

CODE/ DATA BASE: COMMENTARY:

This guide maps and details every stage of the contractor proposal response

lifecycle and shows readers how to produce proposals which maximize their

company's strengths and respond fully to client criteria.

NUMBER OF

ISSUES PRINTED:

DIGITAL: X

VIRTUAL:

URL: http://site.ebrary.com/lib/uta/docDetail.action?docID=10583833&p00=enterpreneurship

http://site.ebrary.com/lib/utasp/docDetail.action?docID=10902828&p00=emprendimiento

http://site.ebrary.com/lib/uta/docDetail.action?docID=10583833&p00=enterpreneurship

VII. SYLLABUS APPROVAL Date prepared: September 21st, 2015

Lic. Edgar Encalada Trujillo. Mg.

SUBJECT PROFESSOR

Date of approval: September 23rd, 2015

Lic. Marbella Escalante. Mg. Mg. Verónica Chicaiza Redin PhD.

Area Coordinator Program Coordinator

Syllabus Evaluator Syllabus Validator

Dr. Marcelo Núñez Mg.

Faculty Sub-Dean

Approval

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EDUCACIÓN

CARRERA DE IDIOMAS

PORTFOLIO

“BUSINESS”

Evidence for Element 1

Element 1. Recognize some technical vocabulary for communication within the business

context

Learning Outcome 1: Present a conversation about keeping the conversation going

during small talks based on the corresponding units of the book

18



EDUCACIÓN

CARRERA DE IDIOMAS

PORTFOLIO

“BUSINESS”


Element 2. Apply rules of socialization with people of different cultures in order to

interact in the business world.

Learning Outcome 2: Write and present scripts about ways to invite visitors to have a

social time based on what was covered in class.

22



EDUCACIÓN

CARRERA DE IDIOMAS

PORTFOLIO

“BUSINESS”


Element 2. Analyze rules of communication through technological resources for business

issues

Learning Outcome 2: Participate in role plays about receiving phone calls and a Business

letter based on the contents of the textbook.

25



EDUCACIÓN

CARRERA DE IDIOMAS

PORTFOLIO

“BUSINESS”


Element 4. Prepare simulated telephone support in different commercial aspects

Learning Outcome 4: Design and present a short role play about using the telephone

based on the dialogues covered in class.

30



EDUCACIÓN

CARRERA DE IDIOMAS

PORTFOLIO

“BUSINESS”


Element 5. Assess business projects for entrepreneurships

Learning Outcome 5: Create a project according to an enterprise trying to sell a product

based on the suggestions given in class. Interdisciplinary project

31

Bon Appétit Catering

Executive Summary

Bon Appétit Catering is a catering company that serves the Ecuadorian market. Bon

Appétit offers creative, colorful, and unusual food options as well as the traditional

meals. The service offerings are presentation, color, texture, volume and quantity

and quality of food.

Bon Appétit catering will inject new meal ideas into the Ecuadorian traditional food

catering market, leveraging variety of Ecuadorian food to develop creative new

catering options.

Objectives

The objectives of operation include:

To exceed customers’ expectations.

To increase the number of clients in a certain period

To develop a sustainable catering business.

To develop enough cash to pay all salaries as well as grow the business.

Mission

Bon Appétit Catering's mission is to provide the customer with the finest catering.

Company Summary

Bon Appétit Catering is located in Ambato. It will offer high-end catering to the Ecuadorian

community. Bon Appétit will serve parties of 25-300 people with high-end foods that are

currently only available in the big Cities. Bon Appétit will offer a large exquisite menu,

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from traditional favorites to creative inventions. All food and beverage served will be done

under strict supervision of the authority.

Capital and Expenses

Bon Appétit Catering will rent spaces for the office and kitchen in an industrial area and

attended area of Ambato. Renting in the industrial area will cost about $ 500 dollars. the

spaces will be used for food production it is not for distribution. Bon Appétit Catering

stimulates to generate $500,000 in revenues for the next five years.

Implementation Costs

Bon Appétit Catering will include the following costs:

Two commercial stoves with ovens.

Dishwasher.

Four sets of cookware.

Five sets of dishware.

One van with rolling rack (a rolling rack is a wheeled rolling cart system that is

insulated for both hot and cold food).

Trays and utensils, knives and cutting boards (two each).

Desks and chairs.

Computer with printer, CD-RW, Microsoft Office, and cellphones.

TOTAL CAPITAL AND LIABILITIES $69,200

Total Funding $70,000

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Services

Bon Appétit Catering will provide Ecuadorian community with high quality catering. The

catering service will be for weddings, graduations, birthdays, business meetings and other

assorted parties.

Bon Appétit Catering will serve a wide variety of dishes with the larger repertoire of menu

to the customers.

Market Analysis

The Ecuadorian catering market is interesting. There are several catering services that offer

services that are quite similar to each other in terms of price and menu options. For whatever

reasons, there has been little demand by consumers to innovate their menus. Bon Appétit

Catering will occupy a place in the catering market that offers new, creative menu,

broadening people's conception of traditional food.

Marketing and Sales Strategy

Bon Appétit marketing strategy will be based on developing visibility among

Ecuadorian community. This will be accomplished through two ways. The first

method is a targeted advertising campaign. Advertisements will be placed in various

newsletters.

The other marketing strategy which is less formal is a networking campaign among

the Ecuadorian population.

Bon Appétit sales strategy will use a combination of superior customer attention and

a comprehensive repertoire of dishes for the menu.

34

Personal Plan

Catering will require the following personnel:

Chefs: two will be hired. The chefs will inspect and confirm that all of the ingredients

and preparation follow the rules of properly preparation.

Servers: two will be hired. The servers will be the people who serve the food at the

events as well as clear the plates and help with set up and take down of the event.

Cooks: two will be hired to prepare the dishes that chefs has developed.

Back kitchen help: these two people will be used to help clean up in the kitchen as

well as assist at functions.

PERSONNEL PLAN

YEAR 1 YEAR 2 YEAR 3

Chef $36,000 $36,000 $40,000

Chef $11,000 $12,000 $12,000

Cook $30,800 $33,600 $33,600

Cook $22,400 $33,600 $33,600

Server $9,240 $10,800 $10,800

Server $6,720 $10,800 $10,800

Backend kitchen helper $9,240 $10,800 $10,800

Backend kitchen helper $6,720 $10,800 $10,800

Total Payroll $132,120 $158,400 $162,400

35

FINAL REFLECTION

Business has contributed in the improvement of my English skills. During this

semester I learned to present a conversation about keeping the conversation going

during small talks based on the corresponding units of the book. Furthermore, I

learned to write and present scripts about ways to invite visitors to have a social time

based on what was covered in class. I learned it through the daily practicing in classes

and in the house. This practicing was possible by the used of some resources such as

the professional guidance of professor, debates, role-plays and many activities that I

did in the classroom. All these resources help me a lot. Now can say that I am able to

participate in role plays about receiving phone calls and a Business letter based on

the contents of the textbook.

Furthermore, during the current semester I learned to design and present a short

role play about using the telephone based on the dialogues covered in class.

Additionally, I learned to create a project according to an enterprise trying to sell a

product based on the suggestions given in class. Interdisciplinary project

Nowadays, I am able to do it because during this semester I applied some

educational strategies that helped me such as oral presentations, discussions,

workshops, debates, role plays, simulations, conferences and mind maps creations.

36

FINAL PORTFOLIO RUBRIC