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CARDANOSE Angela Gomez Khaled Al Tararwa Michaela Dupuis Lauren Cudney Jackson Stevens

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CARDANOSEAngela Gomez

Khaled Al TararwaMichaela DupuisLauren Cudney

Jackson Stevens

Plastics

18th century

Alexander Parkes

Industry

DAMAGING AND POLLUTING!

CARDANOSE

Non-edible Cellulose

Cardanol

External Business

Environment

External Environment of

Business

Petrochemical-based plastic vsBioplatic

Top producers of Bioplastic in the world.

US, Europe and Asia Pacific.

Oligopoly.

High production (ADM and Cargill).

The Market

Competition in the market.

European Bioplatic organization.

High Development and lack of economies.

Mass Production of Bioplastic.

Development of crude oil.

Government and Patent

Control

Patent Law.

Product cost and selling prices.

Inaccessible to small-scale business.

Reasonable to register patents.

High cost of developing.

Environment

US Code of Federal Regulations. (CFR)

Federal Trade Commission.

Laws and provisions.

Biodegradability and compostable.

Environmental Standards.

Other countries regulations.

Technology and Available

Resources

Synthesis of non-edible cellulose and

cardanol

Willamina Lumber Company in Oregon

Cashew production in the South Pacific

Pictures from Wikipedia and Gizmag.com

Internal Business

Environment

What Are We?

• Limited Liability Company Limited Liability for debt

No double taxation

MGMT flexibility

Less IRS regulations

• Closed Corporation to going Open Corporation

Employees

BOD appointed by shareholders

CEO President etc.

Scientists, Software Developers, PR,

Janitors…

Completely automated production

PR Team: get the information to consumers!!

Controls

CEO big decisions BOD Majority Vote

Employee Empowerment

Scientists and S.D. make own decisions

unless huge company decision

Why? CONFIDENCE, EFFICIENCY,

MOTIVATION

Controls (cont.)

Balanced Scoreboard

Measure performance:

Financial Return

Customer Service

Business Process

Ability to learn and grow

Hierarchical and Decentralized

Close Contact with buyers and suppliers

Rewards

Helping the Environment by eliminating PE

plastics forever

Biodegradable Plastic

Profit

• Sufficient income

• Strong brand

People

• Nurturing and fair work environment

Planet

• Environmentally beneficial business practices

Triple Bottom Line Performance

Profit Can completely replace PPE plastics

Cheap to produce

Easy to use in products

Recognizable to consumers

"Crude Oil Production Forecast to 2015." Gregor.us. 10 Nov. 2010. Web. 04 Oct. 2011. <http://gregor.us/oil/crude-oil-production-forecast-to-

2015/>.

• 30 million tons

of plastic waste

in 2009

• 1 billion plastic

bags yearly

• 500 plastic

cups for every

worker per year

• Chemical free

• Biodegradable

Planet

People

20% rule for employee pay

8% of all profit to Global Action Plan

No outsourcing, completely fair-trade

Cardanose