cannes lions winning campaigns - cyber

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Winning Campaigns in Cyber section of Cannes Lions International Festial of Creativity 2011

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Page 1: Cannes Lions Winning Campaigns - Cyber

CYBER

Page 2: Cannes Lions Winning Campaigns - Cyber
Page 4: Cannes Lions Winning Campaigns - Cyber
Page 5: Cannes Lions Winning Campaigns - Cyber

Grand Prix

Page 7: Cannes Lions Winning Campaigns - Cyber

Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR

Industry: House, Garden & PetsMedia: CyberMarket: United StatesLanguage: English

Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman

Grand Prix CyberResponse Campaign

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Page 9: Cannes Lions Winning Campaigns - Cyber

Gold

Page 15: Cannes Lions Winning Campaigns - Cyber

Brand: eddingAgency: Kempertrautmann, Hamburg

Industry: Office equipmentMedia: Cyber

Creative Director: ChristianFritsche, Christoph Gähwiler, Simon JasperPhilipp, Stefan Walz, Gerrit ZinkeCopywriter: Christoph Gähwiler, MichaelGötz, Samuel WeißArt Director: Simon Jasper Philipp, FlorianSchimmer, Stefan WalzPhotography: Nordstern Studio, SarahIllenberger

Gold CyberWall of Fame

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Page 16: Cannes Lions Winning Campaigns - Cyber

Brand: GoogleAgency: BBH, New York City, NY

Industry: Internet sites & ServicesMedia: Cyber

Chief Creative Officer: Kevin RoddyExecutive Creative Director: CalleSjoenell, Pelle Sjoenell, Robert WongCreative Director: Erik Holmdahl, KevinRoddy, Beth Ryan, Calle Sjoenell, PelleSjoenell, Robert Wong

Gold CyberChrome Fast

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Page 18: Cannes Lions Winning Campaigns - Cyber

Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR

Industry: House, Garden & PetsMedia: CyberMarket: United StatesLanguage: English

Executive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Jason Bagley, EricBaldwin, Mark Fitzloff, Susan Hoffman, IainTaitCopywriter: Craig Allen, Jason Bagley, EricBaldwin, Eric Kallman

Gold CyberRESPONSE CAMPAIGN JS BEALS

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Page 20: Cannes Lions Winning Campaigns - Cyber

Brand: RenaultAgency: Publicis, Paris

Industry: Automotive & ServicesMedia: Cyber

Chief Creative Officer: OlivierAltmann, Sébastien VacherotCreative Director: Julien Benmoussa, F.Imbert, E. LalleveCopywriter: Sylvain Chailloux, ThierryLebec, Cedric LeplatArt Director: Thibaud Cartigny, MiguelMantilla, Bénédicte PotelDirector: Egocentric

Gold Cyber360°

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Page 24: Cannes Lions Winning Campaigns - Cyber

Brand: NikeAgency: Wieden+Kennedy, Amsterdam

Industry: Apparel, Clothing & FootwearMedia: CyberPublished: Apr., 2010Language: English

Executive Creative Director: Jeff KlingCreative Director: Mark Bernath, EricQuennoyCopywriter: Ebba HultArt Director: Pierre Janneau, Chris ThurmanPhotography: getty images

Gold CyberWRITE THE FUTURE

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Page 26: Cannes Lions Winning Campaigns - Cyber

Brand: VolkswagenAgency: Deutsch, Los Angeles, CA

Industry: Automotive & ServicesMedia: CyberPublished: Jan., 2011Language: English

Creative Director: Michael Kadin, EricSpringerCopywriter: David Povill, Eric SpringerArt Director: Michael Kadin, RyanMcLaughlin, Craig MelchianoDirector: Lance Acord

Gold CyberThe Force

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Page 29: Cannes Lions Winning Campaigns - Cyber

Silver

Page 30: Cannes Lions Winning Campaigns - Cyber

Brand: GoogleAgency: Johannes Leonardo, New York City,NY

Industry: Internet sites & ServicesMedia: Cyber

Executive Creative Director: JanJacobs, Leo Premutico, Robert WongCopywriter: Jason Ashlock, BenClare, Bipasha Moorkherjee, IainNevill, Alex RomansArt Director: Anthony Alvarez, BenClare, Emmie Nostitz, Alex Romans, DaveTomkins

Silver CyberGoogle Demo Slam

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Page 33: Cannes Lions Winning Campaigns - Cyber

Brand: Anti-Tobacco CampaignAgency: DDB, Paris

Industry: Public interest & Non-profitMedia: Cyber

Executive Creative Director: CreativeDirector, Alexandre Hervé, AlexanderKalchev, Siavosh ZabetiCopywriter: Alexander Kalchev, SiavoshZabetiArt Director: Alexander Kalchev, SiavoshZabetiDirector: Koji Morimoto

Silver CyberAttraction

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Page 35: Cannes Lions Winning Campaigns - Cyber

Brand: GoogleAgency: BBH, New York City, NY

Industry: Internet sites & ServicesMedia: Cyber

Chief Creative Officer: Kevin RoddyExecutive Creative Director: CalleSjoenell, Pelle Sjoenell, Robert WongCreative Director: Kevin Roddy, CalleSjoenell, Pelle Sjoenell, Robert WongCopywriter: Jared Elms, Jeff Johnson, BethRyanArt Director: Erik Holmdahl, Steve PeckDirector: Aaron Duffy

Silver CyberChrome Speed Tests

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Page 36: Cannes Lions Winning Campaigns - Cyber

Brand: MicrosoftAgency: Droga5, New York City, NY

Industry: Internet sites & ServicesMedia: Cyber

Chief Creative Officer: David DrogaExecutive Creative Director: DuncanMarshall, Ted Royer, Nik StudzinskiCreative Director: Kevin Brady, NeilHeymann, Duncan Marshall, Ted Royer, NikStudzinskiCopywriter: Spencer Lavellee, Adam Noel

Silver CyberDecode Jay-Z with Bing

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Page 37: Cannes Lions Winning Campaigns - Cyber

Brand: Help RemediesAgency: agencytwofifteen, San Francisco, CA

Industry: PharmaceuticalMedia: Cyber

Executive Creative Director: ScottDuchon, John PatroulisCreative Director: Paul Caiozzo, NathanFrank, Jason Jones, Magnus OlivCopywriter: Paul Caiozzo, Nathan FrankArt Director: Paul Caiozzo, NathanFrank, Phillip Fivel NessenDirector: Jason Jones, Geordie Stephens

Silver CyberDream Recommender

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Page 43: Cannes Lions Winning Campaigns - Cyber

Bronze

Page 44: Cannes Lions Winning Campaigns - Cyber

Brand: World Wildlife Fund (WWF)Agency: Jung von Matt, Hamburg

Industry: Public interest & Non-profitMedia: Cyber

Creative Director: Sven Loskill, JanRexhausen, Doerte Spengler-AhrensCopywriter: Lisa Glock, MichaelKittel, Henning Mueller-DannhausenArt Director: Michael Kittel, AlexanderNorvilas, Eric van den Hoonaard

Bronze CyberSave as WWF

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Page 60: Cannes Lions Winning Campaigns - Cyber

Brand: IKEAAgency: Mother, London (England)

Industry: House, Garden & PetsMedia: Cyber

Creative Director: Stephen Butler, RobertSaville, Feh Tarty, Mark WaitesCopywriter: Cat Howarth, FreddyMandy, Tim McNaughton, Joris PhilippartArt Director: Cat Howarth, FreddyMandy, Tim McNaughton, JorisPhilippart, Josh SmithDirector: Mark Pytlik

Bronze CyberHappy Inside

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Page 64: Cannes Lions Winning Campaigns - Cyber

Brand: adidasAgency: TBWA, Tokyo

Industry: Apparel, Clothing & FootwearMedia: Cyber

Creative Director: Kazoo Sato, HideyukiTanakaCopywriter: Masaharu Kumagai, HideyukiTanakaArt Director: Hirofumi Nakajima, HaruhitoNisawadaira, Katsuhiro ShimizuPhotography: Monster Ultra, Suzuki Yoichi

Bronze CyberAdidas Skycomic

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Page 72: Cannes Lions Winning Campaigns - Cyber

Brand: NikeAgency: R/GA, New York City, NY

Industry: Apparel, Clothing & FootwearMedia: Cyber

Executive Creative Director: ChuckTso, Taras WaynerCreative Director: Tim Allen, JasonHoff, Colin Kim, Sammi NeedhamCopywriter: Lincoln Boehm, JasonHoff, Taras WaynerArt Director: Kenji Shimomura

Bronze CyberThe Black Mamba

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