cannes lions 2012 winning campaigns - film

Grand Prix

Brand: Chipotle Mexican GrillAgency: CAA, Los Angeles, CA

Industry: Catering industryMedia: TV & CinemaMarket: United StatesLanguage: English

Director: Johnny Kelly Cultivate a Better World

Back to the Start Watch the video

Click for full credits Click for all Cannes Lions winners

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Brand: Canal+Agency: Euro RSCG, Paris

Industry: Media & PublishingMedia: TV & CinemaPublished: Oct., 2011Market: FranceLanguage: French

Chief Creative Officer: Stéphane XibérrasCreative Director: Jean-ChristopheRoyer, Stéphane XibérrasCopywriter: Jean-Christophe RoyerArt Director: Eric AstorgueDirector: Matthijs van Heijningen

The more we watch CANAL+, the more welike cinema.(original language) Plus on regardeCANAL+, plus on aime le cinéma.

The Bear Watch the video


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Brand: BGHAgency: Saatchi & Saatchi, Buenos Aires

Industry: Electronics & Audio-VisualMedia: TV & CinemaMarket: Argentina

Executive Creative Director: MaxiItzkoff, Mariano SerkinCreative Director: Juan Pablo Lufrano, ArielSerkinCopywriter: Nicolas DiacoArt Director: Ezequiel De Luca, Muriel RañiDirector: Nico & Martin

Dads in briefs Watch the video


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Friends Watch the video


































No signal Watch the video































Brand: DIRECTVAgency: Grey, New York City, NY

Industry: Media & PublishingMedia: TV & CinemaMarket: United States

Chief Creative Officer: Cco, President, TorMyhrenExecutive Creative Director: Dan KelleherCreative Director: Doug Fallon, StevenFogel, Dan Kelleher, Tor MyhrenCopywriter: Steven FogelArt Director: Doug FallonDirector: Tom Kuntz, Emmanuel Lubezki

DOG COLLAR Watch the video


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ROADSIDE DITCH Watch the video









































STRAY ANIMAL Watch the video






































Brand: DoritosAgency: BBDO, London (England)

Industry: Confectionery & SnacksMedia: TV & CinemaPublished: Jul., 2011Market: United Kingdom

Executive Creative Director: Paul BrazierCreative Director: Mark FairbanksCopywriter: Paul Knott, Jeremy Tribe, TimVance, Prabs WignarajahArt Director: Paul Knott, JeremyTitbe, Jeremy Tribe, Tim Vance, PrabhuWignarajah, Prabs WignarajahPhotography: Ray CoatesDirector: The Glue Society, GaryFreedman, Gary Freeman

Dips Desperado Watch the video


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Brand: GoogleAgency: Hakuhodo, Tokyo

Industry: Internet sites & ServicesMedia: Design & BrandingMarket: Japan

OK GO - ALL IS NOT LOST Watch the video


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Brand: Procter & Gamble (P&G)Agency: Wieden+Kennedy, Portland, OR

Industry: House, Garden & PetsMedia: TV & CinemaMarket: United States

Chief Creative Officer: Dan WiedenExecutive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Danielle Flagg, KarlLiebermanCopywriter: Kevin JonesArt Director: Ollie WatsonDirector: Alejandro Gonzalez Inarritu

BEST JOB Watch the video


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Brand: The GuardianAgency: BBH, London (England)

Industry: Media & PublishingMedia: TV & CinemaMarket: United Kingdom

Executive Creative Director: Nick GillCreative Director: David KolbuszCopywriter: Mark LewisArt Director: Matt FitchDirector: Ringan Ledwidge

THREE LITTLE PIGS Watch the video


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Brand: Hahn Super DryAgency: Publicis, Sydney, NSW

Industry: Alcoholic drinksMedia: TV & CinemaMarket: Australia

Chief Creative Officer: Craig DavisExecutive Creative Director: Micah WalkerCopywriter: Justine ArmourArt Director: Ruth BellottiDirector: Tom Kuntz

SUPER IN. SUPER OUT. Watch the video


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WIG SHOP Watch the video









































PLATOON Watch the video









































HOUSE Watch the video






































Brand: IntelAgency: Projector Inc., Tokyo

Industry: Electronics & Audio-VisualMedia: TV & CinemaMarket: Japan

Creative Director: Koichiro TanakaCopywriter: Latina InternationalCorporation, Lilia SilvaArt Director: Masanori SakamotoDirector: Eiji Tanigawa

THE MUSEUM OF ME Watch the video


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Brand: The Peres Center for PeaceAgency: Saatchi & Saatchi, Tel-Aviv

Industry: Public interest & Non-profitMedia: TV & CinemaMarket: Israel

Chief Creative Officer: Yoram LeviCreative Director: Tomer Gidron, EddieGoldenberg, Eran NirCopywriter: Shachar AylonArt Director: Nathan FreifeldDirector: Guy Michael

BLOOD RELATIONS Watch the video


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Brand: Coordown OnlusAgency: Saatchi & Saatchi, Milan

Industry: Public interest & Non-profitMedia: TV & CinemaMarket: Italy

Executive Creative Director: AgostinoToscanaCreative Director: LucaLorenzini, Alessandro Orlandi, LucaPannese, Agostino ToscanaCopywriter: Luca LorenziniArt Director: Luca PanneseDirector: Luca Maroni

ILLY FOR INTEGRATION DAY Watch the video


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PAMPERS FOR INTEGRATION DAY Watch the video





































AVERNA FOR INTEGRATION DAY Watch the video





































TOYOTA FOR INTEGRATION DAY Watch the video





































CARTASI FOR INTEGRATION DAY Watch the video


































Silver

Brand: GoogleAgency: BBH, New York City, NY

Industry: Internet sites & ServicesMedia: TV & CinemaMarket: United StatesLanguage: English

the web is what you make of it

Google Chrome: The Web Is What You Make Of It Watch the video


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Brand: FedExAgency: BBDO, New York City, NY

Industry: Transport & TourismMedia: TV & CinemaMarket: United States

Chief Creative Officer: David LubarsExecutive Creative Director: GregHahn, Mike SmithCreative Director: Gianfranco Arena, PeterKainCopywriter: Peter KainArt Director: Gianfranco ArenaDirector: Jim Jenkins

AAAAAAAAAAAA AUTO Repair Watch the video


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Brand: CarlsbergAgency: Duval Guillaume, Brussels

Industry: Alcoholic drinksMedia: TV & CinemaMarket: BelarusLanguage: English

Executive Creative Director: KatrienBottez, Geoffrey HantsonCreative Director: Katrien Bottez, GeoffreyHantson, Koenraad LefeverCopywriter: Dries de WildeArt Director: Dries de Wilde, KoenraadLefeverDirector: Cecilia Verheyden

That calls for a Carlsberg

Bikers Watch the video


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Brand: PlayStationAgency: Deutsch, Los Angeles, CA

Industry: Toys & GamesMedia: TV & CinemaMarket: United StatesLanguage: English

Chief Creative Officer: Mark HunterCreative Director: Sam Bergen, MikeBryce, Jason Elm, Shannon McGlothinCopywriter: Josh FellArt Director: Ryan DickeyDirector: Simon McQuoid

Long Live Play.

Michael Watch the video


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Brand: Barnardo'sAgency: BBH, London (England)

Industry: Public interest & Non-profitMedia: TV & CinemaPublished: Oct., 2011Market: United KingdomLanguage: English

Executive Creative Director: Nick GillCreative Director: Nick GillCopywriter: Rory HallArt Director: Mel LynchPhotography: Mark StenningDirector: Ringan Ledwidge

It doesn’t have to end like it began. Join usto fight for a child’s future

Life Story Watch the video


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Brand: Harvey NicholsAgency: DDB, London (England)

Industry: Apparel, Clothing & FootwearMedia: CyberPublished: Nov., 2011Market: United KingdomLanguage: English

Executive Creative Director: Jeremy CraigenCreative Director: Jeremy CraigenCopywriter: Mike CroweArt Director: Rob MesseterDirector: James Rouse

Avoid the Walk of Shame this Season.Harvey Nichols Womenswear

What Walk of Shame Watch the video


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Brand: HeinekenAgency: Wieden+Kennedy, Amsterdam

Industry: Alcoholic drinksMedia: MiscellaneousPublished: May., 2011Market: NetherlandsLanguage: English

Executive Creative Director: MarkBernath, Eric QuennoyCreative Director: Mark Bernath, EricQuennoyCopywriter: Roger HoardArt Director: Alvaro SotomayorDirector: Fredrik Bond

The Legendary Making Of the Date Watch the video


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Brand: Wall'sAgency: Saatchi & Saatchi, London (England)

Industry: FoodMedia: TV & CinemaPublished: Apr., 2011Market: United Kingdom

Executive Creative Director: PaulSilburn, Kate StannersCreative Director: Andy Jex, Robb PottsCopywriter: Dan WarnerArt Director: Andy VaseyDirector: Andy McLeod

What we want

Sausage Rolls Garage Watch the video


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Brand: ESPNAgency: Wieden+Kennedy, New York City, NY


Executive Creative Director: IanReichenthal, Scott VitroneCreative Director: BrandonHenderson, Stuart Jennings, IanReichenthal, Scott VitroneCopywriter: Dave CanningArt Director: Cyrus CoulterDirector: Aaron Stoller

Shake On It Watch the video


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Brand: K-SwissAgency: 72andSunny, Los Angeles, CA

Industry: Apparel, Clothing & FootwearMedia: TV & CinemaMarket: United States

Chief Creative Officer: Glenn ColeExecutive Creative Director: Glenn ColeCreative Director: Glenn Cole, BartonCorley, Matt MurphyCopywriter: Matt HeathArt Director: Jay KamathDirector: Jody Hill

MFCEO Watch the video


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Brand: Getty ImagesAgency: BBDO, São Paulo

Industry: Professional & Public servicesMedia: TV & CinemaMarket: Brazil

Chief Creative Officer: Marcello SerpaExecutive Creative Director: Luiz SanchesCreative Director: André Kassu, MarcosMedeiros, Luiz Sanches, Renato SimõesCopywriter: Sophie SchoenburgArt Director: Marcos KotlharDirector: Denis Cisma, Marcos Kotlhar

From love to bingo in 873 images Watch the video


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Brand: HeinekenAgency: Euro RSCG, New York City, NY

Industry: Alcoholic drinksMedia: TV & CinemaMarket: United StatesLanguage: English

Chief Creative Officer: Lee Garfinkel, LeeGarfinkle, Con WilliamsonCreative Director: Andy Currie, DavidWeinstockCopywriter: Robert Cuff, BrandonHenderson, David WeinstockArt Director: Thom WoodleyDirector: Steve Miller

POMMEL HORSE Watch the video


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Brand: Kayak.comAgency: Barton F. Graf 9000, New York City,NY


Chief Creative Officer: Gerry GrafExecutive Creative Director: Eric Kallman

FORGIVE YOUR SON Watch the video


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RELEASE THE SMOKE Watch the video




























SING YOUR FAVORITE WORD Watch the video




























TELL US WHY YOU LOVE YOUR DOG Watch the video

























Brand: TNTAgency: Duval Guillaume, Antwerp

Industry: Media & PublishingMedia: TV & CinemaMarket: Belgium

Executive Creative Director: KatrienBottez, Geoffrey HantsonCopywriter: Dieter de RidderArt Director: Ad van OngevalDirector: Koen Mortier

PUSH TO ADD DRAMA Watch the video


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Brand: ChryslerAgency: Wieden+Kennedy, Portland, OR

Industry: Automotive & ServicesMedia: TV & CinemaMarket: United States

Chief Creative Officer: Dan WiedenExecutive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Aaron Allen, JoeStaples, Michael TabtabaiCopywriter: Matthew Dickman, SmithHenderson, Kevin JonesArt Director: Jimm LasserDirector: David Gordon Green

IT'S HALFTIME IN AMERICA Watch the video


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Brand: Axe/LynxAgency: BBH, London (England)

Industry: Beauty & HealthMedia: TV & CinemaMarket: United Kingdom

Executive Creative Director: Nick GillCreative Director: David KolbuszCopywriter: David Kolbusz, DanMorris, Simon PearseArt Director: Charlene Chandrasekaran, RobEllis, Emmanuel Saint M'leuxDirector: Tim Godsall

SPORTY GIRL Watch the video


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Brand: Axe/LynxAgency: BBH, London (England)

Industry: Beauty & HealthMedia: TV & CinemaMarket: United Kingdom

Executive Creative Director: Nick GillCreative Director: David KolbuszCopywriter: David Kolbusz, DanMorris, Simon PearseArt Director: Charlene Chandrasekaran, RobEllis, Emmanuel Saint M'leuxDirector: Tim Godsall

BRAINY GIRL Watch the video








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Brand: Coca-ColaAgency: Wunderman, Buenos Aires

Industry: Non-alcoholic drinksMedia: TV & CinemaMarket: Argentina

Executive Creative Director: Martín MercadoCreative Director: Martín GoldbergCopywriter: Silvio CaielliArt Director: Damian GarofaloDirector: Maxi Blanco

SECURITY CAMS Watch the video


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Brand: ZonaJobsAgency: DraftFCB, Buenos Aires

Industry: Professional & Public servicesMedia: TV & CinemaMarket: Argentina

Executive Creative Director: JavierCampopianoCreative Director: Lulo Calió, TonyWaissmannCopywriter: Lucas BongioanniArt Director: Javier Agena AgoyaDirector: Federico Cueva, Martín Hodara

GRANDMOTHER Watch the video


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Brand: Wall'sAgency: Saatchi & Saatchi, London (England)

Industry: FoodMedia: TV & CinemaPublished: Apr., 2011Market: United Kingdom

Executive Creative Director: PaulSilburn, Kate StannersCreative Director: Andy Jex, Robb PottsCopywriter: Dan WarnerArt Director: Andy VaseyDirector: Andy McLeod

KITCHEN Watch the video








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Brand: HeinekenAgency: Euro RSCG, New York City, NY

Industry: Alcoholic drinksMedia: TV & CinemaMarket: United StatesLanguage: English

Chief Creative Officer: Lee Garfinkel, LeeGarfinkle, Con WilliamsonCreative Director: Andy Currie, DavidWeinstockCopywriter: Robert Cuff, BrandonHenderson, David WeinstockArt Director: Thom WoodleyDirector: Steve Miller

SWORD FIGHT Watch the video









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Industry: Internet sites & ServicesMedia: TV & CinemaMarket: United States

Chief Creative Officer: Gerry GrafExecutive Creative Director: Eric KallmanCopywriter: Joey Ianno, Matty SmithArt Director: Joey Ianno, Matty SmithDirector: Harold Einstein

BRAIN SURGERY Watch the video


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Bronze

Brand: ToyotaAgency: Saatchi & Saatchi, San Juan

Industry: Automotive & ServicesMedia: TV & CinemaMarket: Puerto RicoLanguage: English

Executive Creative Director: Juan CarlosRodriguezCreative Director: Mariano GermanCopywriter: Pedro PérezArt Director: Cristina Burckhart, FernandoSuarezDirector: Cali Ameglio

Many drivers. Many years.

Letter Watch the video


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Brand: General MillsAgency: Saatchi & Saatchi, New York City, NY

Industry: Confectionery & SnacksMedia: TV & CinemaMarket: United States

Chief Creative Officer: Con WilliamsonCreative Director: Justin Ebert, Alex LeaCopywriter: Craig SchlesingerArt Director: Steve MendoncaDirector: Jeff Low

Cocoon Watch the video


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Brand: InbevAgency: Saatchi & Saatchi, Buenos Aires

Industry: Alcoholic drinksMedia: TV & CinemaPublished: Aug., 2011Market: Argentina

Executive Creative Director: MaxiItzkoff, Mariano SerkinCopywriter: Matías EusebiArt Director: Ammiel FazzariDirector: Luciano Urbani

If you don't know the right time to drink anAndes. Now we'll let you know

Ballerina Watch the video


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Brand: WeetabixAgency: BBH, London (England)

Industry: FoodMedia: TV & CinemaMarket: United KingdomLanguage: English

Executive Creative Director: Nick GillCreative Director: Dominic Goldman, DavidKolbuszCopywriter: Ed Cole, David KolbuszArt Director: Dominic Goldman, LewisMooneyDirector: Guy Shelmerdine

Fuel for Big Days

Big Day Watch the video


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Brand: Thai Life InsuranceAgency: Ogilvy, Bangkok

Industry: Financial & Legal servicesMedia: TV & CinemaPublished: Jul., 2011Market: Thailand

Chief Creative Officer: ChaiChaiyawan, Korn TepintarapiraksaExecutive Creative Director: KornTepintarapiraksaCopywriter: RudeeSurapongraktrakool, Korn TepintarapiraksaArt Director: Korn TepintarapiraksaDirector: ThanonchaiSornsrivichai, Thanonchai Sornsriwichai

Silence of Love Watch the video


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Brand: VolkswagenAgency: DDB, Sydney, NSW

Industry: Automotive & ServicesMedia: TV & CinemaMarket: Australia

Executive Creative Director: Dylan HarrisonCreative Director: Dylan Harrison, NickPringle, Steve WakelamCopywriter: Malcolm CaldwellArt Director: Ian BroekhuizenPhotography: Nick MeekDirector: Sean Meehan

Tiguan Cross Country Watch the video


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Brand: IQAgency: Forsman & Bodenfors, Göteborg

Industry: Public interest & Non-profitMedia: TV & CinemaMarket: SwedenLanguage: English

Copywriter: Jacob NelsonArt Director: Ted MellströmDirector: Tomas Jonsgarden

Take care

Smoothness Watch the video


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Brand: Arla FoodsAgency: Blink Productions, London (England)

Industry: FoodMedia: TV & CinemaMarket: United Kingdom

Executive Creative Director: TonyDavidson, Kim PapworthCreative Director: Dan Norris, RayShaughnessyCopywriter: Dan Norris, Ray ShaughnessyArt Director: Dan Norris, Ray ShaughnessyDirector: Blink Productions, Dougal Wilson

Rainbow Watch the video


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Brand: OnlusAgency: JWT, Milan


Chief Creative Officer: EnricoDorizza, Sergio RodriguezExecutive Creative Director: Daniela RadiceCreative Director: Davide BoscacciCopywriter: Davide BoscacciArt Director: Ricard ValeroDirector: Luca Lucini

Hate Watch the video


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Brand: GoogleAgency: BBH, New York City, NY

Industry: Internet sites & ServicesMedia: TV & CinemaMarket: United StatesLanguage: English

Google Chrome: The Web Is What You Make Of It Watch the video









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Brand: Engagement CitoyenAgency: Ogilvy, Tunis

Industry: Public interest & Non-profitMedia: OutdoorMarket: Tunisia

Creative Director: Nicolas Courant, GéraldHéraudCopywriter: Asma Kanzari, MehdiLamloum, Yosri MimounaArt Director: Yassine Boughaba, NicolasCourant, Gérald HéraudDirector: PropagandaProductions, Propaganda, FedhChabbi, Fehd Chabbi, Fehd Chebbi

The Return of Dictator Ben Ali Watch the video


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Chief Creative Officer: Dan WiedenExecutive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Craig Allen, JasonBagley, Mark Fitzloff, Susan HoffmanCopywriter: Andy Laugenour, NathanielLawlorArt Director: Croix GagnonDirector: Tim Heidecker, Eric Wareheim

BOUNCE Watch the video


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Brand: SantamAgency: King James, Cape Town

Industry: Financial & Legal servicesMedia: TV & CinemaMarket: South Africa

Chief Creative Officer: Alistair KingExecutive Creative Director: Alistair KingCreative Director: Devin KennedyCopywriter: Devin KennedyArt Director: Damian BonseDirector: Dean Blumberg

Santam "Good and Proper" Campaign Watch the video


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Brand: Gandhi BookstoresAgency: Ogilvy, Mexico City

Industry: Culture, Recreation & SportMedia: TV & CinemaMarket: Mexico

Chief Creative Officer: JoséMontalvo, Miguel Angel RuizCreative Director: Miguel Ruíz, Manuel VegaCopywriter: Lee Gálvez, ManuelVega, Gonzálo VillegasArt Director: Gonzálo VillegasDirector: Rodrigo García, Rodrigo GarcíaSaiz

Woods Watch the video


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Executed Watch the video


































Brand: Old SpiceAgency: Wieden+Kennedy, Portland, OR


Chief Creative Officer: Dan WiedenExecutive Creative Director: IcaroDoria, Mark Fitzloff, SusanHoffman, Guillermo VegaCreative Director: Craig Allen, Jason BagleyCopywriter: Andy LaugenourArt Director: Max StinsonDirector: MJZ, Tom Kuntz

Motorcycle Watch the video


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Brand: ParalympicsAgency: BBDO, Toronto, ON

Industry: Culture, Recreation & SportMedia: TV & CinemaMarket: Canada

Executive Creative Director: PeterIgnazi, Carlos MorenoCreative Director: Linda Carte, MichaelClowaterCopywriter: Michael Clowater, CraigMcIntoshArt Director: Linda CarteDirector: Mark Zibert

Running Watch the video


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Brand: Coca-ColaAgency: Wieden+Kennedy, Portland, OR

Industry: Non-alcoholic drinksMedia: CyberMarket: United States

Executive Creative Director: MarkFitzloff, Susan Hoffman, Iain TaitCreative Director: Hal Curtis, Jeff GilletteCopywriter: Darcie Burell, Heather RyderArt Director: Josh Boston, DaniGurlanick, Chris ThurmanDirector: David Scott

COCA-COLA POLAR BOWL Watch the video


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Brand: SaridonAgency: BBDO, Makati City

Industry: PharmaceuticalMedia: TV & CinemaMarket: Philippines

Chief Creative Officer: David GuerreroExecutive Creative Director: DavidGuerrero, Brandie TanCreative Director: Gary Amante , ReyTiempoCopywriter: David Guerrero, RedOllero, Rey TiempoArt Director: Gary Amante , Peepo David, JPPalileoDirector: Joel Limchoc

HAMMER Watch the video


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POUND Watch the video
















































STAMP Watch the video













































Brand: MTVAgency: Loducca, São Paulo

Industry: Media & PublishingMedia: TV & CinemaMarket: Brazil

Creative Director: André Faria, GugaKetzer, Cassio MoronCopywriter: Patrick Matzenbacher, MarceloRosaArt Director: Alexandre Amaral, GregoryKickowDirector: Dulcídio Caldeira

PLAY RAMIREZ Watch the video


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PLAY MIGUEL Watch the video



































PLAY FABRICIO Watch the video



































BURIED Watch the video


































Brand: OMOAgency: Lowe, London (England)

Industry: House, Garden & PetsMedia: TV & CinemaMarket: United Kingdom

Executive Creative Director: RichardDenney, Dave HendersonCopywriter: Theo BayaniArt Director: Miguel GonzalezDirector: Jorn Threlfall

SET FREE Watch the video


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Brand: NikeAgency: Rattling Stick, London (England)

Industry: Apparel, Clothing & FootwearMedia: TV & CinemaMarket: United Kingdom

Chief Creative Officer: Dan WiedenExecutive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Dan Hon, RyanO'Rourke, Alberto PonteCopywriter: Reuben HowerArt Director: Stuart BrownDirector: Ringan Ledwidge

I WOULD RUN TO YOU Watch the video


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Brand: ESPNAgency: Wieden+Kennedy, New York City, NY


Executive Creative Director: IanReichenthal, Scott VitroneCreative Director: BrandonHenderson, Stuart JenningsCopywriter: Dave Canning, Lauren CostaArt Director: Cyrus CoulterDirector: Tim Godsall

THE NAME Watch the video


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Brand: Follow MagazineAgency: DDB, São Paulo


Chief Creative Officer: Sergio ValenteExecutive Creative Director: MarcoVersolatoCreative Director: Sergio Valente, MarcoVersolatoCopywriter: Caio MattosoArt Director: Rodrigo MendesDirector: Jarbas Agnellis, Doug Bello

IS THE NEW Watch the video


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Brand: FedExAgency: BBDO, New York City, NY


Chief Creative Officer: David LubarsExecutive Creative Director: GregHahn, Mike SmithCreative Director: Chris Beresford-Hill, NickKlinkert, Tom KraemerCopywriter: Chris Beresford-Hill, TomKraemerArt Director: Nick KlinkertDirector: Jim Jenkins

THE OFFER Watch the video


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Brand: Hockey Hall of FameAgency: TAXI, Toronto, ON

Industry: Culture, Recreation & SportMedia: TV & CinemaMarket: Canada

Chief Creative Officer: Steve MykolynExecutive Creative Director: Darren ClarkeCopywriter: Chris DuffettArt Director: Scott JohnsonDirector: David Hicks

BOBBIE BISHOP Watch the video


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Chief Creative Officer: Dan WiedenExecutive Creative Director: MarkFitzloff, Susan HoffmanCreative Director: Danielle Flagg, KarlLiebermanCopywriter: Tatum ShawArt Director: Ken MeyerDirector: Malcolm Venville

WHAT I SEE Watch the video


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Brand: HeinekenAgency: Droga5, New York City, NY

Industry: Alcoholic drinksMedia: TV & CinemaMarket: United States

Chief Creative Officer: David DrogaExecutive Creative Director: Ted Royer, NikStudzinskiCreative Director: Kevin BradyCopywriter: Scott BellArt Director: Dan TreichelDirector: Ivan Zacharias

MINERS Watch the video


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Brand: Flying HorseAgency: Ogilvy, São Paulo

Industry: Non-alcoholic drinksMedia: TV & CinemaMarket: Brazil

Chief Creative Officer: Anselmo RamosExecutive Creative Director: ClaudioLima, Fred SaldanhaCreative Director: Andre Kirkelis, ClaudioLimaCopywriter: Rafael DonatoArt Director: Rafael RizutoDirector: Tomat

CATOAST Watch the video


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Brand: VolkswagenAgency: DDB, Buenos Aires

Industry: Public interest & Non-profitMedia: TV & CinemaMarket: Argentina

Chief Creative Officer: Pablo Batlle, HernánJáureguiCreative Director: LisandroGrandal, Fernando TchechenistkyCopywriter: Lisandro Grandal, FranciscoGigy TraynorArt Director: Agustin BallerioDirector: Ivan Vaccaro

CHEF Watch the video


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Brand: Planet FitnessAgency: Mullen, Boston, MA

Industry: Beauty & HealthMedia: TV & CinemaMarket: United States

Chief Creative Officer: Mark WennekerCreative Director: Jesse Blatz, Brian TierneyCopywriter: Brian TierneyArt Director: Jesse Blatz, Tim O'MalleyDirector: Harold Einstein

LOCKER ROOM Watch the video


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Brand: NikeAgency: Saatchi & Saatchi, São Paulo

Industry: Apparel, Clothing & FootwearMedia: TV & CinemaMarket: Brazil

Chief Creative Officer: Fábio FernandesCreative Director: Eduardo Lima, TheoRochaCopywriter: Eduardo LimaArt Director: Joao Linneu, Theo Rocha

BEFORE & AFTER Watch the video


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Brand: NikeAgency: BBDO, Buenos Aires

Industry: Apparel, Clothing & FootwearMedia: TV & CinemaMarket: Argentina

Executive Creative Director: RamiroRodriguez Cohen, Rodrigo GrauCreative Director: Carmelo Masselli, LuisSanchez ZinnyCopywriter: Luis Sanchez ZinnyArt Director: Carmelo MasselliDirector: Santiago Elias, Luisa Kracht

THE DAY THE STADIUM SPOKE Watch the video


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Brand: PlayStationAgency: Saatchi & Saatchi, Buenos Aires

Industry: Toys & GamesMedia: TV & CinemaMarket: Argentina

Executive Creative Director: MaxiItzkoff, Mariano SerkinCreative Director: Joaquin Espagnol, ArielSerkinCopywriter: Matías Eusebi, RamiroGamallo, Guilherme SouzaArt Director: Breno Costa, AmmielFazzari, Matias LafallaDirector: Marcelo Burgos

YES/NO Watch the video


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Brand: OpvoedingslijnAgency: Duval Guillaume, Antwerp

Industry: Public interest & Non-profitMedia: TV & CinemaMarket: Belgium

Executive Creative Director: KatrienBottez, Geoffrey HantsonArt Director: Koenraad LefeverDirector: Dries de Wilde

BULLY CHOIR Watch the video


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Brand: Krispy KernelsAgency: Lg2, Quebec City

Industry: Confectionery & SnacksMedia: TV & CinemaMarket: Canada

Creative Director: Luc du SaultCopywriter: Luc du SaultArt Director: Luc du SaultDirector: Nicolas Monette

COUCH Watch the video


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Brand: GoogleAgency: Johannes Leonardo, New York City,NY

Industry: Internet sites & ServicesMedia: TV & CinemaMarket: United States

Executive Creative Director: HowieCohen, Harvey Gabor, Amil Gargano, PaulaGreen, Bob PasqualinaDirector: Doug Pray

PROJECT RE: BRIEF, A FILM ABOUT RE-IMAGINING ADVERTISING Watch the video


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cannes lions 2012 winning campaigns - film

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