CANADA’S TRADE ACCELERATOR PROGRAM

2

TAP TIMELINE

735

2019

2018

2017

2016

2015

242

282

123

80

8Ottawa

Montréal

TorontoBrampton

Winnipeg

KamloopsEdmonton

CalgaryQuebec CityVictoria Vancouver

Kelowna SaskatoonHalifax

New 2019 TAP deployments (confirmed and planned)

TAP current presence

KingstonKitchener

Whitehorse Yellowknife

NiagaraLondon

Thunder Bay

Timmins

Sault Ste MarieSudbury

Companies trained

EXPONENTIAL GROWTH ACROSS CANADA

Windsor

4

55% TAP companies owned

/ led by under-represented groups

4.3 Jobs Per Company

$66k Average Annual Salary

Revenues*: +19%Exports*: +38%

78% TAP companies export

30% After TAP

*After the first year

DATA ANALYTICS – PROVEN RESULTS

Women

1st Gen Canadians*

21%

Visible Minorities

26%

29%

Companies seeking finance signify the expansion plansare Expanding → Greater Need for Financing

42%

Companies which Sourced Financing after TAP

Majority of Financing sourced from our partners

10%

Average Financing: C$2,0m

Govt Agencies /

Grants

BDC

RBC

EDCTCS

Venture / Investors

Other Banks

Other Sources

20%

8%6%19%

20%

8%

10%

5

DATA ANALYTICS – PROVEN RESULTS

9%

C$5,8mC$6,8m

C$8,5m

C$2,6m

C$3,5mC$4,0m

Before TAP Year 1 Year 2

+19%

+38%

VECTOR OF ACCELERATED GROWTH

6

• Presentations• Case Studies• Debates & Role Play• Group Work and Discussions• Team Negotiations• Networking

• 30-minute One-On-One Sessions with Trade Specialists from the Corporate & Public Sector

• Export Plan Reviews by International Trade Experts

• Formal & Tailored Feedback• Relationship Building

IMPLEMENT01 02 03EDUCATE ASSESS, PLAN & STRATEGIZE

• Formalize Market Entry Strategy

• Peer Reviews• Hands-on Coaching• In-depth Resource Analysis• Individual Support

CONTINUOUS MENTORING

November 25-26 December 2 January 13

KNOWLEDGEPIPELINE

FINANCE / ACCOUNTING

• Debt Financing• Investment Advisory• Trade Financing• Insurance• Hedging• Transfer Pricing• Angel Financing

LEGAL / TAX

• Contract Law• IP Protection• Labour Law• Immigration Law• International Tax

LOGISTICS

• Customs• HS Codes & Incoterms• Shipping• Warehousing• Labelling

SALES / MARKETING

• Market Segmentation• International Market Research• E-Commerce• Managing Foreign Distribution• Foreign Market Penetration• Sales Techniques

STRATEGY / ADVISORY

• Government Support• Business Strategy & Planning• Governance• Grants• Internal Processes• HR

Immensely Impressive Feedback on the program

9 out of 10 companies found TAP program & the Export Plan process helpful

91% 91%

Helpfulness – Overall TAP Helpfulness – Export Plan

9

CONTINUOUS MENTORING

VALUE PROPOSITIONThe company must have a product or service with a defined

competitive advantage.

COMMITMENT• Commitment to attend the 4 TAP working days;

• Commitment to dedicate 2 senior executives throughout the program;

• Completion of a written export plan within the given time frame;

• Completion of short bi-annual export progress surveys for a five-year

duration after graduation;

• Authorization to let TAP Canada use their success stories and image for

educational and promotional purposes and media coverage.

SIZE

$500K+ in annual gross revenue. We allow for some flexibility depending on: • The export experience of the company’s executive team;• Type of products and services; and• General strength of the company.

REGISTRATION CRITERIA

EXPORT STATUS

• The company is currently not exporting but has taken

exploratory steps abroad; or

• The company is already exporting a product or service and

wishes to increase their market share; or

• The company is motivated to expand to new markets

BEHIND TAP SUCCESS

• Strong in-kind government support & financial independance

• Hands-on, practical, fast-paced program designed for entrepreneurs

• Highly flexible program which can be adapted to sector/geographic specific focus

• Written export plan generated by each TAP company & vetted by experts

• Systematic bi-annual data collection from TAP graduates: real measured results

UNIQUE, INNOVATIVE, EFFECTIVE

WHAT TAP GRADUATES SAY

“Working on the business expansion plan allowed us to clarify our strategy and

helped us execute”- Medical & Surgical Manufacturing

company, started exporting to USA, Europe, India & ME after TAP“…got a lot out of TAP & are grateful for

everything that went with it. It is an exceptionally well-run program […] By

going through TAP, we came to the realization that we will need to rebuild

the underlying architecture of our technology before expanding in any

meaningful way”- Software company with exports

contributing to 25% of its total revenues

UNIQUE, INNOVATIVE, EFFECTIVE

“writing the export plan allowed us to own our plan. It wasn’t anyone else’s report, it was something to follow, to update and to work from…it has been

invaluable”- F&B company with revenue jump of 2.5x in

2 years after TAP

https://vimeo.com/286418960

THE MOST PROFITABLE PROGRAM IN INTERNATIONAL TRADE SERVICES

JOIN THE TAP WAVE