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CALL FOR ENTRIES2018 Blue Pencil & Gold Screen Awards Competition
GOOD COMMUNICATION ... GOOD GOVERNMENT
Are you an employee or contractor who has produced a communication product for federal, tribal, military, state, regional, county, municipal, or other government entity?
Be recognized! Enter your product(s) in the National Association of Government Communicators 2018 Blue Pencil & Gold Screen (BP&GS) Awards Competition. This annual international awards program recognizes superior government communication products and those who produce them.
Enter as many categories as you choose the number of opportunities to share your best work, innovation, creativity and use of technology may surprise you.
The following examples show the range of opportunities in the more than 40 categories:
Publications Media Relations Photography Graphic Design Video, Multimedia Electronic Communications Social Media Branding/Rebranding Infographic K-12 Educational ProgramsOne winner will be awarded Best in Show!
Dont miss the FREE webinar, How to Win a Blue Pencil & Gold Screen Award
Youll hear former BP&GS winners andjudges give tips and examples of winning entries.
Wednesday, August 16, 2017, at 1 p.m. EST.
Visit the NAGC website at www.nagc.com for details.
www.nagc.comGOOD COMMUNICATION ... GOOD GOVERNMENT-2-
2018 Blue Pencil & Gold Screen Awards Call for Entries
Entry RulesThe production timeline is now 18 months!
Only entries produced by or for a government organization between July 1, 2016, through December 31, 2017, are eligible.
Non-English entries must include a complete English translation.
Entries must be postmarked or date shipped by:
December 8, 2017Early Submission Deadline
January 19, 2018
Use the Entry Checklist on page 3 to be sure youve included all required information.
Electronic entries must be submitted in a format that can be accessed from any computer. Entries located online must include an active URL accessible for the entire judging period.
If entry requirements are not met, entries will be disqualified and entry fees forfeited. Description forms that are longer than one page may be disqualified. Budget information is required for all entries except in categories 4, 11, 13, and 42.
Fees must be submitted with entries. Sender is responsible for all postage and shipping fees.
Completed forms must be legible.
Awards will be given in the name of the government agency for which the work was produced.
Entry FeesOne Fee Form for all entries.
Discounted Member Fees apply only to NAGC members who had substantial input into the preparation or production of the entry and are listed as a contributor on the Entry Form.
Nonmembers: Join NAGC when you submit yourentries and pay the member entry fee(s).
To learn more about membership, visit NAGC at www.nagc.com.
Entries postmarked on or before December 8, 2017
Member: $131 per single entry$115 each for 2+ entries
Nonmember: $197 per entry
Postmarked between December 8, 2017, and January 19, 2018
Member: $172 per single entry$154 each for 2+ entries
Nonmember: $234 per entry
www.nagc.comGOOD COMMUNICATION ... GOOD GOVERNMENT -3-
Call for Entries2018 Blue Pencil & Gold Screen Awards
Judging ProcessAwards include: First Place Second Place Award of Excellence
A Best-in-Show Award will be selected from the First Place winners and presented at the Awards Ceremony.
Each entry is evaluated by a team of at least two judges chosen by the BP&GS Awards Committee.
Entries are judged on all applicable criteria, which may include writing, editing, content, design, illustrations, printing, purpose, dissemination, cost effectiveness, video/graphic quality, script, visual style, direction, innovation and overall impression.
Judges will carefully consider your one-page description that includes, where applicable: purpose, goal or objective, target audience, cost effectiveness, budget information (required for all entries except for categories 4, 11, 13, and 42), determination of success, and special factors (size of staff, constraints, development time, etc.). It is important when you write your nomination to follow the criteria listed on the Entry Checklist.
Judges reserve the right to refuse granting awards in any category where there are insufficient qualified entries.
Winners will be notified prior to the presentation of the awards at NAGCs annual Communications School.
Use this checklist to ensure you have included all necessary items for each entry. Entry may be disqualified and fees forfeited if all required components are not submitted.
Three (3) copies each: All entry components
One-page description containing the following information:
1. Purpose, goal or objective: What was this entry designed to accomplish or represent?
2. Target audience: What specific individuals or groups were you trying to reach with this product?
3. Detailed budget: Assign dollar amounts to staff hours and production costs. Specify type of outsourcing (example: graphic design, printing costs, web design, etc.) and costs. If applicable, provide cost per copy and number produced. Budget information is not required for categories 4, 11, 13 and 42.
4. Cost effectiveness: Based on the budget, intended purpose, and goal or objective, how cost effective was this entry?
5. Determination of success: Did the entry meet its purpose, goal or objective? Identify the methods used to determine your degree of success.
6. Special factors: What factors make your entry exceptional (size of staff, constraints, development
time, innovation, etc)? This is your brag section and could be used should your entry win an award.
Complete translation of Non-English entries
One copy of the completed Fee Form Payment
Check, money order, or purchase order payable to NAGC
Accepted credit cards: American Express, Visa or Mastercard
Mail Entry form and Awards Fee Form to: NAGC Awards Competition 201 Park Washington CourtFalls Church, VA 22046-4527Phone: (703) 538-1787
NAGC Contact: Mehdi Stambouli Competitions Coordinator firstname.lastname@example.org
www.nagc.comGOOD COMMUNICATION ... GOOD GOVERNMENT-4-
2018 Blue Pencil & Gold Screen Awards Call for Entries
1. Magazine Printed and distributed magazine containing pictures, stories and other articles of interest. Submit three copies each of three different issues.
2. External Newsletter Printed newsletter produced and distributed to an outside audience focusing on an organization, agency or government entitys activities or purpose. Submit three copies each of three different issues.
3. Internal Newsletter Printed newsletter produced and distributed to an organizational audience. Submit three copies each of three different issues.
4. Article Single article of 500 words or more communicating information in a descriptive, narrative, conversational or human-interest writing style, published in print and distributed. Provide the printed copy. Production cost or budget information is not required for this category.
5. Soft/Hard Cover Book (21 or more pages)
Soft/hard cover book released during competition period.
6. Brochures/Booklet (20 pages or fewer)
Brochures/booklets released and distributed during competition period.
7. Annual Report Single publication to communicate year-long activities of a government organization, agency or entity.
8. Technical or Statistical Report
Single publication to provide government, consumer and other audiences with technical or statistical information about a government product, service or research. Entry should not be an annual report.
9. Special Purpose Publication
Any written publication designed to promote, educate, inform or communicate that does not qualify for another category because of its content or intended audience.
10. Most Improved Publication
Entries in this category must contain three sets of current and three sets of previous issues. Only the following print categories qualify: brochures/booklets, magazines, newsletters and reports.
11. Writers Portfolio Portfolio of three to five products published during the competition year. Entrant must have been primary writer. Production cost and budget information not required for this category.
12. Graphic Design Single product designed and published during the contest period.13. News Release News release written in a factual style, intended to raise the profile or media coverage of an
activity, event, service, product or other government-related information. Production cost or budget information is not required for this category.
14. Special Event (internal) Single event not open to the public that resulted in raising the profile of government or a government activity, program, event, service, product or other government-related information. Submit all relevant materials.
15. Special Event (external) Single event that resulted in raising the profile of government or a government activity, program, event, service, product or other government-related information. Submit releases and all relevant material. This event could