call for entries best competition 1990 30 …...welcome to the 30th annual astrid awards, our pearl...

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ENTRY DEADLINE: JANUARY 31st, 2020 BEST CREATIVES BEST DESIGNS BEST COMPETITION Annual Reports • Apps • Books • Branding • Campaigns • Cover Design • Custom Publications • Employee Publications Graphic Design • Magazines • Non-Profit Organizations • Promotion • Special Projects • Video • Websites 30 YEARS 1990 2020 DEADLINE SUPER EXTENDED! MARCH 16th, 2020

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Page 1: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

CALL FOR ENTRIES

500 Executive BoulevardOssining-on-Hudson, NY 10562USA FIRST CLASS MAIL

(Address Service Requested)

The 30th AnniversaryCompetition Honoring International Achievement in Design Communications

ENTRY DEADLINE: JANUARY 31st, 2020

BEST CREATIVES • BEST DESIGNS • BEST COMPETITION

Annual Reports • Apps • Books • Branding • Campaigns • Cover Design • Custom Publications • Employee Publications Graphic Design • Magazines • Non-Profit Organizations • Promotion • Special Projects • Video • Websites

30 YEARS1990 2020

DEADLINE SUPER EXTENDED! MARCH 16th, 2020

Page 2: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

MerComm Inc. was founded in 1987 with the principal purpose of advancing the arts and sciences of communications in an international arena. MerComm strives to establish and promote high standards of individual and collective achievement. MerComm’s award programs are now celebrating thirty-three years, with entries from around the world:

Our mission is to honor the individuals whose work has made an outstanding contribution to their organization, corporation, or client.

MISSION STATEMENT

ENTRYINFORMATION

IMPORTANT DATES

VISIT OUR WEBSITE

WHAT TO SUBMITThe following must be included with your entry:

• Completed Entry Form • 3 Copies* of Printed Entries • Entry Fee

* Online entries, submit only CD, DVD, USB or URL.

IMPORTANT: Send originals if at all possible. Judges cannot always evaluate your work properly in PDF or poor quality copies. An original printed piece certainly has a better impact on the judges!

ELIGIBILITYAny material produced or dated from January 1, 2019 to January 31, 2020 is eligible to be entered.

NOMINATORThe person submitting the entry will be our permanent contact throughout the course of the competition. The nominator will receive acknowledgment that the entry was received, all information and announcements, as well as any prizes received.

AWARD CERTIFICATESShould your entry place as an award winner, your certificate will be personalized in the following format:

Nominating CompanyCLIENT COMPANY

“Title of Entry”

If you would prefer any variation of this format, you must let us know in writing on the entry form.

Deadline for entries/ Date of posting: January 31, 2020

Jurying: February/March 2020

Winners notified: April 20, 2020

Best of CategoryWinners announced: May 11, 2020

Additional entry information can be seen at:

www.mercommawards.com

AfghanistanAntigua West Indies Argentina Australia Austria Bahrain Bangladesh Belgium Bermuda Brazil Canada Cayman Islands ChileColombia CroatiaCzech Republic Denmark Egypt Finland France French West Indies

Germany GreeceGuam Hong Kong Iceland IndiaIndonesiaIranIrelandIsraelItaly Japan Korea Kosovo Kuwait Liechtenstein Luxembourg Macau Malaysia Malta Mexico

Monaco Morocco Netherlands New Zealand NorwayPakistan People’s Republic of China Peru PhilippinesPoland PortugalPuerto RicoQatarRussiaSan SalvadorSaudi ArabiaScotlandSingaporeSloveniaSouth Africa

SpainSri LankaSultanate of Oman Sweden SwitzerlandTaiwanThailandTrinidadTurkeyUkraineUnited Arab EmiratesUnited KingdomUnited States VenezuelaVietnamYugoslaviaZimbabwe

Reni L. Witt, President & Founder

Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace

and radiance. From a tiny speck, it transforms itself into

a unique gem – a metaphor for the design process.

For 30 years, the ASTRIDs have valued the challenges

of creation, discovering solutions, and transforming a

concept into a unique finished product.

In our third decade, the ASTRIDs continue to celebrate

the world’s best creative professionals who elevate

the standards of design.

Salút to your success!

P.S. Enter your superlative work in the first – and best – design competition of the decade!

Deadline: January 31, 2020 Final Deadline: March 16th, 2020

March 16th, 2020

Page 3: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

2019 BEST OF SHOWBEST OF MAGAZINES ramp.space GmbH & Co. KGrampstyle #17 “STICKING TO IT”(GERMANY)

BEST OF ANNUAL REPORTS – COVER DESIGN Airport Authority Hong Kong20 Years of ExcellenceAnnual Report 2017/18(HONG KONG)

BEST OF BOOKSramp.space GmbH & Co. KGDR. ING. H.C. F. PORSCHE AGPorsche 911 Design Book “The next generation” (GERMANY)

BEST OF ANNUAL REPORTS – CORPORATE3st kommunikation GmbHAMPRION GMBHAnnual Report 2017(GERMANY)

BEST OF APPS Hong Kong Tourism BoardMy Hong Kong Guide App Revamp(HONG KONG)

BEST OF SELF-PROMOTION NWS Holdings LimitedEco-Friendly Corporate Calendar and Cutlery 2019 (HONG KONG)

BEST OF CAMPAIGNSHong Kong Tourism BoardReframing Hong Kong (HONG KONG)

BEST OF ADVERTISEMENTSHawthorneCHLA Integrated Campaign(USA)

BEST OF ANNUAL REPORTS – ONLINEHong Kong Tourism BoardAnnual Report 2017/18 Best of all, it’s in Hong Kong(HONG KONG)

BEST OF WEBSITES China Unicom (Hong Kong) LimitedInvestor Relations Website(HONG KONG)

Page 4: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

CATEGORIES & CLASSIFICATIONS

BEST OF SUSTAINABILITY REPORTSFronius International GmbH Sustainability Report 2017(AUSTRIA)

BEST OF EMPLOYEE PUBLICATIONSTERRITORY Content to Results GmbH BAYER BUSINESS SERVICESnow(GERMANY)

BEST OF SPECIAL PROJECTS Sino GroupSino Group x Niio Art Illumination(HONG KONG)

BEST OF PROMOTIONHong Kong Tourism Board2018 Greater Bay Area Showcase (HONG KONG)BEST OF VIDEO

Hong Kong Tourism BoardChinese New Year - Good Fortune Everywhere(HONG KONG)

BEST OF BROCHURESNEWPORT3 GmbH & Co. KG DAIMLER BUSES EVOBUS GMBH OMNIplus ON - Digital Service for your Mercedes-Benz and Setra (GERMANY)

BEST OF NON-PROFIT ORGANIZATIONS Com&Sons GmbH KARIN UND WALTER BLÜCHERT GEDÄCHTNISSTIFTUNGwww.kwb-stiftung.de(GERMANY)

BEST OF ANNUAL REPORTS– NON-PROFIT TERRITORY CTR GmbHGENOSSENSCHAFTSVERBAND – VERBAND DER REGIONEN E. V.Annual Report: What brings us together (GERMANY)

BEST OF CUSTOM PUBLICATIONSTERRITORY Content to Results GmbH DEUTSCHE LUFTHANSA AGLufthansa Magazin (GERMANY)

2019 ASTRID GRAND WINNERS

Page 5: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

A. ADVERTISEMENTS 01. Campaign 02. Single Ad 03. Other/Misc.

B. ANNUAL REPORTS Covers 01. Artistic 02. City/Scenic View 03. Die-Cut 04. Graphics & Text 05. Illustrations 06. Optical Illusion 07. People & Portraits 08. Products & Industrial 09. Special Treatment 10. Unique Format 11. Other/Misc.

C. ANNUAL REPORTS Corporate - Traditional 01. Asia/Pacific 02. Europe 03. Germany 04. Hong Kong 05. The Americas

D. ANNUAL REPORTS Corporate - Non-Traditional Format 01. Boxed/Sleeve 02. Dual Language 03. Extraordinary Presentation 04. Horizontal/Landscape 05. Non-English Annual Reports 06. Special Printing Techniques (Die-Cuts, Special Paper, Spot UV, Textured Effects, etc.) 07. Unique Format 08. Other/Misc.

E. ANNUAL REPORTS Not-for-Profit Organizations 01. Anti-Discrimination 02. Elder Care 03. Government 04. Housing 05. Industry – Council 06. Land Registration 07. Non-Traditional

(Horizontal, Die-Cuts, Wraps, 2-Parts, Oversize, etc.)

08. Racing Club 09. Social Welfare 10. Traditional

11. Urban Renewal 12. Vocational Training 13. Other/Misc.

F. ANNUAL REPORTS Online 01. Chairman’s Presentation 02. Design/Graphics 03. Home Page 04. Interactive 05. Non-Profit Organizations 06. PDF 07. Photography/Video 08. Other/Misc.

G. ANNUAL REPORTS Specialized 01. Customer Report 02. Integrated Annual Report 03. Social and Public Responsibility 04. Sustainability Report 05. Other/Misc.

H. APPS 01. Company/Corporate 02. Magazine 03. Tourism 04. Virtual Experience 05. Other/Misc.

I. BOOKS Hardcover 01. Anniversary Edition 02. Brand Book 03. Special Project 04. Other/Misc.

J. BROCHURES 01. Branding 02. Corporate 03. Special Purpose 04. Other/Misc.

K. CALENDARS 01. Automobiles 02. Corporate 03. Self-Promotion 04. Tourism 05. Other/Misc.

L. CAMPAIGNS 01. Employer Branding 02. Festival Celebration 03. Product Promotion 04. Tourism/Destination 05. Other/Misc.

M. COVERS Books, Magazines, Publications 01. Abstract/Artistic 02. Automobile 03. Exterior – Landscape, Building, Structure 04. Illustration/Graphics 05. Interior Space – Room, Office, Lobby 06. People/Portrait 07. Text/Graphics 08. Unique Presentation – Die-Cut, Hologram 09. Other/Misc. N. CUSTOM PUBLICATIONS

01. Air Cargo 02. Business-to-Business 03. Convention & Exhibition Center 04. Cooking/Recipes 05. Financial Services 06. Insurance 07. Luxury 08. Non-Profit Magazine 09. Retail 10. Special Edition 11. Technology 12. Transportation 13. Travel/Entertainment 14. Other/Misc.

O. EMPLOYEE PUBLICATIONS 01. Automobile 02. Bank/Finance 03. Business Services 04. Cross-Media Campaign 05. Energy 06. Engineering 07. Food Industry 08. Magazines – Employees & External 09. Magazines – Internal Only 10. Pharmaceuticals 11. Publishing 12. Shipping 13. Specialty Chemicals 14. Testing & Certification 15. Utilities 16. Other/Misc.

P. GRAPHIC DESIGN 01. Corporate Design/Identity 02. Illustrations 03. Infographics 04. QR Code 05. Trade Show Booth 06. Other/Misc.

Q. MAGAZINES General 01. Airfreight 02. Art, Culture & Lifestyle 03. Beauty/Hair 04. Business-to-Business 05. Business Travel 06. Corporate – Non-Traditional 07. Corporate – Traditional 08. Customer 09. Engineering/Technology 10. Financial Services 11. Food/Lifestyle 12. Holding Company 13. Insurance 14. Luxury/Lifestyle 15. Public Transportation 16. Sports 17. Trade Council 18. Travel/Lifestyle 19. Other/Misc.

R. MISCELLANEOUS/OTHER 01. (Please describe on Entry Form.)

S. NON-PROFIT ORGANIZATIONS

01. Association 02. Custom Publication 03. Magazine 04. NGO Charitable Organization 05. Special Project 06. Tourism 07. Vocational Training 08. Website 09. Other/Misc.

T. PHOTOGRAPHY Interior 01. Annual Reports 02. Brochures 03. Custom Pubs. 04. Magazines 05. Other/Misc.

U. POSTERS 01. Single Poster 02. Poster Campaign 03. Other/Misc.

V. PROMOTION 01. Event/Opening 02. Natural Wonders Campaign 03. Product Launch 04. Shopping Mall 05. Tourism 06. Other/Misc.

W. SELF-PROMOTION 01. Facebook Pages 02. Souvenir 03. Other/Misc.

X. SPECIAL PROJECTS 01. Anniversary Celebration 02. Anniversary/History 03. Consumer Promotion 04. Content Marketing Campaign 05. Customer Loyalty Program 06. Exhibit Booth 07. Healthcare 08. Holiday Event 09. Integrated Campaign 10. Seasonal Promotion 11. Tourism Campaign 12. Venue Design 13. Other/Misc.

Y. VIDEO/DVD,ONLINE & USB 01. Employee Wellness 02. Internal Video Series 03. Magazine 04. Marketing Communication 05. Member Recruitment 06. Newsletter 07. Social Media 08. Stakeholder Communication 09. Tourism 10. Trucks 11. Other/Misc.

Z. WEBSITES 01. Advertising Campaign 02. Corporate 03. Customer Magazine 04. e-magazine 05. Investor Relations 06. Microsite 07. Redesign/Relaunch 08. Other/Misc.

33 Visual – Mexico A. Plus Financial Press Ltd – HONG KONGAddison – USAAIR Health – USAAn-Najah National University – PALESTINEArmacell International S.A. – LUXEMBORUGArtists Estate Studio – USAAtrevia – PORTUGALAtrevia – SPAINAvila Creative – USABank of China – HONG KONGBerenberg – GERMANYBGA Publishing – USABrandBook LLC – USABrandsOnSpeed GmbH – GERMANYBring, LLC. – USABurgess Strategic Marketing Services – USAC3 Creative Code & Content – GERMANYCD Corporate Reports SDN BHD – MALAYSIA CHC Enterprises – USAChina Communications Services Corporation Limited – HONG KONGChina Telecom Corporation Limited – HONG KONGChina Unicom Limited – HONG KONG

CITIC Limited – HONG KONGCitizens Development Business Finance PLC – SRI LANKAC.J. Graphics – CANADAColonial First State Global Assets Mgmt – AUSTRALIAComfortDelGro Corporation – SINGAPORECraib Design + Communications – CANADACre8 – HONG KONGCSR Consulting & Design – KOREACurran & Connors, Inc. – USADaimler AG – GERMANYDaiwa House Industry Co., Ltd. – JAPANDaniel Kennedy Communications Services – USADevon Title – USADonnelley Financial Solutions – HONG KONGDoris Gstatter, IR & MEHR – AUSTRIADOTPLUS Communications SDN BHD – MALAYSIAEDICO Financial Press Services – HONG KONGEisbrenner Public Relations – USAEngage Media Pte. Ltd. – SINGAPOREEquity Financial Press – HONG KONG

Excel Communication and Perception Management – TURKEYFast Retailing Co., Limited – JAPANFGI Design – USAFiducia & GAD IT AG – GERMANYFinar Kurumsal – TURKEYFirst Rabbit GmbH – GERMANYFuhrmann Films – GERMANYGenNex Financial Media Limited – HONG KONGGraffiti – TURKEYGrupo Insud – ARGENTINAh2h Consulting – USAHeterMedia – HONG KONGHGB Hamburger Geschäftsberichte GmbH & Co. KG – GERMANYHong Kong Broadband Network, Ltd – HONG KONGi.LINK Group Limited – HONG KONGIdeas On Purpose – USAINBRAX – CHILEInc Design – USAInforma PLC – UNITED KINGDOMInsight Creative – NEW ZEALANDInternational Finance Corporation (IFC) – USAiOne Financial Press Ltd. – HONG KONGIZ Iletisim – TURKEYJohn Madere Photography – USA

Jolly Good Films – NEW ZEALANDKD1 Designagentur – GERMANYKerry Properties – HONG KONGKorteMaerzWolff Kommunikation – GERMANYloved GmbH – GERMANYLuke Communications Group – USAM-1 Studios – USA M&M Consultancy – HONG KONGMedia Genesis – USAMensalia GmbH – AUSTRIAMense – LUXEMBOURGMensmedia – GERMANYMerchantCantos – ENGLANDMerchantCantos – USAMetaFusion Pte Ltd – SINGAPOREMichigan Door – USAMilenio 3 Genera – MEXICOMiramar Group – HONG KONGMM Partners – KOREAMS Optics R&D – JAPANMubadala Investment Company – UAENewport3 Communications – GERMANYNine Labs – USANova Fusion – MALAYSIAOMV Aktiengesellschaft – AUSTRIAParagraphs Design – USAParcel Design – CANADAPauffley & Company – UNITED KINGDOMPeople’s Leasing & Finance PLC – SRI LANKA

Perlgut Group – USAPETRANIX Corporate and Financial Communication – SWITZERLANDPlan P. GmbH – GERMANYPlusX – KOREAPRATT Institute – USAPRH Hamburg Kommunikation GmbH – GERMANYProfilwerkstatt GmbH – GERMANYProtop Financial Press Limited – HONG KONGPT Garuda Indonesia (Persero) Tbk – INDONESIAPublik.Agentur Fur Kommunikation GmbH – GERMANYq30 design inc. – CANADARahofer Werbeagentur – AUSTRIARaymond Ltd – INDIAREF Financial Press Limited – HONG KONGringzwei – GERMANYS/O Project – KOREASedgwick Richardson – HONG KONGSEQUEL – USAShian Inc. – JAPANSigni Design – MEXICOSilicon plus Communications PTE Limited – SINGAPORESinoMedia Holding Limited – CHINASmart Media – SRI LANKA

Solomon Financial Press Limited – HONG KONGSS Digital Media – USAStagg & Friends GmbH – GERMANYStan Gellman Graphic Design Inc. – USAStudio 210, LLC – USAsuden ad agency – GERMANYSydinvest – DENMARKTayburn – TURKEYThe Charles NYC – USAThe Dubs – AUSTRALIAThe Hong Kong Society for the Aged – HONG KONGThe Open University of Hong Kong – HONG KONGToppan Merrill Limited – HONG KONG Toyoko Inn Nagano – JAPANTroy Chamber of Commerce – USAUnited Therapeutics – USAVOK Dams Events & Live Marketing – GERMANYWachovia Securities – USAWendy’s Bloggers – USAWILO SE – GERMANYWorkplace Safety & Prevention Services – CANADAWynk Design Inc. – USAX_Design – MEXICOXanadu Communications – USAYellow Creative (HK) Limited – HONG KONG

CATEGORIES & CLASSIFICATIONS

THE JUDGES

ENTRY FORM

Page 6: CALL FOR ENTRIES BEST COMPETITION 1990 30 …...Welcome to the 30th Annual ASTRID Awards, our Pearl Anniversary. The pearl symbolizes beauty, grace and radiance. From a tiny speck,

THE JUDGES

ENTRY FORM#Log No. Official Use OnlyDo not write in this area

(Mr. / Ms.)

(Mr. / Ms.)

entry information Fill out this column for each entry

Title (Please write out as it should appear on winning certificate.)

Category-Classification Code: nn-nnnn Example P-06 (See other page for codes.)

Category-Classification: (Please write out)

Other/Misc. (Describe entry)

Format: nnApp/Web nnCD/DVD/USB

nnMixed Media nnPrint/Paper

URL http://

Briefly define objective and intended audience:(You may type on separate sheet of paper. Please, one-page description only.)

nominator’s information (Agency, Company, Self-Nomination)

Nominated by: First/Given Name Last/Family Name

Job Description / Title:

Nom. Organization: (Please write out as it should appear on winning certificate.)

Address:

City: Prov./State: Zip:

Country:

Telephone: Country Code City/Area Code Number

Fax: Country Code City/Area Code Number

E-mail:

Website:

client information (if different from Nominator)

Client Name: First/Given Name Last/Family Name

Job Description / Title: Client Company: (Please write out as it should appear on winning certificate.)

Address:

City: Prov./State: Zip:

Country:

Telephone: Country Code City/Area Code Number

Fax: Country Code City/Area Code Number

E-mail:

Website:

payment information Fill out this column once for all entries

Total Number of Entries:

Entry Fee @330.00 per entry; Subtotal $

ll 5-9 Entries, 5% Discount $

ll 10-19 Entries, 10% Discount $

ll 20+ Entries, 20% Discount $

llPlease return my entry(ies). We will notify you of costs prior to shipping.

Total Fees Paid $ (U.S. Dollars – Drawn on U.S. Banks only.)

llCheck Enclosed llBank-to-Bank Transfer (Contact us for details)

ll American Express

nnnnnnnn-nnnnnnnnnnnn-nnnnnnnnnn

Expiry Date nnnn-nnnnmm/yy

ll MasterCard/Visa

nnnnnnnn-nnnnnnnn-nnnnnnnn-nnnnnnnn Expiry Date nnnn-nnnnmm/yy

Cardholder’s Name

Cardholder’s Signature

IMPORTANT: Send three copies of each printed/physical

entry. Online entries need send only URL. Upon receipt, entries become the property of MerComm Inc., and may be used for exhibition and promotional purposes.

Make checks payable and mail to:MerComm/AST500 Executive BoulevardOssining-on-Hudson, NY 10562 USA

For More Information:T: 1-914-923-9400F: 1-914-923-9484E: [email protected]

DEADLINE: JANUARY 31st, 2020

SHIPPING INSTRUCTIONS: Include entry materials along with entry forms and fees together in one package. Send by courier, DHL Express, FedEx, TNT or UPS, no later than deadline. To hasten your package through customs, please affix or mark in bold lettering outside the package - “Contest Material. No Commercial Value.”

LAST CHANCE! MARCH 16th!