WHO VISITS CROATIA?

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TABLE OFCONTENT

Which nationalities visit Croatia?

Istria

Kvarner

North Dalmatia

Central Dalmatia

South Dalmatia

Zagreb

Plitvice Lakes

Conclusion

Croatia is a small country in the Balkans with a totalpopulation of around 4 million people and over 4 timesmore visitors per year. Croatia is a country of pleasantMediterranean climate, long Adriatic coast anddelicious cuisine.

How to get to Croatia?Situated in Southeast Europe, Croatia is wellconnected to the rest of Europe. Getting to Croatia iseasily done by car, bus, train or boat. With its fourinternational airports, it is also connected to evenfurther destinations.

When to visit Croatia?Croatia offers different experiences depending on thetime of the year. Summer season starts in April,reaches its peak in July and August, and finishes inOctober. Therefore, May and September are the bestmonths to visit Croatia in summer as the weather isstill pleasant and sunny, but it is far less crowded. Winters in Croatia are mild which lets you easilyexplore the country and find many outdoor activities.The highlight of the winter season are the ChristmasMarkets scattered all over the country, the mostvisited one being in Zagreb, the capital.

Who visits Croatia?If curious to find out who visits Croatia, maybe youwould like to know where most of your fellowcountrymen spend their holidays in Croatia. Wecollected the data of the most visited cities and islandsin Croatia's tourist regions: Istria, Kvarner andDalmatia.Collected data represents official tourist statistic forthe first nine months of 2019. Therefore, we sortedthe top 10 nationalities visiting Croatian destinationsin 2019, and compared it with the data from 2018.

WHICHNATIONALITIESVIS IT CROATIATHE MOST?

Who Visits Croatia?

Zagreb Cathedral

2

0 25,000 50,000 75,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

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Austria

0 25,000 50,000 75,000 100,000 125,000

Germany

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0 25,000 50,000 75,000 100,000 125,000

Germany

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Austria 0 25,000 50,000 75,000 100,000 125,000

Germany

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Austria

PULA

Istria

GermanyItalyUKAustriaSloveniaPolandFranceHungaryNetherlandsUSA

POREC 2019 2018

GermanyAustriaItalySloveniaUKHungaryCzechiaNetherlandsRussiaPoland

3

Istria is the westernmost region in Croatia, situated on theIstrian peninsula. Its coastal towns are among the mostattractive destinations in the country. Cities such as Pula,Rovinj, Porec and Umag burst with tourists during thesummer season. Istria is a well-known region for its great offer of beaches,Roman ruins and a warm Mediterranean climate. Aboveall, Istria boasts its authentic cuisine and homemadeproducts that include Istrian olive oil, wine and truffles.

Most visitors in Istria come from the nearby countriessuch as Austria, Slovenia and Italy, along with Germans asa top nationality visiting Istria. Pula Arena

2019 2018

7333342899355762374822718165131422113403133059649

7177240950314162402620768158421202413146123668373

1140371087675777153399226961778315524153991529610134

1150311045915569449700222701601615084172711343110082

Who Visits Croatia?

0 50,000 100,000 150,000

Germany

Italy

B&H

Poland

Hungary

Serbia

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0 50,000 100,000 150,000

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0 25,000 50,000 75,000 100,000 125,000

Germany

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Austria

0 25,000 50,000 75,000 100,000 125,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

ROVINJ 2019

GermanyAustriaItalySloveniaNetherlandsHungaryUKPolandUSACzechia

UMAG

2018

SloveniaAustriaGermanyItalyCzechiaHungaryPolandSlovakiaNetherlandsSwitzerland

2019 2018

1385661037397584053936260562264421356163311517513267

1398541028687550149775281792206719924159471439714084

1215278005475277524032485313741124321166486517171

11205681657731765134722784117711190210636110537048

Rovinj Old Town

4Who Visits Croatia?

0 20,000 40,000 60,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 5,000 10,000 15,000 20,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

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USA

Austria

0 5,000 10,000 15,000 20,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 20,000 40,000 60,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

Kvarner

RIJEKA

182371438378407005623850924594356733693256

ItalyGermanySpainFranceHungaryAustriaPolandBiHNetherlandsUSA

OPATIJA 2019 2018

AustriaGermanyItalyHungarySloveniaUSAS. KoreaChinaJapanUK

182201461464825814516348533902288325463058

5056337608249981807516103132709968820371756797

5030734298278021664815545128238685456962425530

Kvarner Gulf is a region stretching from the Istrianpeninsula all the way to the North Dalmatia. The main cityof the region is Rijeka, the busiest port on the Adriaticand a third-largest city in Croatia.Kvarner Gulf is a combination of coastal towns and a largenumber of islands. The climate is Mediterranean on thecoast and islands, and moderately continental inlands. The best-known holiday resort is Opatija, and the largestislands are Krk, Cres, Rab, Losinj and Pag.

Among the top visiting nationalities are visitors from thenearby countries such as Italy, Austria, Slovenia andGermany.

2019 2018

Maiden With The Seagull, Opatija

5Who Visits Croatia?

0 10,000 20,000 30,000 40,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 50,000 100,000 150,000 200,000 250,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 50,000 100,000 150,000 200,000 250,000

Germany

Italy

B&H

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Hungary

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France

Spain

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Austria

0 10,000 20,000 30,000 40,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

KRK

GermanySloveniaAustriaItalyHungaryCzechiaPolandSlovakiaNetherlandsSwitzerland

CRES 2019 2018

GermanySloveniaItalyAustriaCzechiaSwiterlandFranceNetherlandsHungaryPoland

21575811522010255281924525434072133115293012128013881

35776231612273713720586322702022194115401417

36834226172258213677593325121908185714791485

2019 2018

Krk Old Town

21886711587110972485142563473924131968306072063714588

6Who Visits Croatia?

0 25,000 50,000 75,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 20,000 40,000 60,000

Germany

Italy

B&H

Poland

Hungary

Serbia

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Austria

0 20,000 40,000 60,000

Germany

Italy

B&H

Poland

Hungary

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France

Spain

USA

Austria

0 25,000 50,000 75,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

7

RAB

GermanyAustriaItalySloveniaHungaryCzechiaSlovakiaPolandUKSwitzerland

LOSINJ* 2019 2018

SloveniaGermanyItalyAustriaCzechiaHungaryFranceSwitzerlandPolandNetherlands

5732425310177981564114976108235781523712522203

70291554663560636133778349984708417241534225

69899568973816037929816347284123402945614869

2019 2018

538192626817124152671465998535575521736532058

Rab Old Town

Who Visits Croatia?

*Includes: Mali Losinj

0 10,000 20,000 30,000 40,000 50,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 20,000 40,000 60,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

NOVALJA 2019 2018

GermanyItalySloveniaAustriaCzechiaUKPolandSlovakiaHungaryFrance

49660403503217219238133941359710184703558496315

54705439443324219051131521089410255688262186128

Zrce Beach, Novalja

Novalja Old Town

8

Zrce is the most famous beachin Croatia among thepartygoers. It is situated inNovalja, on the island of Pag.In the summer season, thebeach is a party hub with all-day clubs, hosting world-famous DJs.

Who Visits Croatia?

0 10,000 20,000 30,000 40,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

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0 25,000 50,000 75,000

Germany

Italy

B&H

Poland

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Serbia

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Austria

0 25,000 50,000 75,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

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Austria

0 10,00020,00030,00040,00050,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

North DalmatiaDalmatia is a large Croatian region stretching fromKvarner Gulf all the way to Dubrovnik area. Therefore, Northern Dalmatia is a region stretching toSplit and surrounding area. The biggest coastal townsinclude Zadar and Sibenik along with several smallertourist resorts such as Rogoznica and Primosten.Several islands belong to this area of which the biggestones are Ugljan and Pasman.Krka Waterfalls, one of the most visited national parks inCroatia also belongs to this area.

Germans are top visitors in most places in NorthernDalmatia. They are closely followed by visitors from Slaviccountries such as Poland and Czechia.

ZADAR

66605330292855227914276132447023393187231811917127

GermanyAustriaItalyFranceS. KoreaSpainPolandUKSloveniaUSA

SIBENIK 2019 2018

GermanyFrancePolandUKNetherlandsAustriaItalyHungarySloveniaCzechia

64802315992814425799269872287822635167471824715796

40936169651673313337130481226810456935890267356

37215178081605310436127931201910243922185187519

2019 2018

Zadar Sunset

9Who Visits Croatia?

0 5,000 10,000 15,000 20,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 5,000 10,000 15,000 20,000

Germany

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B&H

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USA

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0 5,000 10,000 15,000

Germany

Italy

B&H

Poland

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0 5,000 10,000 15,000

Germany

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B&H

Poland

Hungary

Serbia

France

Spain

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Austria

ROGOZNICA 2019

PolandCzechiaGermanySlovakiaHungarySloveniaAustriaBiHNorwaySweden

PRIMOSTEN

2018

GermanyCzechiaPolandSloveniaSlovakiaAustriaHungaryFranceBiHItaly

2019 2018

177431262789066728640045713569155814541228

199711277485996576606738203443146715461153

1279612705121737405727270665004410729592484

1271112789125256880693167294923459223742174

Primosten

10Who Visits Croatia?

0 2,500 5,000 7,500 10,00012,500

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 1,000 2,000 3,000 4,000 5,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 2,000 4,000 6,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 2,500 5,000 7,500 10,00012,500

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

11

UGLJAN

SloveniaSlovakiaGermanyAustriaItalyCzechiaPolandHungaryBiHSweden

PASMAN 2019 2018

SloveniaGermanyCzechiaAustriaSlovakiaPolandItalyHungaryBiHSerbia

49151812101260745345339525518279

12209215617771002929672569413327237

112002291169510591014908644413321249

2019 2018

Bridge connecting Ugljan and Pasman

50931205109752546746132329815974

Who Visits Croatia?

0 25,000 50,000 75,000 100,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 5,000 10,000 15,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 5,000 10,000 15,000

Germany

Italy

B&H

Poland

Hungary

Serbia

France

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USA

Austria

0 25,000 50,000 75,000 100,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

Central DalmatiaCentral Dalmatia is an area of Split-Dalmatia County thatstretches all the way down to Dubrovnik area. The maincity is Split, also the second largest city in the country. Its Diocletian Palace is the top visited sight in Croatia.Split wider urban area includes towns and settlementsbetween Trogir and Omis. Central Dalmatia consists of many islands including Solta,Brac, Hvar and Vis as the biggest ones. The area is well-known for its products such as olive oil,wine and herbs.

The area of Central Dalmatia is mostly visited by residentsof nearby countries, Slavic nationalities, as well asEnglish-speaking countries.

TROGIR

1490213373120129608724167385253495646583930

GermanyPolandFranceUKUSAHungarySwedenNorwayItalyS. Korea

SPLIT 2019 2018

USAUKFranceGermanyAustraliaSpainItalyCanadaNetherlandsSweden

1451214129104399208643769285081499949324531

91935860565569151278406863580229519248142203521675

83238842444967646703413643281227713221782124622342

2019 2018

Split Cathedral

12Who Visits Croatia?

0 25,000 50,000 75,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

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0 5,000 10,000 15,000 20,000

Germany

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B&H

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0 5,000 10,000 15,000 20,000

Germany

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B&H

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0 25,000 50,000 75,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

13

OMIS

PolandGermanyCzechiaHungarySlovakiaAustriaSloveniaUKS. KoreaBiH

MAKARSKA

RIVIERA*

2019 2018

BiHPolandGermanyCzechiaSwedenSlovakiaNorwayAustriaUKHungary

162891163579215140325629193017347712952027

73614676796205160499362522237318382154591467311662

70421675926128961894355962293218961143641482610382

2019 2018

155751176077894926355830442972296726672299

Makarska

Makarska Riviera is one ofthe most famous Croatiantourist destinations. Itstretches for 60 km;between the towns Brelaand Gradac with the maintown being Makarska.

Who Visits Croatia?

*Includes: Makarska, Brela, Podgora, Zivogosce and Drvenik

0 5,000 10,00015,00020,00025,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 1,000 2,000 3,000 4,000

Germany

Italy

B&H

Poland

Hungary

Serbia

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Austria

0 1,000 2,000 3,000 4,000

Germany

Italy

B&H

Poland

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0 5,000 10,00015,00020,00025,000

Germany

Germany

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Hungary

Slovenia

USA

S. Korea

China

Japan

UK

14

SOLTA

SloveniaGermanyCzechiaPolandUKBiHAustriaSwedenSlovakiaHungary

BRAC 2019 2018

GermanyFranceUKSwedenSloveniaAustriaHungaryItalyNorwayPoland

30072528194318531123825782601491548

2267218150163731587712079100488527724768085880

2191022018160801821311265109848978577574716692

2019 2018

Splitska Village, Brac

32202383182116351127973723632546537

Who Visits Croatia?

0 10,000 20,000 30,000 40,000

Germany

Italy

B&H

Poland

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Austria

0 10,000 20,000 30,000 40,000

Germany

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B&H

Poland

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0 1,000 2,000 3,000 4,000 5,000

Germany

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0 1,000 2,000 3,000 4,000 5,000

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HVAR* 2019

UKUSAGermanySloveniaCzechiaFrancePolandBiHAustraliaBrazil

VIS

2018

SloveniaUKUSAGermanyFranceItalyCzechiaPolandSwedenNorway

2019 2018

34853289601990617176149261434611500940690317778

33157269132023815206146741317212498674090056792

494547202389234622512244182616961637793

442144962319211024242110185717941635525

Vis Old Town

15Who Visits Croatia?

*Includes: Hvar Town, Jelsa and Starigrad

0 50,000 100,000 150,000 200,000

Germany

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0 50,000 100,000 150,000 200,000

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Austria

South DalmatiaSouthern Dalmatia is an area around Dubrovnik, one ofthe most visited cities in Croatia. Besides being a famous filming location, Dubrovnik OldTown and City Walls are among the top visited sights inCroatia.South Dalmatia has plenty of islands as well, includingKorcula, Lastovo, Mljet and Peljesac peninsula.The area is also known for its unique Neum Corrdior, the9 km of Bosnia and Herzegovina territory that separatesSouth Dalmatia from the rest of the country.

Dubrovnik is mostly popular among Anglospherepopulation. Next to them, the area is mostly visited byGermans, Slovenians and Czechs.

DUBROVNIK

1745711410518743978389602594762836934355633386133280

UKUSAGermanyFranceSpainAustraliaItalyChinaCanadaS. Korea

1683361219526157369241564574784936313281063130429959

2019 2018

Dubrovnik

16

Dubrovnik Old Town and its CityWalls were the main filming locationfor the famous King's Landing in themega-popular series Game ofThrones. In general, Croatia was the countrywhich appears in most episodes ofthe series. Besides Dubrovnik, morelocations can be found in Split, Klis,Trogir and Sibenik.

Dubrovnik Walls

Who Visits Croatia?

0 5,000 10,00015,00020,00025,000

Germany

Germany

Italy

Hungary

Slovenia

USA

S. Korea

China

Japan

UK

0 5,000 10,000 15,000

Germany

Italy

B&H

Poland

Hungary

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0 2,500 5,000 7,500 10,000 12,500

Germany

Italy

B&H

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0 5,000 10,00015,00020,00025,000

Germany

Germany

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Slovenia

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China

Japan

UK

17

KORCULA

UKUSAFranceGermanyAustraliaSloveniaCanadaChinaSpainItaly

PELJESAC* 2019 2018

PolandBiHGermanyCzechiaSloveniaFranceUKAustriaSlovakiaHungary

125201066770944523387138052651235326222692

245912395920974169491222365115638508830943005

270392369021931186161150958125390556733793071

2019 2018

Korcula Old Town

122491216188004595398938493036285928292693

Who Visits Croatia?

*Includes: Orebic, Trpanj and Ston

0 500 1,000 1,500 2,000 2,500

Germany

Italy

B&H

Poland

Hungary

Serbia

France

Spain

USA

Austria

0 500 1,000 1,500 2,000

Germany

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0 500 1,000 1,500 2,000 2,500

Germany

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0 500 1,000 1,500 2,000 2,500

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LASTOVO 2019

SloveniaItalyGermanyCzechiaPolandFranceSerbiaBiHAustriaHungary

MLJET

2018

SloveniaGermanyCzechiaItalyPolandBiHSerbiaAustriaHungaryFrance

2019 2018

2104676491444383354334243220205

1819737517329352293317196170183

2115888674544411402277212209160

2007823578507396359214197147178

Mljet Island

18Who Visits Croatia?

0 25,000 50,000 75,000 100,000

Germany

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B&H

Poland

Hungary

Serbia

France

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Austria

0 20,000 40,000 60,000 80,000

Germany

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France

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Austria

Zagreb

NATIONALITY

79130673475618947907464733643028631285632809827142

S. KoreaUSAGermanyItalyChinaSpainFranceBiHUKCanada

80617663545431245132419263650225489281322992226426

2019 2018

Church of Saint Mark, Zagreb

19

Zagreb is a proud host of one of theleading Christmas Markets inEurope. In fact, Advent in Zagrebgot an award for the best ChristmasMarket three years in a row!Every year, Zagreb is expanding itsoffer bringing magic to its visitors onevery corner.

Advent in Zagreb

The capital and the largest city ofCroatia is the only continental city onour list. Zagreb is a combination ofEuropean metropolis and a charminginland city bursting with culture andhistory. Zagreb is becoming more popular eachyear, its historical Upper and LowerTown are among the top visited sightsin Croatia. Unlike in the coastal regions, thelargest number of visitors in Zagrebare from South Korea, closely followedby Americans.

Who Visits Croatia?

Thanks to Tourist Boards all overCroatia, we managed to answerthe question who visits Croatiathe most.

Gathering data from all thecountries above, the top visitingnationality in Croatia areGermans with more than amillion arrivals in 2019.

Nationalities that ranked on thesecond and third place arevisitors from Austria and Italywith more than 650 000 arrivalsin the last year. They are closelyfollowed by visitorsfrom Slovenia and the UK.

CONCLUSION

Motovun

Who Visits Croatia? 20