by choksi siddharth dubey anshu karkera prasad shah parth
TRANSCRIPT
Stage 1 : Explore
• Try and understand what the organization is all about• Why the website needs to be redesigned• What changes might be needed to the website • What would be the appropriate method of going about our
work
Procedure
• Observed the website individually• One member from our team was defined as user and one as
client• Both of them presented their views• Each view was discussed in detail among team members
Stage 2 : Understand Method 1: Card sorting
8 people were selected for the process 4 had previously visited the site 4 were just given a brief overview of what FORCE is all about
Most users ended up having relatively similar categories
Categorization gave us good insight into possible to be used for the main menu names
Stage 2 : Understand Method 2: User Analysis
4 people were asked what they thought Friends of Rock Creek’s Environment meant
A group of Environmentalists Where is Rock Creek?
User 1 was asked to try and make a donation on the website Home > Donate > Home > Donate ????? Click & Pledge duh !
Same user was also asked to become a member Home > Join or Donate > What’s the difference ????
User 2 was asked to check out details about upcoming events Home > Upcoming Events > Am I on the same site ???
Stage 3 : Refine
Contradictions had to be sorted
Changes to our initial perception of user awareness
Consolidate the best approach for designing our website
As the site is for non profit organization hence its should convey the message clearly. Hence should have good presentation
Proximity: To group related elements together. Hence reorganization of Labels and content
Contrast: To bring out dominant elements. Hence more emphasis on Join and Volunteer tabs should be given
Alignment: to create consistency and familiarity top level links should be repeated on each page
Breadcrumbs should to provided to support easy navigation
Some pages have lot to read and scroll hence it should be reduced
Photo Gallery should be improved and be more interactive
Register, search and login buttons should appear consistently on all pages
Message should be easily conveyed and website should be clean and simple
Interactive picture presentation
More emphasis on Join and Volunteer Tabs
Easy to locate contribution page
Easy Navigation
Resemblance to present website for returning users
Linking it to Social networking sites to raise awareness about FORCE
Good emphasis on ongoing projects and upcoming events so as to increase participation
Our team ensured that we delivered the vision of Friends of Rock Creek’s Environment to the user
Structure that provides a solid foundation for all the developments it will have in the future
Better presentation and easy navigation