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|BUSINESS PLAN}

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SMILE PEOPLE HOSPITAL:-

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OUR TARGET AREA:-

A village named

kohlbag , in the ruralareas of Assam.

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VISION:-

May all be happy and healthy.

MISSION:-

Developing an efficient andhigh affordable hospitalorganization by balancing preventive,

corrective and curative measures and

establishing healthy, long lasting doctor- patient relationship.

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GOALS:-

To provide out class medical facilities to our patients.

To provide them a favorable environment.To expand the business.

OBJECTIVES:-

To work for rural development along with maximum

profit.

To introduce new technologies to make services better

than ever before.

To provide incremental value to our customers.

To protect and maintain our resources.To respond approximately whenever possible to societal

expectations and environmental needs.

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BUSINESS PLAN:-

OUR PLAN:-

Till today more than 25% of people live below

poverty line and more than 50% are middle class

who can not afford the costly medical treatmentwhen required.

Globalization and high requirement has increased

lot of burden on health management.

The preventive health care system is yet to be

popularized among people. Mostly poor villagers

are sufferers!

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WEWISH TO:-

Provide highly affordable medical treatment to economicallybackward families

Adopt areas inhabited by economically downtrodden and tribalpeople for medical care and other welfare.

Adopt schools for immunization, awareness and treatment.

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DOCTORS

Physician

Medical officers (M.O)

Anesthetic specialist

Pharmacist

Neurosurgeon

Pathologist

Psychiatrists

PARAMEDIC STAFF:

Nurses, Dispenser, Operation thither assistant & Laboratory assistant.

AMOUNT OF INVESTMENTS:-

All of the partners will provide 15 lakhs to start thenew venture.

We have requested for a loan of 20 million from thePunjab Medical Association(PMA) to be paid in 20 years without interest. Thisdebt will cover medical equipment.

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OPERAIONAL PLAN :-

Intensive Cure Unit (ICU) Emergency PhysiotherapyNeurology

Laboratory Pharmacy Dispensary

Electrical department

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STRENGTHS:-

New idea which will be highly acceptable in the market.

Our relationships with suppliers are strong .Our commitment is quality to

customers.We not only satisfy the customers but

also build relationship with them . Our unique strength is giving all

medication services under one roof.

Competitive advantage of first to enter inthe market.

WEAKNESSES:-

Lack of awareness to people.People living in rural areas difficult to

target.

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OPPORTUNITIES:-Growing market with a significant percentage

of our target market doesntKnow about nutrition and psychiatrist services.

By providing ambulance services to rural areas

we can capture that market also.Subsidies from the government.

THREATS:-New Entrance of competitor.High Import duty on machines can increase the

cost and make direct effect on ourServices charging from people.

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FINANCIAL PLAN:-

Initial finance needed 80,00,000 (calculated)90,00,000 (Required)

Department, equipments and their prices

Building 15,00,000First Month salaries 10,00,000Operation theater equipment 18,30,000Laboratory equipment 12,50,000

Office equipment 2,00,000City Scan Machine 10,00,000Equipment for rooms and wards 11,56,000Total 79,36,000

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