business & social media
DESCRIPTION
Εισαγωγικά στοιχεία για τα Social Media. Η δυναμική των Social Media. Social Media Marketing. Social Media Newsroom και Πρακτικές Εφαρμογές. Πρακτικές Συμβουλές για επιτυχία στα Social Media Marketing στο Twitter ¨Καλές και Κακές¨ Πρακτικές για επιτυχία στα social media Γιατί οι επιχειρήσεις αποτυγχάνουν με τα social media; Δημιουργία Personal Brand στο Facebook ΣύνοψηTRANSCRIPT
- 1. Social Media 2009 : 8 : 1
2. Social Media. Social Media. Social Media Marketing. Social Media Newsroom . Social Media2 3. Marketing Twitter social media social media; Personal Brand Facebook 3 4. Social Media, : . , social media , , . : Blogs - Facebook - YouTube -Wikis - RSS - Flickr 4 5. Social Media 1440 . . : 20 : : Social Media5 6. Social Media Marketing , web site . . : , , . , . , SocialMedia. . . 6 7. Social MediaMarketing :7 8. Social Media Newsroom Shift Communications Social Media Newsroom. . : , , . , , -- . (organic SEO) .8 9. 22 Social Media Peter Kim, 22 social media BlogsOutreach Programs Bookmarking/ Tagging Photosharing Brand monitoring Podcasting Content AggregationPresentation Sharing Crowdsourcing/ VotingPublic Relations - social media releases Discussion Boards and forums Ratings and reviews Events and meetups Social Networks: Applications, fan pages, Mashupsgroups, and personalities MicrobloggingSponsorships Online Video Virtual worlds Organization and stafng Widgets Wikis 9 10. Marketing Twitter Twitter Merketing ReputationManagement Tool 10 11. Marketing Twitter1. 2. 3. 11 12. Social Media Lee Oden Online Marketing Blog, Best and WorstPractices Social Media Marketing : 1. 2. 3. 4. 5. 12 13. Social Media : 6. / / - 7. 8. tweets! 9. 10. 13 14. Social Media : 1. 2. 3. 4. 5. social media 14 15. social media; Tom Smith, Mashable Why Big Brands struggle with socialmedia 1. social media marketing 2. social media 3. 15 16. social media;4. social media 5. 6. ! 16 17. Personal Brand Facebook1. - Vs 2. , , buzz 3. Privacy SettingsPublic Vs Private profile17 18. Personal Brand Facebook 4. , , Links blogs, websites, social networks . : ! 5. emails, social networks, messengers Facebook PR. 18 19. Personal Brand Facebook 6. status - status , ! 19 20. Personal Brand Facebook 7. FB group/page, networkedblog page Pages Vs Groups ranking search results Google page Vs private profile 20 21. Personal Brand Facebook 8. FB events event leadership, 9. Blog, Twitter, LinkedIn, Friendfeed, Technorati links, FB badges FB profile 21 22. Personal Brand Facebook10. social networks , , , If I tell my Facebook friends about your brand, its not because I like your brand,but rather because I like my friends. [Mike Arauz]22 23. ...23 24. ; : : [email protected] : http://twitter.com/mikeoiko [email protected] : http://zlatis.blogspot.com [email protected]