business monthly profile · 2020. 4. 28. · p.o box 50087 - 00200 city square. nairobi, kenya....
TRANSCRIPT
No. 6 Oak Lane - Off Garden Estate RD. P.O. Box 50087 - 00200 City Square - Nairobi, KenyaCell: +254 (0)722 742 287 / +254 (0)721 989 263Email: [email protected], [email protected] URL: www.media7group.co.ke
PUBLISHERS OF MONTHLY MOTOR, BUSINESS MONTHLY, MOM & DAD, HER, G, HM AND TL MAGAZINES
Business Monthly Profile
Business Monthly is East Africa’s premier business news, reports and analysis magazine. This monthly maga-zine mainly features in-depth perspectives on the sectors that drive our economy, namely; banking, insurance, ICT, health, SMMEs, agriculture, tourism, real estate, among others.
Business Monthly also carries columns in management, strategy, human resource, personal finance, and mar-keting, among others. This information enables the smooth running of businesses and the general relationship between the business person and his employers or clients.
Our expert opinion on topical issues and features on real people make Business Monthly more credible and reliable. Business people and researchers can always rely on Business Monthly’s insightful content to help them learn more and make critical decisions about their personal investment, careers and business. The Business Monthly team is always looking for new ways to improve the look and content of the magazine to better suit its readers.
10,000 copies of Business Monthly are printed monthly and read by between 22-25 people per copy each month. We have a working distribution list that covers highly placed business personalities through a regis-tered subscription service. The subscription list also includes doctors, lawyers, directors, and the “who is who” in the banking, insurance, communication, manufacturing and service sectors.
Business Monthly has been in the market since 2006, and continues to command a tremendous and loyal read-ership. Business Monthly is distributed across East Africa by Nation Marketing and Publishing.
P.O BOX 50087 - 00200 City Square. Nairobi, Kenya.TEL: 020-550957, 550977, FAX: 020-551997, 551977
E-MAIL: [email protected], [email protected] WEB: www.media7group.co.ke
Business Monthly Profile
Business Monthly is East Africa’s premier business news, reports and analysis magazine. This monthly maga-zine mainly features in-depth perspectives on the sectors that drive our economy, namely; banking, insurance, ICT, health, SMMEs, agriculture, tourism, real estate, among others.
Business Monthly also carries columns in management, strategy, human resource, personal finance, and mar-keting, among others. This information enables the smooth running of businesses and the general relationship between the business person and his employers or clients.
Our expert opinion on topical issues and features on real people make Business Monthly more credible and reliable. Business people and researchers can always rely on Business Monthly’s insightful content to help them learn more and make critical decisions about their personal investment, careers and business. The Business Monthly team is always looking for new ways to improve the look and content of the magazine to better suit its readers.
10,000 copies of Business Monthly are printed monthly and read by between 22-25 people per copy each month. We have a working distribution list that covers highly placed business personalities through a regis-tered subscription service. The subscription list also includes doctors, lawyers, directors, and the “who is who” in the banking, insurance, communication, manufacturing and service sectors.
Business Monthly has been in the market since 2006, and continues to command a tremendous and loyal read-ership. Business Monthly is distributed across East Africa by Nation Marketing and Publishing.
P.O BOX 50087 - 00200 City Square. Nairobi, Kenya.TEL: 020-550957, 550977, FAX: 020-551997, 551977
E-MAIL: [email protected], [email protected] WEB: www.media7group.co.ke
Business Monthly Profile
Business Monthly is East Africa’s premier business news, reports and analysis magazine. This monthly maga-zine mainly features in-depth perspectives on the sectors that drive our economy, namely; banking, insurance, ICT, health, SMMEs, agriculture, tourism, real estate, among others.
Business Monthly also carries columns in management, strategy, human resource, personal finance, and mar-keting, among others. This information enables the smooth running of businesses and the general relationship between the business person and his employers or clients.
Our expert opinion on topical issues and features on real people make Business Monthly more credible and reliable. Business people and researchers can always rely on Business Monthly’s insightful content to help them learn more and make critical decisions about their personal investment, careers and business. The Business Monthly team is always looking for new ways to improve the look and content of the magazine to better suit its readers.
10,000 copies of Business Monthly are printed monthly and read by between 22-25 people per copy each month. We have a working distribution list that covers highly placed business personalities through a regis-tered subscription service. The subscription list also includes doctors, lawyers, directors, and the “who is who” in the banking, insurance, communication, manufacturing and service sectors.
Business Monthly has been in the market since 2006, and continues to command a tremendous and loyal read-ership. Business Monthly is distributed across East Africa by Nation Marketing and Publishing.
P.O BOX 50087 - 00200 City Square. Nairobi, Kenya.TEL: 020-550957, 550977, FAX: 020-551997, 551977
E-MAIL: [email protected], [email protected] WEB: www.media7group.co.ke
BUSINESS MONTHLY PROFILEBusiness Monthly Profile
Business Monthly is East Africa’s premier business news, reports and analysis magazine. This monthly maga-zine mainly features in-depth perspectives on the sectors that drive our economy, namely; banking, insurance, ICT, health, SMMEs, agriculture, tourism, real estate, among others.
Business Monthly also carries columns in management, strategy, human resource, personal finance, and mar-keting, among others. This information enables the smooth running of businesses and the general relationship between the business person and his employers or clients.
Our expert opinion on topical issues and features on real people make Business Monthly more credible and reliable. Business people and researchers can always rely on Business Monthly’s insightful content to help them learn more and make critical decisions about their personal investment, careers and business. The Business Monthly team is always looking for new ways to improve the look and content of the magazine to better suit its readers.
10,000 copies of Business Monthly are printed monthly and read by between 22-25 people per copy each month. We have a working distribution list that covers highly placed business personalities through a regis-tered subscription service. The subscription list also includes doctors, lawyers, directors, and the “who is who” in the banking, insurance, communication, manufacturing and service sectors.
Business Monthly has been in the market since 2006, and continues to command a tremendous and loyal read-ership. Business Monthly is distributed across East Africa by Nation Marketing and Publishing.
P.O BOX 50087 - 00200 City Square. Nairobi, Kenya.TEL: 020-550957, 550977, FAX: 020-551997, 551977
E-MAIL: [email protected], [email protected] WEB: www.media7group.co.ke
READERSHIP & CIRCULATION
Total Readership: 220,000 - 250,000READERSHIP & CIRCULATION
Total Readership: 220, 000 – 250, 000
Kenya 71%
Tanzania 18%
Uganda 11%
Regional Readership
Nairobi 50%
Coast 10%
Nyanza 5%
Western 7%
North Rift 9%
South Rift 3%
Mount Kenya 12%
Eastern 3%
N.Eastern 1%
National Readership
LSM 12 8%
LSM 13 10%
LSM 14 12%
LSM 15 17%
LSM 16 22%
LSM 17 31%
LSM
Directors 19%
CEO's 17%
HOD's 10% Academia
5%
Students (Higher Learning)
3%
Doctors 7%
Lawyers 10%
Business People 25%
Others 4% Occupation
Undergraduate
25%
College/University
Graduates 41%
Post Graduate 34%
Education
Male 62%
Female 38%
Gender
READERSHIP & CIRCULATION
Total Readership: 220, 000 - 250, 000READERSHIP & CIRCULATION
Total Readership: 220, 000 – 250, 000
Kenya 71%
Tanzania 18%
Uganda 11%
Regional Readership
Nairobi 50%
Coast 10%
Nyanza 5%
Western 7%
North Rift 9%
South Rift 3%
Mount Kenya 12%
Eastern 3%
N.Eastern 1%
National Readership
LSM 12 8%
LSM 13 10%
LSM 14 12%
LSM 15 17%
LSM 16 22%
LSM 17 31%
LSM
Directors 19%
CEO's 17%
HOD's 10% Academia
5%
Students (Higher Learning)
3%
Doctors 7%
Lawyers 10%
Business People 25%
Others 4% Occupation
Undergraduate
25%
College/University
Graduates 41%
Post Graduate 34%
Education
Male 62%
Female 38%
Gender
READERSHIP & CIRCULATION
Total Readership: 220, 000 - 250, 000
Under 24, 999
8%
25,000 - 39, 999 25%
40, 000 - 69, 999 12%
70, 000 - 119, 999
34%
120, 000 + 21%
Household Income
Black 50%
Arab 10%
Asian 18%
White 22%
Race
Working 65%
Student - Graduate &
Post Graduate 29%
Retired 2%
Unemployed 4%
Employment Status
Why advertise in Business Monthly
1. Business Monthly boasts of a wide readership spread out all over East Africa. We are consistently improv-ing the quality of our magazine content and design in order to expand our readership and increase the market reach for advertisers.
2. Our target audience and readers are individuals who have higher incomes and net worth. This group of readers has disposable income which they can spend on high-end quality products and services.
3. Business Monthly magazine is intended for professionals in East Africa and beyond. This category of read-ers also happens to be key decision makers in their families and workplaces. Placing advertisements in Business Monthly is therefore an easier way of influencing buyer decisions and quicken the buying deci-sion process.
4. Business Monthly is influential and has loyal and captive audience who rely on the information in our magazine to make decisions about their personal investment, business and careers. Most of our readers go for products and services that are affiliated to the magazine.
5. Business Monthly attracts readers who use the magazine as a point of reference and do not dispose of them quickly, especially students, lectures and business researchers. By doing this, our readers make it possible for advertisers to reach their target market long after running an advertisement.
Under 24, 999
8%
25,000 - 39, 999 25%
40, 000 - 69, 999 12%
70, 000 - 119, 999
34%
120, 000 + 21%
Household Income
Black 50%
Arab 10%
Asian 18%
White 22%
Race
Working 65%
Student - Graduate &
Post Graduate 29%
Retired 2%
Unemployed 4%
Employment Status
Why advertise in Business Monthly
1. Business Monthly boasts of a wide readership spread out all over East Africa. We are consistently improv-ing the quality of our magazine content and design in order to expand our readership and increase the market reach for advertisers.
2. Our target audience and readers are individuals who have higher incomes and net worth. This group of readers has disposable income which they can spend on high-end quality products and services.
3. Business Monthly magazine is intended for professionals in East Africa and beyond. This category of read-ers also happens to be key decision makers in their families and workplaces. Placing advertisements in Business Monthly is therefore an easier way of influencing buyer decisions and quicken the buying deci-sion process.
4. Business Monthly is influential and has loyal and captive audience who rely on the information in our magazine to make decisions about their personal investment, business and careers. Most of our readers go for products and services that are affiliated to the magazine.
5. Business Monthly attracts readers who use the magazine as a point of reference and do not dispose of them quickly, especially students, lectures and business researchers. By doing this, our readers make it possible for advertisers to reach their target market long after running an advertisement.
Why advertise in Business Monthly