The Business QuizWednesday Activity

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Round one• It consists of Business management

questions. • Each question has four choices.• 10 marks for right answer and 5 for pass

right answer• No negative marks for wrong answers• Time to answer each question: 40 Seconds• If you prompt at other team’s question and

they overhear, its YOUR mistake. The team will get marks for right answer.

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1) If a manager develops a new idea and gives a plan for development of new product in his workplace, then he is carrying out which of the following roles?

a) Liaisonb) Entrepreneurc) Disseminatord) Disturbance handler

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1) If a manager develops a new idea and gives a plan for development of new product in his workplace, then he is carrying out which of the following roles?

a) Liaisonb)Entrepreneurc) Disseminatord) Disturbance handler

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2) Which of the following steps in the planning process should be completed before the others can be addressed?a) Putting plans into actionsb) Stating organizational objectivesc) Listing alternative ways of

reaching objectivesd) Developing premises on which to

base each alternative

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3) Which of the following steps in the planning process should be completed before the others can be addressed?a) Putting plans into actionsb)Stating organizational

objectivesc) Listing alternative ways of reaching

objectivesd) Developing premises on which to

base each alternativeShikha Sota

3) Which of the following is a factor that affects delegation of authority from delegant’s aspect?a) Love for authorityb) Lack of will powerc) Fear of criticismd) Love for his work

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3) Which of the following is a factor that affects delegation of authority from delegant’s aspect?a) Love for authorityb) Lack of will powerc)Fear of criticismd) Love for his work

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4) Standing plans that furnish broad guidelines for channelling management thinking in specified direction are called a) Single use plansb) Programsc) Proceduresd) Policies

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4) Standing plans that furnish broad guidelines for channelling management thinking in specified direction are called a) Single use plansb) Programsc) Proceduresd)Policies

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5) Various moderating values determines whether a manager will act in an ethical or unethical manner. Which of the following individual characteristics indicates the degree to which people believe that they are masters of their own fate.a) Perceptionb) Valuec) Locus of controld) Attitude

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5) Various moderating values determines whether a manager will act in an ethical or unethical manner. Which of the following individual characteristics indicates the degree to which people believe that they are masters of their own fate.a) Perceptionb) Valuec) Locus of controld) Attitude

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6) Power based upon identification with a person who has desirable resources or personal traits is known as a) Coercive powerb) Legitimate powerc) Expert powerd) Referent power

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6) Power based upon identification with a person who has desirable resources or personal traits is known as a) Coercive powerb) Legitimate powerc) Expert powerd)Referent power

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7) Which of the following technique helps managers to figure out how much to produce and points out the relationship between revenues, costs and profits?a) Marginal analysisb) Ratio analysisc) Financial analysisd) Breakeven analysis

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7) Which of the following technique helps managers to figure out how much to produce and points out the relationship between revenues, costs and profits?a) Marginal analysisb) Ratio analysisc) Financial analysisd)Breakeven analysis

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8) With aspect to factors that affect reorganization, when a single change triggers off a sequence of related changes, it is called the

a) Halo effectb) Hawthorne effectc) Domino effectd) Sensitivity effect

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8) With aspect to factors that affect reorganization, when a single change triggers off a sequence of related changes, it is called the

a) Halo effectb) Hawthorne effectc)Domino effectd) Sensitivity effect

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Question for AudienceWhich of the following brand does not belong to Johnson & Johnson?

a) Savlonb) Pampersc) Clean & Cleard) Carefree

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Question for AudienceWhich of the following brand does not belong to Johnson & Johnson?

a) Savlonb)Pampersc) Clean & Cleard) Carefree

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Round two• It consists of Marketing management

questions. • Each question has four choices.• 10 marks for right answer and 5 for

pass right answer• No negative marks for wrong answers• Time to answer each question: 40

SecondsShikha Sota

1) Which of the following is NOT an element of the marketing mix?

a) Distributionb) Productc) Target marketd) Pricing

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1) Which of the following is NOT an element of the marketing mix?

a) Distributionb) Productc)Target marketd) Pricing

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2) AIDA stands for awareness, ________, desire, _________

a) Interest and actionb) Intensity and appealc) Involvement and actiond) Involvement and appeal

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2) AIDA stands for awareness, ________, desire, _________

a)Interest and actionb) Intensity and appealc) Involvement and actiond) Involvement and appeal

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3) This involves the setting of different prices for different groups of people

• Price flexibility• Price grouping• Price segmentation• Price discrimination

3) This involves the setting of different prices for different groups of people

• Price flexibility• Price grouping• Price segmentation• Price discrimination

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4)This is the price band customers judge the purchase price of goods and services against in their own minds

a) Reference priceb) Listed pricec) Sale priced) Mark-up price

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4)This is the price band customers judge the purchase price of goods and services against in their own minds

a) Reference priceb) Listed pricec) Sale priced) Mark-up price

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5)Which of the following elements is NOT part of Porter’s 5-forces model for industry competitiveness?

a) Threat of substitutesb) Threat of suppliersc) Power of buyersd) Threat from government players

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5)Which of the following elements is NOT part of Porter’s 5-forces model for industry competitiveness?

a) Threat of substitutesb) Threat of suppliersc) Power of buyersd)Threat from government

players

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6)These goods bought infrequently, which are used repeatedly and which involve a reasonably high level of consumer risk

a) Impulse goodsb) Unsought goodsc) Non-durable goodsd) Durable goods

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6)These goods bought infrequently, which are used repeatedly and which involve a reasonably high level of consumer risk

a) Impulse goodsb) Unsought goodsc) Non-durable goodsd)Durable goods

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7) Which of the following is the use of inter-personal communications with the aim of encouraging people to purchase particular products and services, for personal gain and reward?

a) Direct Marketingb) Personal Sellingc) Sale Promotionsd) Advertising

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7) Which of the following is the use of inter-personal communications with the aim of encouraging people to purchase particular products and services, for personal gain and reward?

a) Direct Marketingb) Personal Sellingc)Sale Promotionsd) Advertising

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8) An example of a segmented market would bea) Phillips marketing its product to all residents of

the European Union with one marketing mix based on the concept "Sense and Sensibility."

b) High-income and low-income consumers being treated the same at Marks and Spencers (M&S)

c) A garden nursery seeing residents of urban areas and rural areas as one market needing trees

d) Honda separating its potential customers into economy car buyers and luxury car buyers

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8) An example of a segmented market would bea) Phillips marketing its product to all residents of

the European Union with one marketing mix based on the concept "Sense and Sensibility."

b) High-income and low-income consumers being treated the same at Marks and Spencers (M&S)

c) A garden nursery seeing residents of urban areas and rural areas as one market needing trees

d) Honda separating its potential customers into economy car buyers and luxury car buyers

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Question for AudienceWhich of the brand does not belong to Glaxo SmithKline?

a) Iodexb) Boostc) Horlicksd) Moov

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Question for AudienceWhich of the brand does not belong to Glaxo SmithKline?

a) Iodexb) Boostc) Horlicksd)Moov

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Round Three• There will be 04 questions.• There will be no choices.• 10 marks for right answer and

question will not be passed.• No negative marks for wrong

answers

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Supply creates its own demand” is a law propounded

by

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J. B. Say

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Who was the first economist to advocate “Divison of labour”?

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Adam Smith

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Which economist introduced the concept

of GNP?

Simon Kuznets

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Who is the first management theorist to receive Nobel Prize for

Economics?

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Herbert Simon

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Round Four

• There will be 8 questions• Identify the model/picture • 10 marks for right answer and 5

for pass right answer• No negative marking for wrong

answers• Time to answer each question: 30

SecondsShikha Sota

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Porter’s Five Forces Model

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Maslow Need Hierarchy

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Consumer buying behaviour model

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BCG Matrix

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Value Chain Analysis

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New Product Development Process

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TimeProduct

Develop-ment

Introduction

Profits

Sales

Growth Maturity Decline

Losses/Investments ($)

Sales andProfits ($)

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Product Life Cycle

TimeProduct

Develop-ment

Introduction

Profits

Sales

Growth Maturity Decline

Losses/Investments ($)

Sales andProfits ($)

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STRUGGLERS

FULFILLEDS

BELIEVERS

ACHIEVERS EXPERIENCERS

STRIVERS MAKERS

Low Resources

High Resources

Action OrientedStatus OrientedPrinciple Oriented

ACTUALIZERS

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VALS Framework

STRUGGLERS

FULFILLEDS

BELIEVERS

ACHIEVERS EXPERIENCERS

STRIVERS MAKERS

Low Resources

High Resources

Action OrientedStatus OrientedPrinciple Oriented

ACTUALIZERS

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Question for Audience

Fill in the blankin the Product levels Model

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Round Five• There will be 04 questions• Each question has four sub sets to be

matched.• The question will not be passed to the next

team.• Right answer will fetch 20 marks.• Wrong answer will lead to deduction of 10

marks.• No attempt will not lead to any deductions.

Shikha Sota

Match the following

a) Matiz 1)Fordb) Ikon 2) Maruti Suzukic) Baleno 3) M & Md) Armada 4) Daewoo

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Answera) Matiz 4)Daewoob) Ikon 1) Fordc) Baleno 2) Maruti Suzukid) Armada 3) M & M

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Match the followinga) HUL 1) Kesh Kalab) Godrej 2) Pepsodentc) P & G 3) Harpicd) Reckitt & Benckiser 4) Head &

Shoulders

Answera) HUL 2) Pepsodentb) Godrej 1) Kesh Kalac) P & G 4) Head &

Shouldersd) Reckitt & Benckiser 3) Harpic

Match the followinga) Disprin 1) HULb) Liril 2) Reckitt & Colmanc) Dermi Cool 3) Paras

Pharmaceuticald) Keo Karpin 4) Procter &

Gamble

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Answera) Disprin 2) Reckitt & Colman

b) Liril 1) HULc) Dermi Cool 3) Paras

Pharmaceutical

d) Keo Karpin 4) Procter & Gamble

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Match the following

a) Ashok Leyland 1) Cocept busb) Tata 2) Exubac) M & M 3) Quadrod) Maruti Udyog 4) Omni

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Answera) Ashok Leyland 2) Exubab) Tata 1) Cocept busc) M & M 3) Quadrod) Maruti Udyog 4) Omni

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