business in mandarin courses aec education group

14
Business in Mandarin courses AEC Education Group

Upload: terry34

Post on 31-Oct-2014

814 views

Category:

Documents


3 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Business in Mandarin courses AEC Education Group

Business in Mandarin courses

AEC Education Group

Page 2: Business in Mandarin courses AEC Education Group

Table of Content• Necessity of conducting business in professional Mandarin

• 3 courses offered:

• General Business Mandarin

• Mandarin for Customer Banking

• Mandarin for Investment Banking

• Evaluation and Testimonials

• Fees

• Contact Us

Page 3: Business in Mandarin courses AEC Education Group

Professional Business Mandarin is mandatory in today’s world

• China’s economy grows by a double digit percent annually – every ambitious firm would like to have a foothold in the Middle Kingdom.

• Guanxi, An Important Chinese Business Element – the first way to establish a “Guanxi” is to speak their language and use professional business terms in Mandarin.

• Cultural and social landmines are common when doing business in China - Besides language skills, one would need a historical overview, cultural overview, negotiation tactics, social etiquette to succeed.

• Professionalism allows a business to stand out - amidst the multitude of companies who possess the skills, track record and reputation - the one who can best express it will win

Page 4: Business in Mandarin courses AEC Education Group

Key benefits of AEC’s Business Mandarin program

• Show professionalism to potential partners with easy transition between English and Chinese business terms

• Clear understanding of Chinese business customs to quickly build strong “Guanxi”

• Gain insight into Chinese business culture through eyes of experienced bilingual professionals

• Plentiful Chinese resources especially in the banking industry to tap on

• A good platform to help local banks to understand China well and help them to build up a network with Chinese partners.

Page 5: Business in Mandarin courses AEC Education Group

The courses are meant for:

• Executives in the banking and finance sector

• Corporations aiming to expand into or expand their presence in the Chinese market

• Banks working with Chinese firms looking to launch IPOs in Singapore

Page 6: Business in Mandarin courses AEC Education Group

Lecturer’s Profile: Prof. Yang Zhihong

• Education:

• Master of Business Administration - National University of Singapore

• Master of Economics (Banking) - China People’s University

• Work Experience:

• More than 10 years at China Central Bank and Investment Bank.

• Engaged in banking research and investment analysis

• Teaching qualification:

• Approved by Ministry of Education

• Bilingual teaching method

• Lectured MBA courses for Singapore Chinese Chamber of Business, Singapore International Management Academy and more

• Subjects include Financial Management, International Finance, Economics and Strategic Management

Page 7: Business in Mandarin courses AEC Education Group

1. General Business Mandarin

Introduction This unique 3-Day introductory programme trains English-speaking bank officers how to read and speak mandarin professionally in a business environment as well as appreciate the intricacies of Chinese culture.

Course ContentsThe course covers the following topics:

- An Overview of China- Singapore and China: Cultural Similarities- Formal and Informal Meetings- Negotiations- Chinese Banquets and Farewell Dinners- Business Communication- Business Correspondence- Chinese Presentation

Page 8: Business in Mandarin courses AEC Education Group

2. Mandarin for Customer Banking

Introduction This intensive 3-Day programme trains English-speaking Customer Banking officers how to

communicate and connect with their mandarin-speaking customers for effective results

Course ContentsThe course covers the following topics:

- Singapore and China: Cultural Similarities- Business Communication- Chinese Presentation- Personal Banking: Deposits, Investments, Insurance, Loans, Credit & Debit Cards,

Automated Banking services and Internet Banking- Corporate Banking: capital markets, cash management, securities & fiduciary services,

trade finance, treasury & trust services

Page 9: Business in Mandarin courses AEC Education Group

3. Mandarin for Investment Banking

IntroductionThis 3-Day programme introduces English-speaking bankers to the mandarin terms of

complex investment banking products as well as prepares them to read and speak mandarin professionally in a business environment.

Course ContentsThe course covers the following topics:

- Singapore and China: Cultural Similarities- Business Communication- Chinese Presentation- Mergers and Acquisitions- Debts and Equities- Fixed Income, Foreign Exchange, Commodity and Equity Securities- Pension funds, mutual funds, hedge funds and REITs

Page 10: Business in Mandarin courses AEC Education Group

Existing corporations taking AEC business mandarin courses

Page 11: Business in Mandarin courses AEC Education Group

Photos of previous courses

Page 12: Business in Mandarin courses AEC Education Group

Case Study: Evaluation from most recent course attended by 18 Citibank executives

Page 13: Business in Mandarin courses AEC Education Group

Costs for 3 day course

• Business Mandarin – Investment Banking: $ 360 per pax*

• Business Mandarin – Customer Banking: $300 per pax*

• Business Mandarin – General: $300 per pax*

* Minimum class size is 10 students

Page 14: Business in Mandarin courses AEC Education Group

For more details:

Peter Justin YuMarketing [email protected]

AEC Business School Pte Ltd167, Jln Bukit MerahConnection 1, Tower 4#02-13, Singapore 150167

Tel: (65) 64120700Fax: (65) 64120750