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Business Development and Sales Strategies
That work but are rarely used.
And the overused strategies that don’t.
WWW
brian.t.king
/briantking1
briantking.com
@BrianTKingBlog
amkinggroup
a-m-king-construction
www.amkinggroup.com
AMKingGroup
What We Do Where We Work
Markets We Serve Food Processing / Food Distribution & Cold StorageIndustrial Manufacturing / Corporate / Healthcare
“The purpose of a business is to create a customer.”
— Peter Drucker
The Art of Selling
SALES
STRATEGY
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Sales Strategies: What Works, What Doesn’t
“Let me tell you about us.”
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Please, Tell Me.
“Don’t worry, we know what you’re looking for … we’ll take care of it.”
Be an advisor, not a vendor.
Make it easy, not difficult, for the Customer.
“Our product is better than their product.”
“Our people are better.”
Educate, or walk away.
Lessons from a professional athlete.
“All business success rests on something labeled a sale, which
at least momentarily weds company and customer.”
— Tom Peters
Let’s Connect
WWW
brian.t.king
/briantking1
briantking.com
@BrianTKingBlog
amkinggroup
a-m-king-construction
www.amkinggroup.com
AMKingGroup