Building Your Kidney Walk Using Convio

Krystn Kuckelman, Walk Program Director

Gary Green, Vice President of Technology

Sachin Wadhawin, Sales Engineer, Convio

Building Your Kidney Walk Using Convio

Kidney Walk Gross Income History

Building Your Kidney Walk Using Convio

Percent Change in Total Revenue, 2004-2007

Building Your Kidney Walk Using Convio

Online vs. Total Revenue

Building Your Kidney Walk Using Convio

• Online fund raising growth is an increasingly significant component of Kidney Walk growth

• Technology Limitations– Previous partner provided an low-cost

platform for us to enter the PFR arena• Reporting, communications, and localization

capabilities

Challenges

Building Your Kidney Walk Using Convio

• As program increases in size and complexity, management needs become increasingly more important

• As number of events grow and the number of participants increase, technology and automation need to be employed to their fullest to maximize event revenue

Challenges

Building Your Kidney Walk Using Convio

Accelerating the Trend

Building Your Kidney Walk Using Convio

• Many players in this nonprofit space• Numerous meetings and discussions

with all major products and platforms• Careful assessment of NKF needs within

the Kidney Walk program and also from an enterprise perspective– Additional requirements of Division

transformation

How Do We Keep Moving Forward?

Building Your Kidney Walk Using Convio

• Convio– Comprehensive set of fund raising, advocacy

and management tools– TeamRaiser™

• Special event and fund raising module to replace Firstgiving platform

• Greatly enhanced functionality in several key areas– Reporting– Landing page design and management– Marketing tools for enhancing revenue

» Auto-scheduled email reminders– For Divisions, iMIS integration in Q2 2008

How Do We Keep Moving Forward?

Building Your Kidney Walk Using Convio

Accelerating the Trend

Building Your Kidney Walk Using Convio

Accelerating the Trend

Welcome to Convio!