building remarkable organizations - leandro herrero

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Page 1: Building Remarkable Organizations - Leandro Herrero

RBuilding remarkable

organizations

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RE-MARK-ABLE

worth remembering worth telling a story

noticeable, noteworthy, striking

extraordinary, special, outstanding, singular…

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[3]

“The ‘surplus society’ has a surplus of similar

companies, employing similar people, with similar educational backgrounds,

working in similar jobs, coming up with similar

ideas, producing similar things, with similar prices

and similar quality.”

Kjell Nordstrom and Jonas Ridderstrale, Funky Business (1999)

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[4]

Most companies are me-too companies

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25000  344  

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RE-MARK-ABLE ORGANIZATION

þ  WHAT THEY DO is excellent (a pass) þ  HOW THEY DO is smart, distinct, bold, stands out,

something memorable þ  THEIR ‘SPACE IN THE WORLD’ is beyond what they

do ( what +how + why = purpose > profit) þ  ACID TEST: the story spreads þ  THE BIZ MODEL MAY NOT BE TRANSFERABLE: the ideas

are (what if eect)

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In 2013, quality, excellence and ‘passion for’ are a pass

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R

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R 20  José  María  Arizmendiarrieta  

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1941-1956… 100000 P

14 Billions Euros Cooperative

250 companies 1 University

Retail, machinery, white goods… 17 countries

Wage regulation: 5x Mang 30% less/work 13% more

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“And those who were seen dancing were thought to be insane by those who

could not hear the music.”

Friedrich Nietzsche

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Surely, correlations…

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1. Open

governance

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2. Small is

beautiful

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3. Visible

leadership

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4. Excellence Customer

service

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5. Innovation

pioneers

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6. Unique

R&D

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7. Surely…

Org. structure

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RE-MARK-ABLE ORGANIZATION

þ  WHAT THEY DO is excellent (a pass) þ  HOW THEY DO is smart, distinct, bold, stands out,

something memorable þ  THEIR ‘SPACE IN THE WORLD’ is beyond what they

do ( what +how + why = purpose > profit) þ  ACID TEST: the story spreads þ  THE BIZ MODEL MAY NOT BE TRANSFERABLE: the ideas

are (what if eect)

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you are not

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R10

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COHABITATION    Different  collaboraAve  (loose-­‐Aght)  spaces,  one  roof  (chaordic)  Structural  diversity,  corporate  as  host      

STAY IN BETA    Unfinished  by  design,  stay  in  journey  mode.  Fix  accountabiliAes,    live  with  ambiguity        

DISRUPTIVE MODE    Low  intervenAons,  high  impact.  Growing  without  puWng  on  weight.    SoluAons  without    budget.        

1

2

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REBOOT FEATURE    Scheduled  reinvenAon,  sell  by  date  structures.  Self  criAcism  as  key    competence.  De-­‐cluYering,  spring  cleaning.  PracAce    ‘your  funcAon  is  not  needed’        

CO. VOLUNTEERS    I  do  because  I  want  to.  Engagement  beyond  airAme  and  voice.    Engagement  as  acAvism      .  

IT’S BEHAVIOURS, S    TranslaAon  into  (non  negoAable)  behaviours.  Behavioural  DNA    more  important  than  processes  and  systems          

4

5

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LEAD. DISTRIBUTED  Leading  by  giving  the  stage  (BACKSTAGE  LEADERSHIP™).  Loose  control  gain  more  control  

‘SPACE IN THE WORLD’  Beyond  mission  and  vision,  societal  purpose  and  narraAve.    Employer/employee  branding.  The  Big  Story  that  brings  the  glue  Purpose  greater  than  profits    

COLLECTIVE BRAIN  Tapping  into  any  human  capital  is  not  hierarchical.  Then24/7  Q&A.  Ideas  without  borders.  Employee  Sans  FronAers      

7 8

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90/10 AIRTIME RULE  90%  outwards,  10%  inwards.  Customer-­‐centrism,  outward  outlook  Windows  open      

10

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Management    by    

default  

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vs.

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RWorth remembering

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R Share examples of remarkable companies and ideas Ask ‘what if’ one did… Test Promote the remarkable and distinct Raise the bar beyond excellence Connect people who click with this (Stay in beta)

The movement

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RWorth remembering

Join the Movement Contact: [email protected]

+44(0) 1494 730999 www.thechalfontproject.com