build relationships and the rest will come - jess markwood
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Build a relationship and the rest will come
@jessosoyou
#A4UT4
Host to a unique community of active female users all within the women’s fashion and beauty sector
11 Internationally renowned blogs
2 Unique social shopping networks
Unique Users
Customer Database
Twitter following
1.25 million
240,000
210,000
The Aigua Media Network - The UK’s Leading Online Fashion and Beauty Network
1. Why work with content sites?
2. Communication dos and don’ts
3. Why can’t we all work together?
1. Why work with content sites?
2. Communication dos and don’ts
3. Why can’t we all work together?
• Relevancy• Brand alignment and credibility• Higher engagement levels• Added value
Because we go the extra mile!
1. Why work with content sites?
2. Communication dos and don’ts
3. Why can’t we all work together?
Pay interest
Make it personal
Make it relevant
Keep it concise
.
Incentivise
Stay connected
• Pay interest• Make it personal • Make it relevant• Keep it concise• Incentivise • Stay connected
Do...
Don’t...Do the opposite.
1. Why work with content sites?
2. Communication dos and don’ts
3. Why can’t we all work together?
Sales
Marketing
PR
E-Commerce
We all have one goal – let’s work as a team!
Now play relevant and highly motivational
video to inspire audience.
