Build Location Intelligence into Your Applications

Garry Burgess, Bob Hazelton, Tony Howser, Chris Wilcox

Location Analytics:A Major New Initiative at Esri

SpatialContext

SpatialAnalytics

SpatialInformation

Location Analytics Adds 3 Things:

SpatialInformation

Esri Business Analyst API

Real Estate Planning

Customer Intelligence

Demographics

Consumer Spending

Market Potential

Supply & Demand

Market Segmentation

Consumer Attitudes

Business Sales

Occupation

Labor Force

Media Habits

Employees Counts

Crime

Traffic Counts

Trends

Lifestyles

BA / Community

Analyst API

Web App Desktop

Community Analyst

Your Apps

ArcGIS Online Maps

Geocoding, Drive Times, …

Geo-Boundaries for Thematic Maps

Geo-Enrich and Report Services

Address or Location221B Baker Street, London

+County, District, Postcode, etc.

Demographics, Lifestyle

What’s Nearby or Closest

Relative Comparison to Another Area

http://resources.esri.com

BA Widgets

Plug BA Functionality into other Apps (e.g. Esri Flex Viewer)

Business Analyst is Going Global…

#1: Time-to-Value

#2: Sharing & Accessing Work

#3: International Coverage

Business Analyst & Community Analyst

Developer Options