build, buy or rent? leveraging talent analytics to plan for tomorrow’s workforce
DESCRIPTION
Do you know the skills and types of workers you need for tomorrow? How do you decide if you should hire a contract worker, transition a baby boomer to part time or hire a new employee? Join Stacia Garr, senior analyst with Bersin & Associates, for her discussion of the tools organizations can use to more effectively identify talent needs, how organizations use that information to develop a strategy to fill talent gaps and the benefits and drawbacks of different talent sources necessary to execute that strategy.After attending this session, listeners will understand the value of workforce analytics in mapping talent needs to organizational strategy and objectives and specific approaches to doing this effectively. You will know the risks and rewards of build, buy and lease talent strategies and have examples of how to do each effectively.TRANSCRIPT
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Build, Buy or Rent? Leveraging Talent
Analytics to Plan for Tomorrow’s Workforce
Speaker: Stacia Sherman Garr
Senior Analyst, Talent Management
Bersin & Associates
Moderator: Daniel Margolis
Managing Editor
Talent Management magazine
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Build, Buy or Rent? Leveraging Talent
Analytics to Plan for Tomorrow’s Workforce
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Daniel Margolis
Managing Editor
Talent Management magazine
Build, Buy or Rent? Leveraging Talent
Analytics to Plan for Tomorrow’s Workforce
#TMwebinar
Stacia Sherman Garr
Senior Analyst, Talent Management
Bersin & Associates
Build, Buy or Rent? Leveraging Talent Analytics to
Plan for Tomorrow’s Workforce
Copyright © 2012 Bersin & Associates. All rights reserved.
Build, Buy or Lease? Leveraging Talent Analytics to Plan for
Tomorrow’s Workforce
Stacia Sherman Garr
Senior Analyst, Bersin & Associates
Copyright © 2012 Bersin & Associates. All rights reserved. Page 8
About Us
Who We Are • Bersin & Associates empowers HR and
learning organizations to drive bottom line
impact through world class research and
consulting
Practices • Enterprise Learning
• Human Resources
• Leadership Development
• Talent Acquisition
• Talent Management - Career Management
- Performance Management
- Workforce Planning
Services • WhatWorks® Membership
• Research-based consulting services
• IMPACT: The industry’s premiere conference on the Business of Talent
• Bersin Basics
Human
Resources
Leadership
Development
Learning &
Development
Talent
Acquisition
Talent
Management
Copyright © 2012 Bersin & Associates. All rights reserved. Page 9
Serving the World’s Most Successful Organizations
Copyright © 2012 Bersin & Associates. All rights reserved. Page 10
Agenda
Why Workforce Analytics?
• The Pros and Cons of Each Strategy
• Accessing Talent for Each Strategy
• Case in Points
Build, Buy or Lease?
Key Takeaways and Q&A
Copyright © 2012 Bersin & Associates. All rights reserved. Page 11
Why Analytics? A Story of How Dow Chemical Adjusted to its Volatile Industry
Copyright © 2012 Bersin & Associates. All rights reserved. Page 12
Key Talent Challenges
Source: Q3 2012
TalentWatch
survey, n = 291
Copyright © 2012 Bersin & Associates. All rights reserved. Page 13
Top Talent Issues The majority of critical issues are related to identifying talent
needs and filling them
Source: Q3 2012
TalentWatch
survey, n = 291
Copyright © 2012 Bersin & Associates. All rights reserved. Page 14
Poll: Which Talent Challenges are Most
Critical To Your Organization?
Filling critical skill gaps
Identifying talent gaps
Filling talent gaps quickly
Planning for future talent needs
Developing HR metrics
Copyright © 2012 Bersin & Associates. All rights reserved. Page 15
Level 4: Enterprise Workforce Planning Strategic Workforce Planning on a Companywide Level
Level 3: Strategic Workforce Planning Alignment with Business Strategy, Workforce Segmentation
Level 2: Workforce Analytics Workforce Skill Gap Analysis, “What-If” Scenarios
Level 1: Headcount Planning Headcount Data Collection, Headcount Analysis, Static Data Reporting
Bersin & Associates’ Workforce Planning
Maturity Model®
Copyright © 2012 Bersin & Associates. All rights reserved. Page 16
A Modern Approach to
Workforce Planning
Assess organizational
readiness Collect data Analyze data
Identify workforce supply and
demand
Determine talent gaps
Develop action plan
(Build, Buy or Lease)
Evaluate the process
Source: Bersin & Associates, “A Modern Approach to Workforce Planning,” 2009.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 17
Data Can Come From a Variety of
Sources
Workforce Planning Analysis
Enterprise Resource Planning (ERP)
systems and associated business
intelligence tools
Data from integrated talent management
systems and / or niche providers with associated business
intelligence tools Data from
proprietary and third-party statistical analyses packages / business forecasting
tools
Copyright © 2012 Bersin & Associates. All rights reserved. Page 18
Example Data Sources
Performance
Management Talent Profiles Images courtesy of Taleo.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 19
Types of Analyses
Images courtesy of Taleo.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 20
Avoid This!
Cartoon Copyright of Dilbert, by Scott Adams.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 21
Create Insight and Actionable
Recommendations
Identify critical
business outcomes
Leverage statistics
experts
Identify the factors that
predict those better
outcomes
Develop a clear,
prioritized action plan
Copyright © 2012 Bersin & Associates. All rights reserved. Page 22
Outputs of Analyses
Current
Talent Supply
& Its Relative
Importance
Forecasted
Talent Demands
Prioritized List of
Talent Needs
Copyright © 2012 Bersin & Associates. All rights reserved. Page 23
Case in Point: Large Communications
Company Learns to Find “Waldo”
Source: www.findwaldo.com website, 2012.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 24
Decisions, Decisions: Build, Buy or
Lease?
Copyright © 2012 Bersin & Associates. All rights reserved. Page 25
Critical Skills Considerations for Build,
Buy and Lease
Build
• Danger to the business if these skills are not present
• Skills that cannot be purchased
• Skills that are cheaper to build and no immediate urgency
• Skills needed down the road
Buy
• Skills needed now for today’s growth
• Skills the organization doesn’t know how to grow
• Critical skills that recently left the organization
Lease
• Skills for which there is uncertainty in demand
• Skills for which there is uncertain budget
• Skills new to the organization (and hard to hire for)
• Skills required for only limited projects
Copyright © 2012 Bersin & Associates. All rights reserved. Page 26
Risks for Build, Buy and Lease Strategies
• Lengthy ramp-up time
• Change in priorities impacts funding
• Ineffectiveness at teaching new skills
• Insularism reduces fresh ideas and perspectives
Build
• Too many new people change culture and perceived opportunities
• Increased risk from new hire failure
• Compensation budgets and morale affected by premiums paid to external talent
Buy
• Poor estimation of work results in higher costs
• Project failure due to poor design
• Try before buy fails
Lease
Copyright © 2012 Bersin & Associates. All rights reserved. Page 27
Where Do You Find the Talent?
Copyright © 2012 Bersin & Associates. All rights reserved. Page 28
Source #1: Current Employees
Coaching Development
Plans
Career
Management Learning
Copyright © 2012 Bersin & Associates. All rights reserved. Page 29
Case in Point: Savannah River Nuclear
Solutions
Evolving SRNS’s Purpose Toward
Sustainable Energy
50% of SRNS’s
Employees Eligible to
Retire Within 5 Years
Using IDPs to Help Keep
Critical Knowledge
Within SRNS
Copyright © 2012 Bersin & Associates. All rights reserved. Page 30
Source #2: Outside the Organization
Ensure clarity on skills
necessary to hire
Leverage employee
referrals and other sources
to find the right people
Analyze which sources yield
the best candidates
Copyright © 2012 Bersin & Associates. All rights reserved. Page 31
Case in Point: Cargill Gives Access to
the Magic
• 6 reports accessible to business units and HR
• Tracked active requisitions, recruitment activity, source
effectiveness, time to fill, median days in process, and
applicant pool demographics
• HR provided reference guides to help business units
Copyright © 2012 Bersin & Associates. All rights reserved. Page 32
Source #3: Alumni
Already know your
organization and fit with your
culture
Likely could step back into a
role within your organization
easily
Continuing to serve as brand
ambassadors
Copyright © 2012 Bersin & Associates. All rights reserved. Page 33
Implementing an Alumni Program
Establish Purpose
~ Establish purpose of engaging alumni
~ Set goals
~ Determine success metrics
Gather and Create Information
~ Consolidate emails
~ Create interesting static content
~ Develop platform for dynamic content
Engage and Expand
~ Invite members through targeted communications
~ Ensure content remains sticky
~ Expand relationship through branding, recruiting and business development
Copyright © 2012 Bersin & Associates. All rights reserved. Page 34
Case in Point: S&P
Source: S&P alumni website, 2012.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 35
Source #4: Contingent Workers
Trend toward looking at contingent
workers like people – not pencils
Leading companies see the capability to
hire by ability as critical to their
company’s agility and competitive
stance.
When deciding who you need consider:
• Required timeframe
• Skills Needed
• Type of Worker
Copyright © 2012 Bersin & Associates. All rights reserved. Page 36
Case in Point: Ryder
Source: Ryder website, 2011.
Copyright © 2012 Bersin & Associates. All rights reserved. Page 37
Key Takeaways
Talent analytics has the potential to be an
extremely powerful tool
With talent analytics, don’t stop at insight –
recommend action
Develop a prioritized action plan
Leverage a variety of talent sources • Current employees
• Outside hires
• Alumni
• Contingent Workers
Copyright © 2012 Bersin & Associates. All rights reserved. Page 38
Thank you, and please join us at Bersin IMPACT 2012
April 10-12, 2012
Copyright © 2012 Bersin & Associates. All rights reserved. Page 39
Stacia Garr
Senior Analyst,
Talent Management
Questions or Follow Up:
http://blogs.bersin.com/stacia.garr
www.linkedin.com/in/staciashermangarr
Twitter: StaciaGarr
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