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BTL Brandbook

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  • Design Brandbookwww.btl.ge

  • 1.1 Sinaarsi

    2

    logotipis gamoyenebis zogierTi wesi

    Sav-TeTri logotipis gamoyenebis zogierTi wesi

    safirmo niSani2.1

    safirmo niSani SavTeTri

    safirmo ferebi

    sxva damatebiTi Sriftebi

    Sriftis gamoyenebis zogoerTi wesi

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    4

    5

    6

    7

    10

    11

    12

    146.3

    kalami6.1

    6.2 Wiqa

    CanTa

    34

    frofouzali. Sida mxare

    saqaRalde

    saqaRalde. Sida mxare

    safosto rekvizitebi

    saprezentacio diski

    saprezentacio diskis yiTi

    safirmo stilis ganmsazRvreli sxva zogierTi niSani

    2.2

    2.3

    2.4

    3.1

    3.2

    3.3

    3.4

    4.1

    4.2

    4.3

    4.4

    4.5

    5.7

    5.8

    5.9

    5.10

    5.11

    5.5

    5.6

    15

    16

    17

    18

    26

    27

    28

    29

    30

    31

    4.6 20

    A1,A2,A3,A4 formatebi

    6.4 fanqari

    35

    6.5 bloknoti. garekani

    36

    6.6 bloknoti. Sida gverdi

    37

    6.7 aqsesuarebi 40

    6.8 maisurebi 41

    38

    39

    32beWedi

    baneri

    9

    22

    23

    24

    25frofouzali

    savizito baraTi

    konverti DL

    blanki

    5.1

    5.2

    5.3

    5.4

    7.1 PPT prezentacia 42

  • 32.0

    logotipi

  • 2.1 safirmo niSani

    logos daSla ar SeiZleba, aseve ar SeiZleba logos ferebis Secvla.

    logotipi

    4

    logotipi

    logotipis gamoyenebis zogierTi wesi

    safirmo niSani

    safirmo niSani SavTeTri

    Sav-TeTri logotipis gamoyenebis zogierTi wesi

    2.2

    2.3

    2.1

    2.4

  • logos daSla ar SeiZleba

    2.2 safirmo niSaniSav-TeTri

    5

    logotipi

    logotipis gamoyenebis zogierTi wesi

    safirmo niSani

    safirmo niSani SavTeTri

    Sav-TeTri logotipis gamoyenebis zogierTi wesi

    2.2

    2.3

    2.1

    2.4

  • rogorc Ria, aseve muqi ferisfonze logotipi ucvlelia. ix.1*, 2*

    2.3 logotipis gamoyenebis zogierTi wesi

    2*

    3*

    4*

    5*

    gaiTvaliswineT rom aRniSnuli wesebi exeba inglisurenovan logotipsac*

    1*

    mwvane da malinisfer fonze logotipi TeTri xdeba. ix.3*, 4*

    dauSvebelia Sav fonze logotipis mwvane variantis gamoyeneba. ix.5*

    dauSvebelia mwvaneze logotipis Savi variantis gamoyeneba. ix.6*

    6

    6*

    logotipi

    logotipis gamoyenebis zogierTi wesi

    safirmo niSani

    safirmo niSani SavTeTri

    Sav-TeTri logotipis gamoyenebis zogierTi wesi

    2.2

    2.3

    2.1

    2.4

  • Ria, feris fonze, logotipi Savia. ix.1* sxva danarCen SemTxvevebSi is TeTri xdeba ix. 2*,3*,4*

    2.4 Sav-TeTri logotipis gamoyenebis zogierTi wesi

    7gaiTvaliswineT rom aRniSnuli wesebi exeba inglisurenovan logotipsac*

    2*

    3*

    4*

    1*logotipi

    logotipis gamoyenebis zogierTi wesi

    safirmo niSani

    safirmo niSani SavTeTri

    Sav-TeTri logotipis gamoyenebis zogierTi wesi

    2.2

    2.3

    2.1

    2.4

  • 8safirmo s

    til

    i3

    .0

  • 3.1 safirmo ferebi

    biTiel.ji-s korporatiuli ferebia: mwvane, malinisferi,nacrisferi.

    mwvane malinisferi nacrisferi

    mwvane

    nacrisferi

    CMIK

    C: 100 M: 0 Y: 100 K: 0

    C: 0 M: 0 Y: 0 K: 20

    C: 0 M: 0 Y: 0 K: 30

    muqi nacrisferi

    malinisferi C: 0 M: 100 Y: 0 K: 0

    mwvane

    nacrisferi

    PANTONE

    PANTONE DE 274-1 C

    malinisferi PANTONE DE 148-1 C

    malinisferiT SesaZlebelia daiweros mxolod saTaurebi da ara teqsti an rekvizitebi.aseve gamoyenebuli iqnas sxvadasxva aqcentebisTvis /gverdebis aRsaniSnad, buletebad/

    teqsti yovelTvis Savia an aqcentis gaketebis SemTxvevaSi malinisferi.

    mwvane da malinisferilogotipis ferebia.

    9

    safirmo stili

    safirmo ferebi

    Sriftebi

    Sriftis gamoyenebis zogoerTi wesi

    safirmo stilis ganmsazRvreli sxva zogireTi niSani

    3.1

    3.2

    3.3

    3.4

    nacrisferi

    nacrisferi

  • 3.2 Sriftebi

    biTiel.ji-s Sriftebia: saneti, saneti nusxuri, verdana, Sylfaen.

    Sanet

    abgdevzTiklmnopJr

    abcdefghijklmnop

    1234567890

    1234567890

    ABCDEFGHIJKLMNOP

    1234567890

    Sanet Nusx

    abgdevzTiklmnopJrs

    Verdana

    Sylfaen

    10

    safirmo stili

    safirmo ferebi

    Sriftebi

    Sriftis gamoyenebis zogoerTi wesi

    safirmo stilis ganmsazRvreli sxva zogireTi niSani

    3.1

    3.2

    3.3

    3.4

  • 3.3 Sriftis gamoyenebis zogierTi wesi

    1 saTaurebi yovelTvis asomTavruli SriftiT iwereba /sanet/.2 teqstis danarCeni nawili nusxuriT /sanet.Nusx.sylfaen/.

    *

    *

    teqsti,teqsti, teqstisaTaurebi yovelTvis asomTavruli SriftiT iwerebateqstis danarCeni nawili nusxuriT........teqsti,teqsti, teqstisaTaurebi yovelTvis asomTavruli SriftiT iwerebateqstis danarCeni nawili nusxuriT........

    saTauri

    1*

    2*

    11

    safirmo stili

    safirmo ferebi

    Sriftebi

    Sriftis gamoyenebis zogoerTi wesi

    safirmo stilis ganmsazRvreli sxva zogireTi niSani

    3.1

    3.2

    3.3

    3.4

  • 3.4 safirmo stilis ganmsaDzRvreli zogierTi niSani

    biTiel.ji-s logotipis garda saidentifikacoi niSnebad gamoiyeneba kidev sxva ramdenime niSani ix. 1*, 2*, 3*, 4*

    12

    1*

    2*

    safirmo stili

    safirmo ferebi

    Sriftebi

    Sriftis gamoyenebis zogoerTi wesi

    safirmo stilis ganmsazRvreli sxva zogireTi niSani

    3.1

    3.2

    3.3

    3.4

    Leselidze st. 27Tel 20 66 77

    info@btl.gewww.btl.ge

    3* 4*

  • pol

    igrafia

    4.0

    13

  • aq warmodigelia flaeris wina gverdis ori varianti.gansxvaveba mdgomareobs SemdegSi: roca wina gverdis fotoze portrets viyenebT maSin logo flaeris Sua nawilSia, xolo rodesacfoto mTliani kompoziciaa,maSin logo dasawyisSi inacvlebs.

    4.1 Dflaeri. wina gverdi 220mm/110mm DL 220mm/110mm

    5

    20

    160

    5

    6

    20

    6 60

    Texs tTexs t , t e xs t

    6 6 60

    55

    510

    5

    1=1mm

    5

    510

    160

    Soso GalumashviliSenior Consultant

    14gaiTvaliswineT rom TvalaCinoebisTvis warmodgenili flaeri dapataravebulia da originalur zomaSi araa warmodgenili*

    foto

    foto

    dizaineruli elementebi

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    DL flaeri. wina gverdi.

    DL flaeri. teqstis mxare

    A1,A2,A3,A4 formatebi

    4.1

    4.2

    4.3

    4.4

    4.5

    baneri4.6

  • 4.2 Dflaeri. teqstis mxare, 220mm/110mm

    15

    DL 220mm/110mm

    gaiTvaliswineT rom TvalaCinoebisTvis warmodgenili flaeri dapataravebulia da originalur zomaSi araa warmodgenili*

    1=1mm

    5

    5

    10

    50

    15

    teqsti

    aq warmodigelia flaeris ukana gverdi, teqstis mxarerekvizitebiT. teqsti iwereba suraTze miTiTebul adgilas.teqsti ermaneTiasgan SesaZlebelia gamoiyos wyvetili xaziT.buletebad gamoiyenebamalinisferi wre. ix. 1*

    1*

    Leselidze st. 27Tel 20 66 77

    info@btl.gewww.btl.ge

    dizaineruli elementebi

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    DL flaeri. wina gverdi.

    DL flaeri. teqstis mxare

    A1,A2,A3,A4 formatebi

    4.1

    4.2

    4.3

    4.4

    4.5

    baneri4.6

  • 56

    5

    6 60

    so so g alum aSv i lim Tav ar i k o n sult an t i 5

    10

    20

    5

    70

    5

    6

    5

    6 60

    t e q s t it e q s t i

    510

    20

    5

    70

    16

    4.3 Dflaeri. wina gverdi 220mm/110mm DL 220mm/110mm

    gaiTvaliswineT rom TvalaCinoebisTvis warmodgenili flaeri dapataravebulia da originalur zomaSi araa warmodgenili*

    1=1mm

    foto

    foto

    aq warmodigelia flaeris wina gverdis ori varianti.gansxvaveba mdgomareobs SemdegSi: roca wina gverdis fotoze portrets viyenebT maSin logo flaeris Sua nawilSia, xolo rodesacfoto mTliani kompoziciaa,maSin logo dasawyisSi inacvlebs.

    dizaineruli elementebi

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    DL flaeri. wina gverdi.

    DL flaeri. teqstis mxare

    A1,A2,A3,A4 formatebi

    4.1

    4.2

    4.3

    4.4

    4.5

    baneri4.6

  • 4.4 Dflaeri. teqstis mxare 220mm/110mm

    10

    30

    15

    5

    5 5

    25

    teqsti

    17

    DL 220mm/110mm

    gaiTvaliswineT rom TvalaCinoebisTvis warmodgenili flaeri dapataravebulia da originalur zomaSi araa warmodgenili*

    1*

    1=1mm

    Leselidze st. 27Tel 20 66 77

    info@btl.gewww.btl.ge

    aq warmodigelia flaeris ukana gverdi, teqstis mxarerekvizitebiT. teqsti iwereba suraTze miTiTebul adgilas.teqsti ermaneTiasgan SesaZlebelia gamoiyos wyvetili xaziT.buletebad gamoiyenebamalinisferi wre. ix. 1*

    dizaineruli elementebi

    DL flaeri. wina gverdi

    DL flaeri. teqstis mxare

    DL flaeri. wina gverdi.

    DL flaeri. teqstis mxare

    A1,A2,A3,A4 formatebi

    4.1

    4.2

    4.3

    4.4

    4.5

    baneri4.6

  • t e q s t it e q s t i , t e q s t i

    foto

    4.5 DAAAA1,A2,A3,A4 formatebi A1 594mm/841mm

    gaiTvaliswineT rom TvalaCinoebisTvis warmodgenili flaeri dapataravebulia da originalur zomaSi araa warmodgenili*