Located in the heart of Barcelona, the Mobile World Centre is an open platform and state of the art exhibition showroom where citizens are able to understand and experience how mobile is enhancing our lives. It offers a year-round exhibition showroom that combines a broad range of activities, programmes and content exhibitions for all citizens.

mobileworldcentre.com

mobileworldcapital.com

mobileworldcentre.commobilehealthglobal.com

4yfn.com

BARCELONA

Mobile World Capital Barcelona presents a global vision that effectively integrates mobile technologies into the fabric of the industries transforming our lives. It is committed to:

Drive the global transformation process made possible by mobile technologies.

Bolster the global positioning of Europe, Spain, Catalonia and Barcelona in innovation and technology.

Facilitate the transformation of mobile ideas into innovative bussinesses.

FOUNDING PARTNERS

Entrepreneurshipand InnovationProgramme

BUILD MOBILE IDEAS AND STARTUPS

Designed to transform Barcelona into the benchmark city for the development of new mobile businesses.From gaining a mobile entrepreneurial attitude, consolidating the mobile community, fi nding people with innovative assets, to scaling businesses and developing markets.

Mobile TransformationProgramme

Mobile ReadyAn initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve their everyday lives.Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner to live and visit Barcelona.

The programme invigorates the development and adoption of mobile technology solutions to transform the strategic sectors, positioning the city and the country as a mobile world reference and enriching our business fabric.It focuses primarily on the transformation of three main sectors:

mobilereadybcn.com

· Retail

· Tourism

· Creative Industries

4 YEARS FROM NOWThis event provides a real hands on experience that will help entrepreneurs get to the next level. Attendees build a larger international network, with real feedback on concepts, and fi nd the resources to accelerate their current or future business.It includes a wide program of conferences, workshops, pitches and expert meetings and will gather the best mobile industry leaders, successful entrepreneurs and digital experts along with renowned accelerators, incubators and investors.4YFN is for all entrepreneurs at any stage of the entrepreneurial process. From individuals seeking inspiration to get started, validation of an idea or an opportunity to build quality contacts, to start ups looking for talent, specifi c advice or fi nancing.

4yfn.com

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Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

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An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

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· Tourism

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· Retail

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Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

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everyday lives.Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

illustrating the potential of mobile transformation and how it can improve everyday lives.

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An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

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An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals An initiative that extends the mobile offering to the citizens and visitors of

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An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Mobile Ready mobilereadybcn.com

An initiative that extends the mobile offering to the citizens and visitors of Barcelona by building a catalogue of activities, experiences and proposals

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illustrating the potential of mobile transformation and how it can improve everyday lives.

illustrating the potential of mobile transformation and how it can improve everyday lives.

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main sectors:

· Retail

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Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve illustrating the potential of mobile transformation and how it can improve illustrating the potential of mobile transformation and how it can improve illustrating the potential of mobile transformation and how it can improve illustrating the potential of mobile transformation and how it can improve illustrating the potential of mobile transformation and how it can improve

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illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Barcelona by building a catalogue of activities, experiences and proposals illustrating the potential of mobile transformation and how it can improve

Thanks to Mobile Ready initiatives a mobile device becomes the perfect partner

Competence Centre Programme

This programme embraces mobile technologies as an opportunity for transformation in the areas of mHealth, mEducation and mSmartCities in alignment with the global and European agenda.

mHealth mobilehealthglobal.com

Has the objective of promoting the improvement of the welfare and health of citizens by personalising services based on mobile technology by undertaking initiatives in a number of areas:Standards & interoperability · Chronic Conditions · Health education & wellness · Mental health · Mobile pharma · Mobile personal health record · mHealth professionals & and patients training

mEducation mSchools programme: a new way of teaching and learning.A Multi-faced initiative embracing mobile technologies to engage schools, teachers, students and industry professionals that opens up new ways of teaching and learning, improving achievement and employability.

One programme, three focus areas:

· Encourage learning with Mobile

· Improve digital skills and entrepreneurial spirit

· Build an open environment for mEducation.

mSmart City Transforming Barcelona into a self-sufi cient, hiperconnected and zero-emissions city. Integrating mobile technology to make life in the city into a better, easier and smarter one.

MWCAPITAL STRATEGIC PROGRAMMES