Bringing the Future to Life: Transmedia Future Scenarios

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<ul><li><p>Trevor HaldenbyMDes Candidate</p><p>MRP Defence, April 18th 2013</p><p>Bringing the Future</p><p>to Life</p></li><li><p>Public Domain: Department of Defense Gravitational Experiment, August 1967</p></li><li><p>Tweet from Canadian astronaut Chris Hadfield, 2013</p></li><li><p>by Ray Kurzweil, Attribution 1.0 Generic (CC BY 1.0)</p></li><li><p>Public Domain: NHGRI: www.genome.gov/sequencingcosts</p><p>http://www.genome.gov/sequencingcostshttp://www.genome.gov/sequencingcosts</p></li><li><p>Public Domain: Department of Defense Trinity nuclear test, July 1945</p></li><li><p>J. Craig Venter Institute, 2010</p></li><li><p>Rafael Popper, How are foresight methods selected? (2008)</p></li><li><p>Photo by pauliki (CC BY-NC-ND 3.0)</p></li><li><p>http://www.newmedici.com/2010/06/21/the-reboot-of-transmedia-content/</p><p>Transmedia STORYTELLING</p><p>http://www.newmedici.com/2010/06/21/the-reboot-of-transmedia-content/http://www.newmedici.com/2010/06/21/the-reboot-of-transmedia-content/http://www.newmedici.com/2010/06/21/the-reboot-of-transmedia-content/http://www.newmedici.com/2010/06/21/the-reboot-of-transmedia-content/</p></li><li><p>Spreadability vs. Drillability</p><p>Continuity vs. Multiplicity</p><p>Immersion vs. Extractability</p><p>Worldbuilding</p><p>Seriality</p><p>Subjectivity</p><p>Performance</p><p>7 Core Concepts of Transmediafrom Henry Jenkins</p><p>http://henryjenkins.org/2009/12/the_revenge_of_the_origami_uni.html</p><p>http://henryjenkins.org/2009/12/the_revenge_of_the_origami_uni.htmlhttp://henryjenkins.org/2009/12/the_revenge_of_the_origami_uni.html</p></li><li><p>by Robert Pratten (CC BY-NC-ND 3.0)</p></li><li><p>Build a world, not a linear narrative.</p><p>Spread the story across a media ecosystem.</p><p>Engage fans and participants as creators and curators.</p><p>THE PILLARS OF TRANSMEDIA:</p></li><li><p>Frankenstein,Universal Pictures, 1931</p></li><li><p>$20,970</p></li><li><p>The Story of</p><p>www.byologyc.com</p><p>http://www.byologyc.comhttp://www.byologyc.com</p></li><li><p>Taking care of you... from the inside out.</p><p>And now...</p><p>The firmware update for your immune system.</p></li><li><p>CONTROL.TAKING CARE OF YOUFROM THE INSIDE OUT.</p><p>LIFECHOICE</p><p>CHANCECHANCE</p><p>SHOULD BE ABOUT</p></li><li><p>twitter.com/byologyc</p></li><li><p>ByoLogyc StaffZED.TO ParticipantsEXE Anarchists</p></li><li><p>Join the ranks of ByoLogyc, and playa part in humanitys better tomorrow.</p></li><li><p>Online Live</p></li><li><p>ByoLogyc: Where You Become NewJuly 4-15 2012</p><p>ByoLogyc: Patient ZeroSeptember 29 2012</p><p>ByoLogyc: RETREATNovember 2-3, 2012</p><p>Live IMMERSIVE Performances</p><p>ByoLogyc: 20 Years ForwardMarch 20 2012</p><p>The 2025 Design Innovation AwardsFebruary 26, 2013</p></li><li><p>ADVENTURE Ticket (Evacuee)</p><p>POWER Ticket (SCD Agent)</p><p>ACTION Ticket (EXE Anarchist)</p><p>PRIVILEGE Ticket (Board Member)</p></li><li><p>Build a world, not a linear narrative.</p><p>Spread the scenario across media.</p><p>Engage fans and participants as creators, curators, and futurists.</p><p>THE PILLARS OFTRANSMEDIA SCENARIOS:</p></li><li><p>Thank you!</p><p>Greg van alstyne,Siobhan oflynn,Lenore richards,</p><p>My SFI colleagues...</p></li><li><p>?Questions?</p></li></ul>

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