Upload File

bringing brand advertising into today's programmatic world - digiday programmatic summit...

  • Home
  • Marketing
  • Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
18

Upload: digiday

Post on 16-Jul-2015

121 views

Category:

Marketing


1 download

Report

Tags:

TRANSCRIPT

Page 1: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 2: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 3: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 4: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 5: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 6: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 7: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 8: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 9: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 10: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 11: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 12: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 13: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 14: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 15: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 16: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 17: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15
Page 18: Bringing Brand Advertising into Today's Programmatic World - Digiday Programmatic Summit Europe, 4/12/15

[email protected]


Hot Topic: How to Organise for a Programmatic Culture - Digiday Programmatic Summit Europe, 4/13/15

Mysapce Digiday Social

Make It Right Foundation, Digiday Programmatic Summit, May 24th, 2016

Nokia Digiday Mobile

The Benefits of Automation - Digiday Programmatic Rome, 11/10/15

Investing in improving The Publisher Experience, Digiday Programmatic Summit, November 2016

WTF - Digiday · RTB refers to the purchase of ads through real-time ... WTF is programmatic advertising? 7 DIGIDAY ... to open their ads up to an auction,

Hot Topic: Getting Viewability Right - Digiday Programmatic Summit Europe, 4/14/15

MOVING BEYOND PROGRAMMATIC DISPLAY - Digiday€¦ · DIGIDAY Sat Itry 03 INTRODUCTION According to eMarketer, 73 percent of digital display ad spend will be programmatic in 2016

The Agency Approach to Managing Everyone, Digiday Programmatic Summit, November 2016

Hot Topic: Programmatic Advertising's Next Frontier, Digiday Publishing Summit, March 26, 2015

2020 Digiday

Bet you didn't know, Digiday Programmatic Summit, November 2016

The Role Programmatic Technology Plays in the User Experience - Digiday Programmatic Rome, 11/12/15

2021 Digiday

WTF is Programmatic? (Digiday WTF Programmatic for Publishers - 4/30/15)

Making Sense of Data, Digiday Programmatic Summit, November 2016

Deep Dive on Programmatic for Publishers (Digiday WTF Programmatic for Publishers - 4/30/15)

Marcus Pratt Digiday Programmatic Nashville Nov 2015

Digiday Research Data Pack · Digiday Research Data Pack The state of programmatic media for publishers NOVEMBER 2018 The data showcased in this report were collected in November

Whack-A-Mole Vs Waltz - Customization of Display Advertising, Digiday Programmatic Summit, May 23rd, 2016

Pushing the Creative Envelope in Programmatic, Digiday Programmatic Summit, November 2016

Why Programmatic Audio Will Become A Marketer's Dream Sponsored By The Trade Desk, Digiday Programmatic Summit, May 24th, 2016

Improving Quality in Programmatic: A 5-Step Summary - Digiday Programmatic Rome, 11/11/15

Digiday Exchange: isocket Workshop: "Programmatic Buying Beyond RTB"

Lessons Learned From Absorbing Programmatic, Digiday Programmatic Summit, November 2016

Hot Topic: Ad Fraud - Digiday Programmatic Summit Europe, 4/12/15

Chacha Digiday Mobile

What Native Programmatic Means Today, Digiday Publishing Summit, September 2016

What is the Effect of So Much Consumer Targeting? - Digiday Programmatic Rome, 11/11/15

You Say Potato, I Say Programmatic Direct - Simplifying Trends in Today's Digital Advertising Marketplace

WTF is Cross-Device Targeting? (Digiday WTF Programmatic for Publishers - 4/30/15)

The Role of Programmatic: From TV to Digital Media - Digiday Programmatic Rome, 11/11/15

WTF is First-Party vs. Third-Party Data? (Digiday WTF Programmatic for Publishers - 4/30/15)

Hot Topic: Transparency in Programmatic - Digiday Programmatic Summit Europe, 4/13/15