brightcove play: user generated content

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USER GENERATED CONTENT THE AUDIENCE DELIVERS BLENDED DISTRIBUTION STRATEGIES FOR ONLINE VIDEO Steve Hulford / Filemobile / Chief Creative Officer

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Post on 09-May-2015

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This is a talk Steve Hulford gave on Blended Video Distribution strategies with a focus on User Generated Content at the Brightcove PLAY conference in Boston May 23rd to 25th.

TRANSCRIPT

  • 1.BLENDED DISTRIBUTION STRATEGIES FOR ONLINE VIDEO
    USER GENERATED CONTENT
    THE AUDIENCE DELIVERS
    Steve Hulford / Filemobile / Chief Creative Officer

2. Who we are
FOUNDER OF FILEMOBILE
CHIEF CREATIVE OFFICER
@filemobile
@hulford

  • Filemobile has launched over 1,000 UGC programs Since 2006

3. Work with media companies, brands, agencies, enterprise and education 4. Located in Toronto and New York