breaking branding
DESCRIPTION
A story of personal branding and online marketing by Jarkko Sjöman.TRANSCRIPT
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A story of personal branding and online marketing today.
BreakingBranding
by Jarkko Sjöman
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It’s 2014 and 99% of people still market like it’s 2004.
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“How dare you settle for less when the world has made it so easy for you to be remarkable?”
Seth Godin
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Use strong content.Be bold. Show your passion. Tell who you are.
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You have to tell stories. And stand out.
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“If you're committed enough, you can make any story work. I once told a woman I was Kevin Costner, and it worked because I believed it.”
Saul Goodman
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Every single marketer is a storyteller.
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You have to give value to your audience.
And then ask for business.
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And to become a great storyteller, you have to get the attention first.
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Did I get yours now?
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BreakingBranding
A story of personal branding
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If it scares you, it might be a good thing to try.
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Creating great content is the first step for you to become an influencer in the social world.
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It is also your first step to start personal branding.
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Create a simple and memorable statement describing who you are and what you have to offer.
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Pick 2-3 social platforms. Each sphere adds to your brand and personal reputation.
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I chose: SlideShare, LinkedIn and Twitter. And decided to be a Superman.
icons are links
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BreakingSuperman
This is my story
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2 years ago I uploaded my viral resume
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Slides became a passion.I always wanted to be better.
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“No more half-measures.”Mike Ehrmantraut
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+500k#Slideshare views
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Yeah, half a million baby!
#Slideshare views
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+15.000 #Slideshare followers
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One of the Top50 Influencers on Slideshere. Dude, there is The White House. And NASA.
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I became a public speaker, top influencer on Slideshare and a personal branding coach.
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“I did it for me. I liked it. I was good at it. And I was … I was alive.”
Walter White
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Why don’t you start with your own content, today?
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“This kicks like a mule with its balls wrapped in duct tape!”
Tuco Salamanca
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“When you set down the path to create art, whatever sort of art it is, understand that the
path is neither short nor easy. That means you must determine if the route is worth the effort.
If it’s not, dream bigger.”
Seth Godin
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“Just because you shot Jesse James don’t make you Jesse James.”
Mike Ehrmantraut
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I wanted to learn all the new skills about marketing and branding. Because of passion.
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“We’re done when I say we’re done.”
Walter White
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It’s time to cook again.
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“I’ve still got things left to do.”
Walter White
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So here is this SlideShare guru ready to kick some ass.
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I am ready and open for new opportunities and challenges! - collaborations - individual projects - jobs - sub-contracting
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- personal branding, communications and content marketing - presentations & public speaking - social media and online marketing- HR, recruitment, employer branding and talent management- online community management - coaching and consulting
The Skills - Jarkko Sjöman
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So what can I do for YOU?
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This was my story, what’s yours?
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Check out my other presentations.
If you liked this deck
Click these:
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And please share my slides.Or I’m branding bad.
Follow me:
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