break into tech_developing_online_presence
TRANSCRIPT
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Breaking Into Tech From Corporate America: Developing an Online Presence
By Justin Reitman +
Courtney Ronan +
Suits to Silicon Alley
Thursday, May 30, 13
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Four Questions to Introduce Ourselves
Who are you?
What do you do?
Which one of Social Media Platforms do you prefer?
Where would you like to be in 6 months?
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Four Questions to Introduce Ourselves
Who are you?
What do you do?
Which one of Social Media Platforms do you prefer?
Where would you like to be in 6 months?
I’m Justin Co-Founder of Suits to Silicon Alley
I’m a lawyer by training and currently Head of Content for Equitally a Fin-Tech Startup
I prefer Linkedin and Twitter for professional use - Facebook and Instagram for social.
At Equitally in charge of Business Development
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My Story
Tried to break in for over 6 months
Went to Meetups, Networking events, took classes
Attended Startup Weekend - Worked on project and team came in second
Kept in touch with Mentors, asked them how I could help
After getting coffee and meeting every other week with my boss, he asked me to join company.
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Our Roadmap
Lots of Noise
Focus
Consolidate
Engage
Strategy
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Lots of Noise
Twitter Quora Linkedin
Facebook Blog Meetup
AngelList Google+ SkillShare
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Focus
Twitter LinkedIn
Blog
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Consolidate
Consolidate your MessageShort summary describes who you are (background, interests, current role)
Connect your NetworksAbout.me - Personal Landing page
Twitter - LinkedIn - Blog
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Bottom-Up Networking Fill your stream with relevant content
Discover Relevant People Start small, who do they follow
Interact with individualsFeedback, questions (make them feel important)
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Relevant People fill their feed with Relevant Information and
Powerful People
Ask People Questions: They will Respond
Give Feedback!
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Make Every Connection Count Tell them why you are connecting; ask a questionDon’t reach out unannounced
Follow the Companies and groups you want to be apart of
Have a relevant Summary
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BloggingOpportunity
To show world who you are
Develop an expertise
Become a Thought Leader
Reach out for an interview
Lets Make it EasyPostach.io
Tumblr
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StrategyDo you want to start a company?
Which Industry?Edu-tech, eCommerce, Enterprise, Social Web
Crunch Base has a complete list
Use Social Media to solve your weaknesses and promote your strengths
Do you want to work at a startup?What Industry?
What Position?Biz Dev, Product, User Acquisition, Marketing
Follow people in those positions
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Anything Else
Other NetworksQuora - Answer and Ask Questions (Become an expert)
Skill Share - Work on Projects Make Something
Meetup - Find People with like minded interests
Other ResourcesStartup Institute
General Assembly
Business Insider
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Four Final Takeaways
Life-Long Learning
Developing Your Voice
Curating Content and Network (Top-Down)
Engaging with Your Network + Feedback
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