branding in social media
DESCRIPTION
Social Media is one of the best tools to Build and Promote Brand. From Manufacturing to Media, every Industry vertical has an opportunity to leverage Social Media for Branding. We hope that you find the examples shared in this presentation Interesting, Relevant and Insightful. To know more about our work, visit http://www.digitalvidya.com.TRANSCRIPT
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Social Media for
Brand Building
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What is Social Media Marketing?
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“The process of reaching out to and engaging with your customers/users through
Social Media (FB, Twitter, YouTube etc)”
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February 4, 2004
A man broke up with Erica, his girlfriend, in a Harvard Bar
Didn’t want to keep the bad feeling to himself.
He created viral that compares girls to barnyard animals
His name is Mark Zuckerberg & the viral was Facebook
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Why care about Social Media?
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Platform Global India Facebook
No of Users (Million)
750+ 30+
200+ 5+
100+ 10+
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Timings can’t be Better!
Opportunity to build competitive edge
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Quiz Time!
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_____ is the 2nd Largest Search Engine!
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Let’s look at some Interesting Success Stories!
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Kogi Korean BBQ Taco Truck
Blog + Flickr + Twitter - 10 people/stop to 800 people/stop
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Inviting Friends
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Gunpowder Restaurant
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Visit http://www.MySunShineCandles.com
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Tweet 2 Order
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Reputation Mgmt
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Personal Example
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Apple Macbook: Online Reputation
1 Review: ~85,000 Views
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LinkedIn Company Pages
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“Talking to them is like talking to a Friend who happens to sell Shoes.”
The Ultimate Victory!
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What are you waiting for?
Do you think you have an option?
www.digitalvidya.com @pradeepchopra | www.digitalvidya.com
Thank You!
Serious about Social Media? Join us in our next Workshop!
Mumbai Delhi
Social Media Marketing Aug 18, 19 Aug 25, 26