brand value interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · where the...

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Creating and managing brand value Interbrand As seen in Business Week, July 2005 www.interbrand.com www.interbrand.com

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Page 1: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Creating and managing brand value Interbrand As seen in Business Week, July 2005

www.interbrand.comwww.interbrand.com

Page 2: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 3: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 4: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 5: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 6: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 7: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005

Page 8: brand value Interbrandbrand.patyellow.com/images/brand_2005.pdf · 2005. 7. 22. · Where the entertainment and content begins," says Ryan Barker, director of brand strategy at consul-

Interbrand

As seen in Business Week, July 2005