1. BRAND PLATFORMHeaven Resort

2. CONTENT LIST About Product/Service Customer Segment Competitor Brand Element 3. ABOUT SERVICE Great location in beautiful SWAT Luxury Accommodation Complimentary Pick n Drop from SWAT Busstop Complimentary Indoor Games Facilities for meetings , workshops and seminars Large Zoo with a wide variety of birds &animals Trout farm and hatchery, the largest in theNorthern Area 4. CUSTOMER SEGMENT Customer Target Demographic Factors 5. CUSTOMER TARGET Common peoples Tourists Officers / excutives 6. DEMOGRAHIC FACTORS1. AGE From 15 to 602. SOCIAL CLASS Rich Upper middle class3. INCOME LEVEL From 25000-200000+4. RELIGIONMuslimNon-Muslim 7. COMPETITOR Htels Motel Restaurants And Other Resort 8. BRAND ELEMENTS Brand Name Logo Slogan Promis Jingle Color 9. BRAND NAME Heaven Resort 10. LOGO 11. SLOGAN Heaven on Earth 12. PROMIS Luxury accommodation ateconomical Price in Peacefullenvironment 13. JINGLE 14. COLOR Green & Brown 15. Any ?THE END