brand manual cop20 logo

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COP 20

BRAND MANUAL

Brand manual COP20 Lima Logo



01.

LOGOTYPE




SOBRE CAMBIO CLIMÁTICO 2014

CONFERENCIA DE NACIONES UNIDAS



The main logotype version is on black background,

vertical and in English. However,

it may be used on a white background,

horizontal and in Spanish, as it may be necessary.

This logotype is unalterable.

When reproducing it, use always the

manual’s parameters.

For any question

call Brandlab™ at 7481210.

01. LOGOTYPECMYK Version

CMYK versionon black background















For any question


01. LOGOTYPERGB Version

RGB versionon black background















For any question


01. LOGOTYPECMYK Version

CMYK versionon white background




C : 100M : 0 Y: 0 K : 0

C : 95M : 10Y: 0 K : 0

C : 90 M : 20 Y : 0 K : 0

C : 85M : 30 Y : 0 K : 0

C : 80 M : 40 Y : 0 K : 0

C : 75M : 50 Y: 0 K : 0

C : 70M : 60 Y: 0 K : 0

C : 65M : 70Y: 0 K : 0

C : 60 M : 80 Y : 0 K : 0

C : 55M : 90 Y : 0 K : 0

C : 50 M : 100Y : 0 K : 0

C : 45M : 100Y: 10K : 0

C : 40 M : 100Y : 20 K : 0

C : 35M : 100Y : 35K : 0

C : 25M : 100Y: 45K : 0

C : 20 M : 100Y : 55K : 0

C : 15M : 100Y: 65K : 0

C : 10M : 100Y: 75K : 0

C : 05 M : 100Y : 90 K : 0

C : 0 M : 100Y: 100K : 0

Each one of the 20 rings comprisingthe isotype has a CMYK value that

shall not be altered or changed.

For any questioncall Brandlab™ at 7481210.

01. LOGOTYPE

CMYK version isotype colors




R : 0 G : 255B : 255

R : 20 G : 230 B : 230

R : 41G : 204 B : 245

R : 61G : 179B : 240

R : 82G : 153B : 235

R : 102G : 128B : 230

R : 122G : 102B : 224

R : 143G : 77B : 219

R : 163G : 51B : 214

R : 184G : 26 B : 209

R : 204 G : 0 B : 204

R : 210G : 0 B : 181

R : 215G : 0 B : 159

R : 221G : 0 B : 136

R : 227G : 0 B : 113

R : 232G : 0 B : 9 1

R : 238 G : 0 B : 6 8

R : 244 G : 0 B : 4 5

R : 249G : 0 B : 2 3

R : 255G : 0 B : 0

Each one of the 20 rings comprising

the isotype has a RGB value thatshall not be altered or changed.

For any question


01. LOGOTYPE

RGB version isotype colors




HTML : 00FFFF

HTML : 14E6FA

HTML : 29CCF5

HTML : 3DB3F0

HTML : 5299EB

HTML : 6680E6

HTML : 7A66E0

HTML : 8F4DDB

HTML : A333D6

HTML : B81AD1

HTML : CC00CC

HTML : D200B5

HTML : D7009F

HTML : DD0088

HTML : E30071

HTML : E8005B

HTML : EE0044

HTML : F4002D

HTML : F90017

HTML : FF0000

Each one of the 20 rings comprising

the isotype has a hexadecimal valuethat shall not be altered or changed.

For any question


01. LOGOTYPE

HTLM version isotype colors




: 8 x

xx

x x

It is the minimum space

protecting the logotype, and it shall never beinvaded by other elements such as text,images, symbols, among others.

The measure of this (x) area shall be determined

based on the isotype measure (8x).


01. LOGOTYPE

Restricted area


The same standard applies for other

versions of the logo color.



3cm 137px

It is the minimum size a logo can have bothin printed applications

and in the web platform.


01. LOGOTYPE

Minimum size allowed.


The same standard applies for other

versions of the logo color.

Minimum print size Minimum screen size



02.

EXAMPLES

OF USE




CONFERENCIA - PANEL

Hemiciclo Raúl Porras Barrenechea

Lima, 24 de Octubre de 2014

Right use

Wrong useBrand manual COP20 Lima Logo



CONFERENCIA - PANEL

Hemiciclo Raúl Porras Barrenechea

Lima, 24 de Octubre de 2014

Right use Wrong use

de O


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