BPO Future Forward: 6 Ways to Drive an Effective Channel Incentive Program

Download BPO Future Forward: 6 Ways to Drive an Effective Channel Incentive Program

Post on 12-Jul-2015

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  • 1. CONSOLIDATE AND STANDARDIZE 2. STREAMLINE PROCESSES TOREDUCE NON-CORE WORK 3. COMMUNICATE CONSISTENTLY

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    6. LEVERAGE ANALYTICS

    THE SALES AND FULFILLMENT(S&F) SERIES

    4. CREATE A DEDICATEDSUPPORT TEAM 5. INVEST IN TECHNOLOGY AND TOOLS

    6 ways to drive aneffective channelincentive program

    Enhancing sales efficiency is the top priority for every enterprise and one of the best ways to motivate the sales force is through efficient channel incentive programs. Here are 6 ways

    to ensure that these programs are well-timed and well-managed.

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    infosysbpo.com/sales-fulfillment #SCM

    Start by bucketing channel management activities like research,

    design and launch into decision-, action-, and data-oriented categories

    A dedicated channel incentive team can provide proactive and reactive support by directly engaging with partners, communicating with the right stakeholders, and increasing

    awareness about programs and events

    Technology solutions help automate activities in areas like calculations, issue resolutions, and reporting.

    For example, a knowledge bank along with a self-service portal can optimize

    query management

    Use analytics to better understand products, programs and market needs

    this will help speed up decision making and program deployment

    Out source processes like program training so sales teams wont dilute their focus on their core activity

    product sales

    Channel partners need to be informed about events, promotions, product

    catalog changes, and payment delays in a timely and consistent manner

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