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Interparfums. 2010 sales. January 2011. Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel. Paul Smith. S.T. Dupont. Van Cleef & Arpels. 2010 sales 25 January 2011

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Page 1: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Boucheron. Burberry. Jimmy Choo. Lanvin.Montblanc. Nickel. Paul Smith.S.T. Dupont. Van Cleef & Arpels.

2010 sales25 January 2011

Page 2: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Contents2010 operating highlights2010 sales2010 earnings2010 organisational developments2011 launches2011 budgetQ&A

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Page 3: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Annual highlights 2010

3

Page 4: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 operating highlightsA buoyant market for perfumes and cosmeticsStrong sales +17.9% at current exchange rates +18.3% at constant exchange ratesSignificant growth in new markets Asia +27% Middle East +16% Return to normal market conditions and Eastern Europe (+61%)

and South America (+42%) Positive momentum in mature markets Western Europe +14% North America +9% (excluding inventory transfer to Interparfums Luxury Brands)

4

Page 5: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Distribution agreement with P&G expired on 31 December 2010Creation of InterParfums Luxury Brands (IPLB) A wholly-owned subsidiary of Interparfums SA

Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager, Stanislas Archambault)InterParfums/Clarins Alliance - 1 January 2011 Sharing sales force management and costs Clarins Fragrance Group: Mugler, Azzaro, Porsche Design, David Yurman, Swarovski Four-year renewable agreement Park Avenue office (NY) Warehouse in Orangeburg (near New York City)

5

2010 operating highlights (continued)

Page 6: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

A sales office already in place for several yearsCreation of InterParfums Singapore (IPS) A wholly-owned subsidiary of InterParfums SA

Invoicing from Paris maintained A team of 8 (General Manager, Renaud Boisson)

6

2010 operating highlights (cont.)

Page 7: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 operating highlights (cont.)

Boucheron license agreement▪ 15-year term

▪ 1 January 2011 -> 31 December 2025

▪ Financial terms▪ Payment of upfront license fee (reported in the 2010 financial statements)▪ Level of royalties and expenditures in line with normal conditions

▪ Products▪ Existing lines : Boucheron homme and Boucheron femme, Jaïpur homme and Jaïpur femme▪ Launch of a women’s line in 2013

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Page 8: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 operating highlightsBurberry license▪ Extension of the current license agreement

▪ 31 December 2016 -> 31 December 2017

▪ Deadline advanced for exercising right to repurchase the license▪ 31 December 2011 -> 31 December 2012▪ Fair market value

▪ Date advanced for exercising option to extend license an additional 5 years▪ 31 December 2014 -> 31 December 2015

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Page 9: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 sales

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Page 10: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesBurberry 2010 sales: €184.8m (+11%) Launch of the Burberry Sport line Launch of the Burberry Beauty make-up line Gains by well-established lines Burberry, Burberry Weekend and Burberry Touch Steady performance by Burberry Brit and Burberry The Beat lines

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Page 11: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.11

Page 12: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesLanvin 2010 sales: €53.0m (+31%) Launch of the women's line Marry Me ! (€7m) Sustained growth by the lines :

Eclat d’Arpège (+29%) Jeanne Lanvin (+15%)

Robust gains in Eastern Europe and Asia

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Page 13: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Page 14: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Van Cleef & Arpels 2010 sales: €25.9m (+29%) Spring launch of the women's line Oriens (€6m) Fall launch of the men’s line Midnight in Paris (€3m) Growth in all regions (particularly in Middle East)

14

2010 sales

Page 15: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.15

Page 16: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.16

Page 17: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesS.T. Dupont 2010 sales: €15.8m (+37%) Launch of the Intense and Essence Pure Ice lines in the spring Launch of the women's line Miss Dupont in the fall Steady performances by well-established lines Discussions in progress on extension of the license agreement

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Page 18: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.18

Page 19: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesPaul Smith 2010 sales: €14.9m (+17%) Growth of Paul Smith, Paul Smith Extrême and Paul Smith Rose lines Launch of Paul Smith Man 2 line Concentration of sales in Western Europe (2/3)

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Page 20: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.20

Page 21: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Montblanc License agreement commencing on 1 July 2010 Takeover of inventory held by P&G valued at €2.5 million 2010 sales: €7.0mGood commercial start in North and South America

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2010 sales

Page 22: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesSales by brand(€ million) 2009 2010 2010/2009

Burberry 166.2 184.8 +11% Lanvin 40.6 53.0 +31% Van Cleef & Arpels 20.2 25.9 +29% S.T. Dupont 11.5 15.8 +37% Paul Smith 12.8 14.9 +17% Montblanc - 7.0 ns Nickel 2.3 2.2 - Jimmy Choo - 0.6 ns Other 5.6 1.5 ns

Total 259.2 305.7 +18%

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Page 23: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 salesSales by region(€ million) 2009 2010 2010/2009

Africa 1.8 2.6 +42% North America 43.8 42.9 ns South America 17.5 24.8 +42% Asia 37.5 47.7 +27% Eastern Europe 18.4 29.6 +61% Western Europe 85.1 96.9 +14% France 26.4 27.9 +5% Middle East 28.7 33.3 +16%

Total 259.2 305.7 +18%

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Page 24: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 sales

North America

14% (17%)

Western Europe

32% (33%)France

9% (10%)

South America

8% (7%)

Eastern Europe

10% (7%)

Middle East

11% (11%)

Asia

15% (14%)

Africa

1% (1%)

24

Regional sales mix 2010 (2009)

Interparfums. 2010 sales. January 2011.

Page 25: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.25

2010 earnings

Page 26: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 earningsSales by currency

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Pound sterling

7% (9%)

Other

4% (3%)

Dollar

38% (35%)Euro

51% (53%)

Page 27: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 earningsSales by currencyCurrency Av. exch. rates Currency

2009 2010 effect

$ / € 1.2930 1.3210 -€2.2m £ / € 0.89 0.86 +€0.6m Y / € 132 120 +€0.8m

For info : $/€ exchange rate of 1.2930 in 2009 through hedging instruments vs. actual $/€ exchange rate of 1.3950

Sales of €306.6m at constant exchange rates (+18.3%)

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Page 28: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Operating income expected be close to €41 million (+22%)

An operating margin of 13.5%

Net cash of approximately €45m at 31 December 2010

28

2010 earnings

Page 29: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 results 9 March 2011

2011 first-quarter sales 29 April 2011

2011 Annual General Meeting 29 April 2011 (Pavillon Gabriel 2:00 p.m.)

29

Financial calendar

Page 30: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2010 organisational developments

30

Page 31: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Available in April 2011 – Commissioned in summer 2011Criquebeuf Sur Seine industry park (27) – Autoroute A13 (Upper Normandy)Area: 30,000 m2

Capacity: 43,000 palettesLow capacity storage Seveso classification for 2,090 m3 of inflammable liquidsFrench environmental and antiterrorism compliance certificationsLogidrive IT system with SAP Connexion

31

New logistics warehouse

Page 32: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

An existing integrated software program at the end of its lifecycle

A study was launched in January 2010 with the go live phase scheduled for 4 April 2011

A company-wide project with the participation of 20 employees

Partners: Project management consultancy: Adone Conseil Software publisher: SAP Integrator: Logica

Budget: €1.8m

32

New information system

Page 33: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.33

New website

Page 34: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2011 launches

34

Page 35: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Fragrances Jimmy Choo: Women’s line Jimmy Choo (winter) Burberry: Women’s and men’s line Burberry Sport Ice (winter) Paul Smith: Women’s and men’s line Optimistic (spring) Montblanc: Men’s line (spring) Burberry: Women’s line (fall)

Make-up Burberry Beauty: 30 additional references

35

2011 launches

Page 36: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2011 budget

36

Page 37: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2011 budget (November 2010)

Sales by brand(€ million) 2010(e) Change in 2010 (e) 2011 (e) 2010/2011

Actual structure Restated Like-for-like

(Reported)

Burberry 183.0 8.0 191.0 205.0 +7% (+12%) Lanvin 47.0 47.0 49.0 +4% Van Cleef & Arpels 25.0 25.0 26.0 +4% S.T. Dupont 14.0 14.0 14.0 - Paul Smith 14.0 14.0 14.0 - Jimmy Choo 2.0 1.0 3.0 10.0 ns Montblanc 5.0 1.0 6.0 10.0 ns Nickel 2.5 2.5 2.5 - Other 2.5 2.5 2.0 ns

Total 295.0 10.0 305.0 332.5 +9% (+13%)

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Page 38: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

2011 sales guidance raised : €330m/€335m -> €350m growth of 15%

A 2011 operating margin : still high though less so as a direct consequence of the change in Group structure

(approximately 40 basis points)

38

2011 budget

Page 39: Boucheron. Burberry. Jimmy Choo. Lanvin. Montblanc. Nickel ... · Marketing of Burberry, Lanvin, Montblanc & Jimmy Choo fragrances starting 1 Jan. 2011 A team of 7 (General Manager,

Interparfums. 2010 sales. January 2011.

Boucheron. Burberry. Jimmy Choo. Lanvin.Montblanc. Nickel. Paul Smith.S.T. Dupont. Van Cleef & Arpels.

2010 sales25 January 2011