bookin’ it on the boardwalk it o… · melissa mcweeny, road runners club of america certified...

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Bookin’ It On the Boardwalk: BUILDING PARTNERSHIPS, ATTRACTING NEW USERS, AND RUNNING DOWN A DREAM 2019 ABOS Conference On the Road | Out of the Box Omaha, Nebraska October 23-25, 2019

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Page 1: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Bookin’ It On the Boardwalk:BUILDING PARTNERSHIPS, ATTRACTING NEW USERS, AND RUNNING DOWN A DREAM

2019 ABOS ConferenceOn the Road | Out of the Box

Omaha, NebraskaOctober 23-25, 2019

Page 2: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Running Down a Dream

Tara Borden, Assistant Director at the East Lyme Public Library in Niantic, CT

Passionate about Libraries, Outreach, and Running

How can I help others?

How can I combine my passions?

Page 3: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Running Down a Dream

Let’s do a Couch to 5K Training Program! 100% support from the Library Director and Library Board

Minimal costs

Renewed my spirit!

Page 4: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Goals

Attract new library users

Encourage people to think of libraries as more than just a building with books (Out of the Box)

Build stronger community partnerships

Help people meet a goal (cross something off their bucket list)

Build a sense of community (On the Road)

Page 5: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Building Partnerships

East Lyme Parks and Recreation

East Lyme Senior Center

SNERRO (Southern New England Road Racing Officiating)

Niantic Main Street

Mohegan Striders

Page 6: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

The Process: Tap Into Your Network

Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay Boardwalk 5K with an information session

Page 7: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

8 Weeks to Awesomeness!

March 4 – April 28, 2019

Mayo Clinic 5K: 7-week training schedule for beginners

Group runs took place on Monday and Wednesday evenings at 6:00pm on the Niantic Boardwalk

Participants had to do an additional run or walk on their own

32 Adults/4 Minors

Page 8: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Our first group run/walk: where the rubber meets the slippery

pavement

Page 9: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

If a picture isn’t taken, the event never happened

Officially, our 1st run/walk began on Wednesday, March 6

Weather conditions didn’t deter us! “Feels-like” temps of 17 degrees were no match for us

We were smart about training: 15 seconds of running/45 seconds of walking for 30 minutes for the first session

We increased 5 seconds of running and decreased 5 seconds of walking each week

Page 10: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Find your cheerleaders and put them to work!

Page 11: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Building a Sense of Community

Page 12: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Creating Memories and Connecting Families

Page 13: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Community Engagement

Tie-dye t-shirts

East Lyme Public Library’s Facebook Page

Chelsea Groton Bank

Paul’s Pasta

Page 14: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Breaking Bread Together

Page 15: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Race Day!

Page 16: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Race Day!

Page 17: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Race Day!

Page 18: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Finishing Is Winning!

Page 19: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

We did it!

Next year’s Couch to Niantic Bay Boardwalk 5K Training Session hits the pavement on March 2, 2020!

Page 20: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Costs

$150 Honorarium for the Kick-Off Presenter

$20 entry fee for race (incurred by participant)

$19 for tie-dye t-shirt (incurred by participant)

Dinner out (incurred by participant)

Gym Boss – Interval Timer ($15.95 from Amazon)

Page 21: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

What Have You Been Wanting to Bring to Your Community?

Dream Big! Dream in Technicolor!

What few small steps could you take now to achieve something big later?

What passions could you share while creating a new program or service out in your community?

Who can help you make this happen?

Page 22: Bookin’ It On the Boardwalk It O… · Melissa McWeeny, Road Runners Club of America certified running coach (and personal friend), kicked off the Library’s Couch to Niantic Bay

Q & A

Tara BordenAssistant DirectorEast Lyme Public LibraryNiantic, CT 06357(860)739-6926 [email protected]