body language. in 1971, us educational psychologist albert mehrabian published his famous 7%-38%-55%...
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![Page 1: Body Language. In 1971, US Educational Psychologist Albert Mehrabian published his famous 7%-38%-55% Rule on non- verbal communication. He found that](https://reader038.vdocuments.mx/reader038/viewer/2022102808/56649d885503460f94a6dc54/html5/thumbnails/1.jpg)
Body Language
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In 1971, US Educational Psychologist Albert Mehrabian published his
famous 7%-38%-55% Rule on non-verbal communication.
He found that only 7 percent of communication comes from spoken words, 38 percent is from the tone of
the voice, and 55 percent comes from body language.
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What Do We Mean By Body Language?•Communication without words – Non-
verbal communication (eyes, face, hands, arms, gestures)
•Often subconscious•Can be used for
▫Expressing emotion (smiling)▫Conveying attitudes (aggression)▫Demonstrating personality traits (open
palms)▫Supporting verbal communication
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Emphasis in Body Language
Synchronize
Exaggerate
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Big Emphasis = Big Movement
•Energy and Passion•Overpower with the force of your point•Words should match movement
Subtle Emphasis = Small Movement
•Think small and delicate•Turn of the head•Subtle facial expressions
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Distance in Body Language
Public
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Social Distances – Public Zone
•>12 feet•The closer
someone is in our public zone the more we notice them
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Social Distances – Social Zone
•4 – 12 feet•Start to feel a
connection to other people
•Comfortable when talking in a group
•People sitting in chairs at a gathering
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Social Distances – Personal Zone•1.5 – 4 feet•Conversation is
more direct•Good distance for
two people talking in earnest
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Social Distances – Intimate Zone
•< 1.5 feet•Within arms reach•Touching•See more detail of
their body language and look them in the eye
•Blots out other people
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Varying Rules
Rules
Watch people’s reactions
GeographyDifferent cultural norms
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What Do You See?
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Questions or
Comments?