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Good Afternoon!

Boards and Fundraising - Our walk on the wild side...

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Your Board and FundraisingYour Board and Fundraising

Presented by Presented by Rebecca GordonRebecca Gordon

Director of Development Director of Development Missouri KidsFirstMissouri KidsFirst

elucidateormakeclear.blogspot.comelucidateormakeclear.blogspot.com

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The First Step - You must build The First Step - You must build a POWER BOARD!a POWER BOARD!

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Great boards, once developed, Great boards, once developed, actually remove burdens from actually remove burdens from management’s shoulders and management’s shoulders and

inspire individual board members inspire individual board members to increase their commitment. to increase their commitment.

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More importantly…….Great More importantly…….Great BoardsBoards

Bring ExpertiseBring Expertise

Strategic GuidanceStrategic Guidance

Financial SupportFinancial Support

PASSIONPASSION

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Ensuring Leadership and Ensuring Leadership and ResourcesResources

The oft-quoted phrase “give, get, or The oft-quoted phrase “give, get, or get off” underscores the importance get off” underscores the importance nonprofit organizations place on the nonprofit organizations place on the fund-raising role of the board. fund-raising role of the board.

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Ensuring Leadership and ResourceEnsuring Leadership and Resource

In 2002, McKinsey and Company In 2002, McKinsey and Company interviewed all 100 organizations interviewed all 100 organizations named as top performers by named as top performers by Worth Worth MagazineMagazine in 2001. in 2001.

All 100 nonprofit organizations had All 100 nonprofit organizations had 100% board participation in giving 100% board participation in giving and getting. and getting.

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We want a new board We want a new board …..where do we start?…..where do we start?

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Building a Power Board –Building a Power Board – Converting Desire to RealityConverting Desire to Reality

Converting the desire to build a high-Converting the desire to build a high-performing board into a reality performing board into a reality requires a combination of requires a combination of commitment and patience. commitment and patience.

The board’s understanding and The board’s understanding and willingness to commit the time and willingness to commit the time and work required is critical to the work required is critical to the effort’s success. effort’s success.

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Meeting the Challenge of Meeting the Challenge of reaching abused children.reaching abused children.

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““A Growth Organization requires a A Growth Organization requires a strong board and strong executive strong board and strong executive

leadership. A growth agency leadership. A growth agency needs a board that leads the way needs a board that leads the way in developing financial resources. in developing financial resources. A growth agency needs a board A growth agency needs a board

that oversees the financial that oversees the financial performance of an organization performance of an organization

and supports the executive staff’s and supports the executive staff’s efforts to manage for performance efforts to manage for performance

and accountability and build and accountability and build capacity”capacity”

Association of Fundraising Association of Fundraising Professionals – Keys to Successful Professionals – Keys to Successful

Organizations.Organizations.

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Missouri KidsFirstMissouri KidsFirst

Executive Power Board

Advisory CommitteeProgram Committee

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Power BoardPower Board

Key FunctionsKey Functions

1.1. Resource Resource DevelopmentDevelopment

2.2. Strategic LeadershipStrategic Leadership

3. Governance/Oversight3. Governance/Oversight

Power Board

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Developing Financial ResourcesDeveloping Financial Resources((50% of time and focus)50% of time and focus)

• The Board sets measurable objectives for Board The Board sets measurable objectives for Board Members’ leadership giving and getting.Members’ leadership giving and getting.

Members are asked to make ambitious leadership level Members are asked to make ambitious leadership level gifts reflective of personal capacity.gifts reflective of personal capacity.

Members are expected to identify, open doors to and Members are expected to identify, open doors to and advocate with potential donors.advocate with potential donors.

Members work in concert with appropriate staff the Members work in concert with appropriate staff the thank donors. thank donors.

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Provide Strategic LeadershipProvide Strategic Leadership (25(25% of time and focus)% of time and focus)

The Board works to advance the The Board works to advance the agency’s vision and mission and agency’s vision and mission and

plays a leadership role in the effort plays a leadership role in the effort to develop and adhere to a long-term to develop and adhere to a long-term

strategic plan.strategic plan.

The Board works collaboratively with The Board works collaboratively with the Program Board and organization the Program Board and organization

staff. staff.

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Provide Governance and Oversight Provide Governance and Oversight (25(25% of time and focus)% of time and focus)

• Select motivate and evaluate top CEO/EDSelect motivate and evaluate top CEO/ED• Develop Board Performance ExpectationsDevelop Board Performance Expectations• Ensure adherence to all legal, ethical and Ensure adherence to all legal, ethical and

regulatory requirements.regulatory requirements.• Provide Financial OversightProvide Financial Oversight

• Review financial management policies Review financial management policies and proceduresand procedures

• Review and approve the annual budgetReview and approve the annual budget• Ensure an effective auditEnsure an effective audit• Review Risk management policies and Review Risk management policies and

proceduresprocedures• Review and plan for operating reserves.Review and plan for operating reserves.

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Getting the right people on the Getting the right people on the board is essential. To build the board is essential. To build the

required composition, the required composition, the nominating committee will identify nominating committee will identify

gaps in composition based on gaps in composition based on current institutional priorities. current institutional priorities.

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Composition GridComposition GridFundraisingFundraisingProgram ExpertiseProgram ExpertiseLegal SkillsLegal SkillsFinancial ManagementFinancial ManagementMarketingMarketingLeadership PotentialLeadership PotentialGenderGenderLocationLocationRace/EthnicityRace/EthnicityTimeTimeTreasureTreasureTalentTalent

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Four Final Elements to Four Final Elements to ConsiderConsider

Make careful decisions on board size Make careful decisions on board size and structure.and structure.

Actively manage board compositionActively manage board composition

Inspired board and committee Inspired board and committee leadershipleadership

Simple administrative practices and Simple administrative practices and processes ,made routine.processes ,made routine.

Now how do we get them

to raise money?

We have our board...now what?

Remove Barriers...

• Make a personal gift

• Change the language.... it’s not about talking your friends out of money - its about giving your friends an opportunity to get involved in something important to you.

Board Roles in Fundraising

• Make a personal financial gift

• Strengthen relationships with current donors

• Identify and introduce new prospects

• Be an ambassador - spread the word

• Ask for support

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Questions?.......Questions?.......