boa presentation may 2010
DESCRIPTION
By Official Appointment Presentation at Burnley FCTRANSCRIPT
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What is By Official Appointment?
First and foremost ‘By Official Appointment’ status will provide local businesses the cachet and kudos of becoming closely associated with
Burnley FCTo leverage the buying power of
the club’s loyal supporters enabling BOA businesses to
increase the customer base and net sales
To formally bring together a family of businesses under one
common banner
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How does it work?
Only one business per industry category will be invited to become the clubs exclusive ‘By Official Appointment’
suppliers •Annual membership•Four Price Categories A,B,C &D•Become the clubs exclusive supplier
•Gain use of the BOA crest•Gain special association with
BFC•Advertising package•Benefits to Increase your NET Sales
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Benefits
•Listed in Matchday Magazine
•Listed on Big Screen
•Listed on BOA Website
•Access to BOA meetings
•Access to Club Databases
•Presentation Opportunities
•Additional benefits per level
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Important Factors of BOA
Only one business per industry category will be invited to
become the clubs exclusive ‘By Official Appointment’ suppliers
As a member you should direct your loyalties and support to fellow BOA Members
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By Official Appointment success story so far...
Following the success of the By Official Appointment programme at Burnley FC other clubs across
the UK are introducing the programme to there local
businesses•Accrington Stanley FC
•Huddersfield Town
•Watford FC
•Gillingham FC
•Falkirk FC
Burnley FC now has over 60 BOA
Members since introduction in
2009
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