bo burlingham speech at swcairo
TRANSCRIPT
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Salam!
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FourPoints
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Microsoft Corporation, 1978
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Wanted
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The business equivalent of charisma
What is
MOJO?
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Good Question
What is it that makes a company
GREAT?
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One
Big and great (best) are not the same. A small company can be great (best),
and a big company can be a blot on humanity.
BIGGER IS NOT BETTER
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More promising startups have been killed by having too much money than by having too little.
AddendumDON’T BE SEDUCED BY VCs OFFERING MILLIONS.
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Two
All entrepreneurs fail. The most successful ones pick themselves up,
learn the lessons, and move on.
THE #1 SUCCESS FACTOR: RESILIENCE
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Loves boxes
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The same bookHardback Paperback
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The goal of EVERY startup is to reach viability—first on paper, and then in reality.
ThreeSUCCESS IS IN THE NUMBERS
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Company is able to sustain itself on its own internally generated cash flow
What is
VIABILITY?
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FourIT’S ALL ABOUT THE QUALITY OF THE TEAM
The smarter the people are, the more successful the company will be.
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Employees first
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The passion of an artistwhose means of expression
happens to be business.
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Shokran jazeelan!
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www.smallgiants.org
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OneThe owners have reached a crossroads and made a choice.
TwoThe company is recognized by its peers as being the best at what it does.
ThreeThe company has been singled out for its contributions to its community.
FourThe company has been consistently profitable for 15-20 years.
FiveThe company is “human-scale”.
SixThe company has MOJO.