blog paws 2010 west - blogger product reviews - kyla duffy
DESCRIPTION
Kyla Duffy, of Happy Tails Books and UpForPups.org, performed and also presented on product reviews at the BlogPaws 2010 West pet blogging and social media conference in Denver on September 9-11, 2010.TRANSCRIPT
The Don’t Kill Bill Project
happytailsbooks.com / upforpups.org
Puppy Mills
Puppy Mills
Puppy Mills
Puppy Mills
http://happytailsbooks.com/milldog.htm
Creative Volunteerism
Using your unique talents to change the world.
HappyTailsBooks.com
Raising Awareness and funding for rescue efforts.
UpForPups.org
Humane education like you’ve never before seen.
Finding Pet Bloggers
•Google Alerts•Other people’s blogs•Dog Trainer 2.0 (Facebook)•Twitter•btc4animals.com (Be The Change)
happytailsbooks.com / upforpups.org
Contacting Pet Bloggers
•Directly through blog•DM on Twitter•Facebook•Linked In (I don’t use it, but some do)•Bloggers contact us (very occasionally)
happytailsbooks.com / upforpups.org
Working With Vendors
•Ask vendor to send you a blurb and post it•Ask vendor to send product and write your own review•Ask vendor to send product for a giveaway
happytailsbooks.com / upforpups.org
Creative Volunteerism: Leveraging Giveaways
•Ask people to do something to be included in giveaway pool• Ex. HTB Mill Dog Manifesto
“treasure hunt”•Always follow through• Vendor can send directly to
customer or vendor can send to you, and you send to customer
•Be responsive and accountable
happytailsbooks.com / upforpups.org
A Beneficial Partnership
•What do you have to offer a vendor’s customers? •Give vendor a few sentences to include in newsletter•Give vendor tweet text•Always ask vendor to add your link to their blogroll•Follow up with vendor about post•Don’t forget tags
happytailsbooks.com / upforpups.org
Room for Improvement
•Contact us • Looking for content• Having an “event” we can help with
•Make contact info/process easy•Give vendor your info for promotion•Follow up about post•Keep in touch with vendor• Follow up blog post• Vendor can promote your “events”
happytailsbooks.com / upforpups.org
Keep In Touch
•Blogs:• http://happytailsbooks.com/blog.htm• http://upforpups.org
•Email:• [email protected]
•Twitter:• @happytailsbooks
•Facebook:• Happy Tails Books (group)
happytailsbooks.com / upforpups.org