bisg webcast -- between hype and hope
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Between Hype and Hope:Between Hype and Hope:Design and Content Offerings forTomorrow’s Reading Device
This BISG WEBCAST took placeThursday, September 2, 2010 at 1:00 p.m. Eastern
T i t f f t BISG W b t l i itTo register for future BISG Webcasts, please visit:http://www.bisg.org/event-cat-6-webcasts.php
© 2010, the Book Industry Study Group, Inc.
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Creating a more informed, d d ff b kempowered and efficient book
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BISG is committed to the development of effective industrywide standards, best practices, research and events that
enhance relationships between trading partners.www.bisg.org
© 2010, the Book Industry Study Group, Inc.
You’ll be hearing from…ANGELA BOLEDeputy Executive Director
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Deputy Executive Director,Book Industry Study Group, Inc. Angela Bole is Deputy Executive Director of the Book Industry Study Group, Inc. (BISG). Based in New York City BISG is an industryBased in New York City, BISG is an industry trade association working to create a more informed, empowered and efficient book industry supply chain for both digital and physical products.
RALF RESSMANNPartner, Information ArchitectsRalf Ressmann is a Partner at Information Architects in Zurich. He has over a decade of experience in a wide range of online media roles. Ralf began his career as an editor and editorial team leader for T-Online in Germany. He has also held leadership positions at Coop Press and ETH Zurich in Switzerland One of Ralf's main interests isSwitzerland. One of Ralf s main interests is analyzing the future of how we consume information.© 2010, the Book Industry Study Group, Inc.© 2010, the Book Industry Study Group, Inc.
© 2010, the Book Industry Study Group, Inc.
Between Hype and HopeBetween Hype and HopeDesign and Content Offerings for Tomorrow's Reading Devices
Happy Birthday: 20 Years Of E-Reading
ImABuddha on Flickr.com
Wh Did W G ?Where Did We Go?
EmailNewsNewsBooks
Newspapers
BooksNewspapers
p pMagazines
Newspapers
EmailNewsNews
R l ti ?Revolution?
Back To The Future«The first crop of iPad apps revived memories of Web p pp
designs from 1993 (…) anything you can show and touch can be a UI on this device. There are no
standards and no expectations.»
J k b Ni lJakob Nielsen Leading Web Usability Consultant
The Mouse Is DeadThe Mouse Is Dead
Text Wrap AndText Wrap And Orientation
Advice- Make it work seamlessly in landscape and portrait mode
- Minimize the amount of different swipe actions within the same frame as much as possiblep
- Try to reduce navigation to a left side bar in landscape mode and pop over in portrait modelandscape mode and pop over in portrait mode
Maybe Not A Revolution...y...But Different
iPad
E ReaderE-Reader
Smartphone
Veronica Belmont on Flickr.com
Typography: Is It Nice To Read?Typography: Is It Nice To Read?
- Is the font big enough?g g
- Is the font too big?
- Does it render well?
- How does it feel to read?How does it feel to read?
BackgroundsBackgrounds
M t h i Vi lMetaphoric Visuals
N G New Game
Th iP d i th fi tThe iPad is the first 100% media convergent100% media convergent
lean back devicelean back device
Th iP d b d fThe iPad can be used for passive and (inter ) activepassive and (inter-) active
usageusage
How Readers Will Love Your Content On The iPad
C A d A k N t YCome And Ask Next Year
Advice- beware of stupid automatization
- offer a consistant & aim-oriented user interfaceoffer a consistant & aim oriented user interface
- test on the iPad and nowhere else
- handle metaphors with respect
don‘t mirror your print design- don t mirror your print design
Let Your Print And Screen Designers Work Together
Angela BoleDeputy Executive DirectorBook Industry Study Group, Inc.www bisg [email protected] Ralf Ressmann
PartnerInformation Architectshtt //t itt /iA R lfhttp://twitter.com/[email protected]
BISG WEBCASTwww.bisg.org © 2010, the Book Industry Study Group, Inc.