biofreeze new product overview pain relieving wipes & hands-free applicator

13
Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Upload: stanley-dunlow

Post on 15-Dec-2015

219 views

Category:

Documents


2 download

TRANSCRIPT

Page 1: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Biofreeze New Product Overview

Pain Relieving Wipes

&

Hands-Free Applicator

Page 2: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Hands-free Applicator• General Description (Catalog Copy)

– The Biofreeze 4 fl. oz Tube with Hands-Free Applicator is the first of its kind in the clinical market. This new packaging design allows patients and/or clients to apply Biofreeze either Hands-Free or Hands-On. When applying Hands-Free the no-mess, delicate sponge applicator is ideal for even application of sore joints, including knuckles, knees, and elbows. When a stronger massage is needed, simply unscrew the applicator to apply the product directly with your hands. Now the patient has two ways to apply and one way to relieve.

Page 3: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Hands-free Applicator• Features & Benefits

– Versatility Meets Simplicity• Apply either Hands-Free or Hands-On

• No-Mess• Delicate Sponge Applicator

Page 4: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Hands-free Applicator• Packaging Details

– Formulation: Current Biofreeze Gel – Product Number: BUSAT04A-144

– Description: 4 fl. oz Tubes with Touch-Free Applicator

• Removable Hands-Free Applicator

• Shrink banded cap

• Case Pack: same as current tube (12 x 12)

• Unique green band across the top of the tube stating “Hands-Free Applicator”

– Case Weight: 50 lbs.

Page 5: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Hands-free Applicator

• Pricing– $6.18 / tube ($500 - $1,999 bracket)

– $5.62 / tube ($2000+ bracket) – $7.99 / tube (MAP Price)

– $15.99 / tube (MSRP)

• Shipping– FOB Akron

Page 6: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Advertisement

Page 7: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Pain Relieving Wipe• General Description (Catalog Copy)

– In addition to being the first Pain Relieving Wipe in the market today, it is also the first high potency Biofreeze product in our line. The high potency is obtained through our integrated cooling technology and is easily identifiable with our all green label and a new ‘high potency, maximum intensity’ symbol (above). In addition to being strong enough for the deepest pain, the new Biofreeze Pain Relieving wipe is small enough to place where patients and/or clients might anticipate pain events such as gym bags, first aid kits, office desk drawers, purses, pockets, or in the glove box of your car.

Page 8: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Pain Relieving Wipe

• Features & Benefits – High Potency meets Convenience

• New high potency strength• Integrated Cooling Technology• On-the-go

• Tagline– Rip, Wipe, Relieve

Page 9: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Pain Relieving Wipe• Packaging Details

– Product Number: BUSAWSU-048

– Description: Pain Relieving Wipe – Single Use, 24-Count Boxes

– Case Pack: 12 boxes per Inner, 4 Inners per Master (48 total boxes)

– Case Weight: 40 lbs.

Page 10: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Pain Relieving Wipe

• Pricing– $8.18 / box ($500 - $1,999 bracket)

– $7.44 / box ($2000+ bracket) – $9.99 / box (MAP Price)

– $19.99 / box (MSRP)

• Shipping– FOB Akron

1 box = single use wipes

Page 11: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

Advertisement

Page 12: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

New Product PromotionTo drive immediate trial of these two great products, Performance Health, Inc. is offering the following limited, one-time promotion.

DateJanuary 1 – February 15, 2010

Deal #1 Buy (9) Boxes of Biofreeze Pain Relieving Wipes, Get (3) Boxes Free

+ (1) 4 fl. oz Biofreeze Gel Tube with Hands-Free Applicator

Deal #2 Buy (9) 4 fl. oz Biofreeze Gel Tubes with Hands-Free Applicator, Get (3) Tubes Free

+ (1) Box of Biofreeze Pain Relieving Wipes (1 box / 24 wipes)

Page 13: Biofreeze New Product Overview Pain Relieving Wipes & Hands-Free Applicator

New Product PromotionPromotion Guidelines• Orders can be pre-booked starting the week of December 14, 2009• All promotion orders must be booked separately (i.e. not combined with

non-promo products)• Promotion invoices must be dated from January 1st, 2010 through February

15th, 2010.• Purchases of promotional products must be in master case packs.

– Pain Relieving Wipes (48 boxes per master case / 1,152 wipes)– Hands-Free Applicator Tip (144 tubes per master case)

• All promotion invoices must be received by Hygenic / Performance Health, Inc. by March 1, 2010 to be eligible for the free goods credit.

• Free goods credit is only good for the same product.• Free goods credit must be used or orders must be placed by March 31,

2010.• Each dealer must register by returning a completed and signed form to

Hygenic / Performance Health no later than December 1st, 2009.