bild kann in masterfolie geändert werden gds for tours … · sales/operations at ekomi m.sc....
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Bild kann in Masterfolie
geändert werden
Building the leading GDS for tours and activities ITB Startup Pitch 2018
The leading infrastructure for
tours & activities.
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More than 79 % of activity providers are not bookable online
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Flight Leisure Hotel
99% BOOKABLE ONLINE
78% BOOKABLE ONLINE
< 21% BOOKABLE ONLINE
Source: PhocusWright – Global Travel Activities 2014-2020: Tours & Attractions Come of Age (2017)
?
Why are activity providers not bookable online?
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Problem 1
ACTIVITY PROVIDERS:
Administration happens
manually
Problem 2
SALES CHANNELS:
No Global
Distribution System
(GDS) existing yet
Solution: bookingkit makes activity providers bookable online
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Supply Side ACTIVITY PROVIDERS
Demand Side SALES CHANNELS
Online travel agencies
Specialized marketplaces
Provider’s own websites
Travel agencies
Strategy: Becoming the distribution system for activity providers
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Administration (ERP) Booking (IBE)
Step 1
bookingkit offers an ERP system to digitize administration of activity providers and make them available online
Enterprise-Resource- Planning (ERP)
Strategy: Becoming the distribution system for activity providers
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Administration (ERP) Booking (IBE) Administration (ERP) Booking (IBE)
Step 1 Step 2
bookingkit makes activity providers bookable online
Internet Booking Engine (IBE)
bookingkit offers an ERP system to digitize administration of activity providers and make them available online
Enterprise-Resource- Planning (ERP)
Strategy: Becoming the distribution system for activity providers
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Administration (ERP) Booking (IBE) Connection to
sales channels (GDS)
Step 1 Step 2 Step 3
bookingkit connects activity providers with (online-)travel agencies and specialized platforms to make them bookable worldwide
Global Distribution System (GDS)
bookingkit makes activity providers bookable online
Internet Booking Engine (IBE)
bookingkit offers an ERP system to digitize administration of activity providers and make them available online
Enterprise-Resource- Planning (ERP)
Achievement: Market leadership D-A-CH within two years
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4,500
customers
Fastest growing
tours & activity
SaaS in Europe
30,000
bookable
events
Market potential & business model
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Leisure business MARKET SIZE
8.4bn € 37 bn US $
Three times the size of the car rental market
36 bn US $
≈ 56 bn US $
RoW
≈ 129 bn US $
Market potential & business model
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bookingkit BUSINESS MODEL
SaaS fee
Transaction fee
GDS fee
Leisure business MARKET SIZE
8.4bn € 37 bn US $
Three times the size of the car rental market
36 bn US $
≈ 56 bn US $
RoW
≈ 129 bn US $
Market potential & business model
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bookingkit BUSINESS MODEL
SaaS fee
Transaction fee
GDS fee
Leisure business MARKET SIZE
8.4bn € 37 bn US $
Three times the size of the car rental market
36 bn US $
≈ 56 bn US $
RoW
≈ 129 bn US $
Bild kann in Masterfolie
geändert werden
1,000,000+ activity providers
waiting for digitization.
Supply side: Building up the inventory with leading providers
2017
2016
2015
3.500
1.000
3.000
13
300
1,000
4,500
+ 200 cust. / m
Demand side sales: Acquisition of distribution partners
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Live Pipeline
Specialized marketplaces
Online travel agencies
Specialized marketplaces
Online travel agencies
Travel agencies
many more
+ 25 more
+ 15 more
+ 20 more
+ 3 partners
/mo
+
+ 3000 Travel
Agencies
Demand side sales: bookingkit announces partnership with Amadeus
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Product: Europe‘s all-in-one technology for activity providers
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Administration (ERP) Booking (IBE) Connection to
sales channels (GDS)
Product: Europe‘s all-in-one technology for activity providers
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Christoph Kruse
Miriam Splettstöhser
Founder, CEO COO
CEO REGIOCAST Digital
CEO 90elf
Founder winterfinger eCommerce
Dipl. Media Economics
Lukas C. C. Hempel
Founder, CTO / CFO
Founder / CEO Delux Host
CEO freecommerce
Founder winterfinger eCommerce
M.Sc. Finance, B.Sc. Information Systems
10+ years working experience in digital businesses
Operations Director at 9cookies
Sales/Operations at eKomi
M.Sc. & B.Sc. International Business Administration
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Management team: Strong digital expertise
About the company
Live since end of 2014
Based in Berlin
60+ employees
We‘re hiring
in Berlin
Outlook: What to expect from us in 2018
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TRAVEL AGENCIES Get tours & activities to travel agencies
EXPAND to European markets
DESTINATION MANAGEMENT ORGANIZATIONS Partner up on digitizing tours & activites
Christoph Kruse Founder & Managing Director
+49 30 6098 503-32
Lukas C. C. Hempel Founder & Managing Director
+49 30 6098 503-33
bookingkit GmbH Sonnenallee 223
12059 Berlin
www.bookingkit.net