big spenders get nordstrom perks

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Big spenders get Nordstrom perks. As if we needed another reason to shop Erika Baker Ryan Bizon Dave Dalisky. Nordstrom. Offer the customer the best possible service, selection, quality and value. John W. Nordstrom. Image of being #1 in Customer Service - PowerPoint PPT Presentation

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  • Big spenders get Nordstrom perks

    As if we needed another reason to shop

    Erika Baker Ryan BizonDave Dalisky

  • NordstromOffer the customer the best possible service, selection, quality and value.John W. Nordstrom

    Image of being #1 in Customer Service

    High Quality Service Retailer, now moving to a Relationship Retailer

  • Going Above and BeyondLooking to entice those who already spend more than non-Nordstrom credit card customersPlatinum Customers"The customers in our rewards program already spend 30 percent more than those not in rewards, this should improve on that figure." President of Nordstrom Credit, Kevin Knight

  • Going Above and BeyondThe idea is to hook in the upper-end consumer who drives the sales of an organization, and make them feel extra special"It cements a relationship with a customer. It's just one, two or three more steps to really work more closely with that customer and to make their shopping a more rewarding experience." Vice President, Macys Northwest

  • Fashion Rewards ProgramMultitiered Program Level 1Earn over 2,000 points on your Loyalty Card and receive a $20 gift certificate to Nordstrom

    Points must be redeemed within one year

    Each dollar spent equals 1 point

  • Fashion Rewards ProgramLevel 2Complimentary shipping

    Invitations to private shopping events

    Nordstrom on Call service for spending between $2,000 and $10,000

  • Fashion Rewards ProgramLevel 3Concierge service

    Shopping packages

    $200 bonus Nordstrom certificates for spending between $10,000 to $20,000

  • Fashion Rewards ProgramLevel 4Unlimited complimentary alterationsAccess to "Red Carpet" events such as fashion shows Runway fashion shows around the country

    Personal shopping party Additional $200 bonus Nordstrom certificates for spending more than $20,000

  • Bucking the TrendFederated Department Stores and Kohl's Corp. have sold their credit card businesses during the past few yearsDue to upscale clientele (household income over $100,000) Nordstrom feels safe maintaining risks associated with their credit card business

  • Nordstrom Reigns Supreme!Nordstroms loyalty program has been on par with upscale department stores like Bloomingdales and Neiman Marcus, but their new rewards program is further proof for their dedication to superior customer service

  • Bibliographyhttp://seattlepi.nwsource.com/business/313776_nordstrom01.html

    Nordstrom.com