big data & social media
TRANSCRIPT
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BIG DATA
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Samsung Galaxy • Processor 1400 mhz
Apollo Guidance Computer • Processor 2 mhz
BIG DATA
BIG DATA
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• Minder data • Steekproef • Achteraf verklaren
• Meer data • Complete analyse • Voorspellen
BEFORE
DANKZIJ REKENKRACHT
TODAY
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BIG DATA
GEZONDHEID
GEDRAG
GOEDEREN
HEEFT INVLOED OP
Behavioral Economics “BE study the effects of social, cogni9ve, and emo9onal factors on the economic decisions of individuals and ins9tu9ons”
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BIG DATA
GEDRAG
THE 6 PRINCIPLES
-‐ Scien9ficly proven -‐ Focus on conversions -‐ Deliver ample scope to test different strategies
1) RECIPROCITY 2) COMMITMENT 3) SOCIAL PROOF 4) AUTHORITY 5) LIKING 6) SCARCITY
CONTACT US TO SEE THE FULL WORKS 023 -‐ 888 56 58 [email protected]