big data part 2

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#ICCAWorld iccaworld.com #ICCAWorld iccaworld.com Session code: 53rd ICCA Congress Big Data Part 2: ICCA's Big Data projects and plans TE18

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This session will explain in detail ICCA's strategy for developing Big Data resources to enhance and expand our association research capacity far beyond the private data held within the ICCA Association database; so that instead of simply providing ICCA members with data on 19,000 regularly occurring association meetings, they can now access literally tens of millions of records about potential key contacts within those associations. We will also formally launch the new 'Edition 2' of the Big Data search tool, which will offer significant improvements over 'Edition 1' which was only launched in June this year. Our first Big Data tool was the most quickly adopted ICCA product ever, with amazing user statistics and great anecdotal feedback. Marco and David will also be introducing our early plans for 'Edition 3', which is scheduled to be launched in the second half of 2015, and will give members the chance to provide their own ideas for future Big Data projects that ICCA could consider within its investment plans.

TRANSCRIPT

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Session code:

53rd ICCA Congress

Big Data Part 2: ICCA's Big Data projects and plans

TE18

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Panel

Marco van Itterzon Director Research

ICCA

Juan José García DOMS

Barceló Congresos

David Brochu Chief Strategy Officer

Human Equation

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Big Data: Database numbers

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Big Data: Key contacts yes/no

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Big Data: Key contacts yes/no

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Big Data: BDE

• THE BIG DATA EXPLORER - THE TOOL

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Big Data: Two paths

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Big Data: Phase 2

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Big Data: Info’s & Stats

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Local Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: Actıve Champıons

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Big Data: ın short

• Summary:

To develop a tool that can perform complex analytics on the web, which involves detecting a range of evidence and using it to compile partial or full matches relating to specific individuals and organizations and will help identifying and reaching out to potential local “influencers” to champion the project

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Big Data: ın short

• Summary:

Identifying suitable candidates to bid for future international association congresses, should enable low-budget members to more easily set up and manage a simple ambassador programme, and should enable those members who already operate such programmes to reduce costs, increase the number of potential ambassadors, and to operate a more complex/targeted programme.

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Big Data: boost efficiency

Global Industry Development Network (GIDN)

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: Industry Topıcs

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Big Data: 2nd path

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Big Data: 2nd path

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Big Data: Lead Analytics

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BIG DATA 2 ICCA’s Big Data Explorer : 2015

TE18 #ICCAWorld iccaworld.com

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3 new ideas

Concepts, not technical proposals

Your feedback is needed

Version 3: 2015

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Find sponsors / exhibitors From Champion to Sponsored

$

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Find delegates From your website to delegates

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Find speakers Who’s talking?

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What’s next? You decide…

?

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What would be useful to you?

Find something else?

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Merci!

Marco van Itterzon e. [email protected] l. nl.linkedin.com/pub/marco-van-itterzon/13/82/a72

David Brochu e. [email protected] t. @david_brochu l. linkedin.com/in/davidbrochu